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Tourism Gr11 Memo Nov 2018 Eng

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0% found this document useful (0 votes)
71 views12 pages

Tourism Gr11 Memo Nov 2018 Eng

Uploaded by

khwelalwazi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 12

NATIONAL

SENIOR CERTIFICATE

GRADE 11

NOVEMBER 2018

TOURISM
MARKING GUIDELINE

MARKS: 200

This marking guideline consists of 12 pages.


2 TOURISM (EC/NOVEMBER 2018)

SECTION A: SHORT QUESTIONS

QUESTION 1

1.1 1.1.1 B
1.1.2 A
1.1.3 A
1.1.4 D
1.1.5 D
1.1.6 C
1.1.7 C
1.1.8 C
1.1.9 C
1.1.10 A
1.1.11 B
1.1.12 D
1.1.13 B
1.1.14 C
1.1.15 B
1.1.16 A
1.1.17 D
1.1.18 B
1.1.19 B
1.1.20 C (20 x 1) (20)

1.2 1.2.1 D
1.2.2 E
1.2.3 F
1.2.4 A
1.2.5 B (5 x 1) (5)

1.3 1.3.1 transcontinental 


1.3.2 kosher 
1.3.3 short haul 
1.3.4 beef 
1.3.5 international  (5 x 1) (5)

1.4 1.4.1 entrepreneur 


1.4.2 border post 
1.4.3 paleontology 
1.4.4 Gold Card 
1.4.5 archipelago  (5 x 1) (5)

1.5 1.5.1 ACSA 


1.5.2 Landlocked 
1.5.3 Galley 
1.5.4 Billboard 
1.5.5 Tanzania  (5 x 1) (5)

TOTAL SECTION A: 40

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(EC/NOVEMBER 2018) TOURISM 3

SECTION B: MAP WORK AND TOUR PLANNING; FOREIGN EXCHANGE

QUESTION 2

2.1 Eco tourist 


 Nature lover
Motivation: The title of the tour is wildlife encounter which means that the
trip motivator is wildlife experiences which will suit eco tourists/nature
lovers.  (3)

2.2 2.2.1 Included: transfers from Kruger Mpumalanga International Airport 


 Shuttle service
 Game drive vehicle
 4 x 4 vehicle (1)

2.2.2 Excluded: flights  (1)

2.3 Hat 
Clothes suitable for game drives and walks 
 Sunscreen
 Camera
 Warm jackets for game drives (2 x 1) (2)

2.4 Daily changes in the rate of exchange between different currencies.  (2)
[9]

QUESTION 3

3.1 Foreign exchange  (2)

3.2 US Dollar 
 US$ (2)

3.3 We buy: This represents the bank buying rate whereby the bank buys
foreign currency from clients at a specific rate. 
We sell: This represents the bank selling rate whereby the bank sells
foreign currency to clients at a specific rate.  (2 x 2) (4)

3.4 ZAR 18 500,00 ÷ 11,79 = US$ 1569,13 

OR

US$ 1569,13  (3)


[11]

TOTAL SECTION B: 20

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4 TOURISM (EC/NOVEMBER 2018)

SECTION C: TOURISM ATTRACTIONS; CULTURAL AND HERITAGE


TOURISM; MARKETING

QUESTION 4

4.1 A– Victoria Falls 


B– Mount Kilimanjaro 
C– Bazaruto Archipelago 
D– Okavango Delta  (4 x 2) (8)

4.2 Zambezi River  (2)

4.3 Climbing Mount Kilimanjaro will afford tourists the opportunity to


participate in adventure activities. 
 It is the highest mountain in Africa.
 It is the highest free standing mountain in the world.
 The peak of Mount Kilimanjaro is 5 895 m above sea level. (2)

4.4 Windsurfing 
Snorkelling 
 Water-skiing
 Boat trips/Glass bottom boat trips
 Pedal boating
 Sailing/Yachting
 Fishing/Big game fishing (Any 2 x 1) (2)

4.5 It is the largest inland delta in the world.


It attracts great concentrations of diverse animals and birds. (2 x 2) (4)
[18]

QUESTION 5

5.1 5.1.1 (a) Umngqusho (samp and beans) 


Xhosa bread 
 Umpokoqo (maize mixed with sour milk)
 Isopho (corn soup)
 Imithwane (pumpkin leaf and butter mélange)
 Ilaxa (pumpkin leaf cooked together with fresh pumpkin)
 Beef, mutton and goat’s meat
 Umqombothi (sorghum beer) (Any 2 x 1) (2)

(b) Beadwork 
Traditional clothing 
 Arm and ankle bracelets
 Clay pots
 Baskets
 Woven mats
 Wooden sculptures
 Traditional weapons (Any 2 x 1) (2)

(c) The cultural experience on offer is specific to the area and


cannot be experienced elsewhere.  (2)

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(EC/NOVEMBER 2018) TOURISM 5

5.1.2 The tour provides tourists with original and memorable


experiences through interaction with local villagers. 
It provides a fun and entertaining way for inbound tourists to
experience the Xhosa culture. 
 It allows tourists to experience the Xhosa culture, their way of
life and to discover their food and customs. (Any 2 x 2) (4)

5.2 5.2.1 A – Shipwrecks 


B – Structures older than 60 years 
C – Graves  (3 x 1) (3)

5.2.2 (a) South African Heritage Resources Agency 


 SAHRA (1)

(b) Eastern Cape Heritage Resources Agency 


 ECHRA (1)

(c) SAHRA educates and trains South Africans to help identify


heritage resources. 
It is tasked with keeping an information database on the
national estate. 
 It is responsible for the establishment of national
principles, standards and policy for the identification,
recording and management of the national estate.
 It identifies heritage resources of national importance.
 It coordinates the functions of provincial and local
heritage authorities. (Any 2 x 2) (4)

5.2.3 To ensure that our heritage resources are preserved for future
generations. 
 Heritage resources contribute to a greater understanding of
traditions and culture between different groups in our country.
 Heritage resources celebrate the achievements of our country
and its people.
 Heritage resources provide opportunities for research into our
traditions and customs. (2)
[21]

QUESTION 6

6.1 6.1.1 A – Leisure tourist 

B – Student 
 Backpacking tourist
 Youth tourist
 Gap year traveller (2 x 1) (2)

6.1.2 A – Sales promotion 


B – In-store discount  (2 x 2) (4)

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6 TOURISM (EC/NOVEMBER 2018)

6.1.3 Sales promotions and in-store-discounts can increase sales by


attracting new and existing customers. 
 By using the promotional techniques the businesses will
create an awareness of their products on offer.
 They result in an improved product availability for a limited
time. (Any 1 x 2) (2)
(Any 1 x 2)
6.2 Printing costs 
Telephone costs 
Fax costs 
Internet costs  (Any 3 x 1) (3)
[11]

TOTAL SECTION C: 50

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(EC/NOVEMBER 2018) TOURISM 7

SECTION D: TOURISM SECTORS

QUESTION 7

7.1 7.1.1 Identity document 


 Driver’s license (Any ONE) (1)

7.1.2  Budget airlines provide flights at a lower cost. 


 Passengers have fewer comforts. 
 A lower level of service is provided on a budget airline.
 Refreshments are usually not included in the ticket price and
have to be purchased on board budget airlines.
 Newspapers are usually not included in the ticket price and
have to be purchased on board budget airlines.
 Tickets are not usually assigned specific seats on budget
airlines.
 Only one class of service, economy class, is available on
budget airlines. (Any 2 x 2) (4)

7.1.3 (a) 07:25  or earlier. (1)

(b) He must check in at least one hour prior to departure in


order to complete the check in procedures. (2)

7.1.4 Narrow body aircraft 


Motivation: In South Africa domestic flights are short haul flights
and therefore only narrow body aircraft are used. 
 Wide body aircraft are used on long haul, international flights. (3)

7.1.5 He must store his carry-on luggage in the overhead storage


compartments on the aircraft.  (1)

7.1.6  At the check-in counter he must produce valid identification. 


 The assistant will verify his details on the computer system. 
 His check in luggage will be weighed and a luggage tag will be
placed on it to indicate his destination. 
 The assistant will print a boarding pass with the information for
his flight and attach his luggage tickets. 

NOTE: The steps must be given in the correct order. Do not


award marks if the steps are mixed up. Candidates
should write in a paragraph. Bullets have been provided
in the memo for ease of marking. (4 x 2) (8)

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8 TOURISM (EC/NOVEMBER 2018)

7.2 7.2.1 A metal detector is used to scan the body of the passenger to
ensure that they are not carrying concealed weapons.  (2)

7.2.2 The baggage wrap equipment ensures that the contents of the
luggage is safe and cannot be tampered with. 
 The baggage wrap equipment ensures that the contents of the
suitcase is not lost should it break open during transit. (2)

7.2.3 A carousel delivers checked luggage to the passengers at the


baggage claim area at their final destination.  (2)

7.3 7.3.1 Each station and platform has CCTV cameras in place. 
 South African Transport Police and security guards maintain a
constant presence at all times.
 Only valid ticket holders are allowed on platforms. (Any 2 x 2) (4)

7.3.2 The gap between the car rail floor and the platform is minimised to
allow for level boarding between the platform and the train. 
Each train has a section that is allocated to passengers in
wheelchairs.  (2 x 2) (4)

7.4 7.4.1 Casino 


Spa and fitness centre/gym 
 Shops
 Library
 Theatre
 Cinema
 Swimming pool
 Lounges
 Other facilities such as miniature golf courses, video arcades,
rock-climbing walls, basketball and tennis courts (Any 2 x 1) (2)

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(EC/NOVEMBER 2018) TOURISM 9

7.4.2 (a) Chef 


 Waitron
 Actor or dancer in theatre productions
 Photographer
 Beautician
 Hairdresser
 Crew members

NOTE: Accept any relevant career opportunities. (1)

(b) Chef – culinary skills 


 Waitron – good communication skills 
 Actor or dancer in theatre productions – acting or dancing
skills
 Photographer – skills required to take photos e.g.
creativity
 Beautician – skills required to act as a beautician e.g.
visualisation
 Hairdresser – hairdressing skills e.g. styling
 Crew members – skills required to perform their duties
e.g. problem solving

NOTE: Accept any relevant skill. (2)

7.5 7.5.1 10:00  or earlier

NOTE: Rental companies allow approximately 1 hour leeway


before charging the renter for another day (1)

7.5.2 (a) Airport surcharge: A charge that applies to every vehicle


rented from an airport depot.  (2)

(b) Collision damage waiver: Insurance that car rental


companies charge in the event of the rented vehicle being
involved in an accident during the rental period.  (2)

7.5.3 ZAR 1 977,00 + ZAR 321,00 (100 km @ R3,21 p/km)


= ZAR 2 298,00 

OR

ZAR 2 298,00  (2)

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10 TOURISM (EC/NOVEMBER 2018)

7.6 Cost:
Bus transport is more expensive than rail transport and therefore trains
are more cost effective. 
Frequency:
Tourist buses run more frequently (often) than trains and are therefore
more popular with travellers. 

NOTE: Accept any relevant correct answers. (2 x 2) (4)


[50]

TOTAL SECTION D: 50

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(EC/NOVEMBER 2018) TOURISM 11

SECTION E: DOMESTIC, REGIONAL AND INTERNATIONAL TOURISM;


COMMUNICATION AND CUSTOMER CARE

QUESTION 8

8.1 8.1.1 Spontaneous Budget Explorers  (2)

8.1.2 (a) Aged between 18 and 24 years  (2)

(b) They prefer a weekend holiday filled with activities  (2)

(c) To get away from the monotony of life 


 To add to their life experiences
 To discover new people, places and adventures (2)

8.1.3 Increase domestic tourism expenditure. 


Increase domestic tourism volumes. 
 Enhance measures and efforts aimed at addressing
seasonality and equitable geographic spread.
 Enhance the level of the culture of tourism/travel among
South Africans. (Any 2 x 2) (4)

8.2 8.2.1 Madagascar  (1)

8.2.2 A – Victoria 
B – Kinshasa 
C – Luanda 
D – Lilongwe  (4 x 1) (4)

8.2.3 O.R. Tambo International Airport  (1)

8.3 8.3.1 Regional Tourism Organisation of Southern Africa /RETOSA (2)

8.3.2 Collaboration will generate income for the region through tourist
spending e.g. accommodation, attractions, shopping and
transport. 
 A large number of people will be employed as tourism is
labour intensive.
 The multiplier effect will be put in motion which will lead to
economic growth.
 It will create a demand for new and improved tourism
infrastructure development e.g. airports (to accommodate
more flights) and communication networks.
 It will create more awareness of Southern African as a tourist
destination.

NOTE: Accept any other appropriate answer. (Any 1 x 2) (2)


[22]

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12 TOURISM (EC/NOVEMBER 2018)

QUESTION 9

9.1 9.1.1 (a) Central Reservation System 


 CRS (2)

(b) MICROS-Fidelio 
 MICROS-Fidelio OPERA (2)

9.1.2 The potential guest can visit the hotel’s website to gain access to
its CRS. 
 The potential guest can call the hotel’s toll free number to
access its CRS. (2)

9.2 9.2.1 The waiter should have:


 Apologised without blaming. 
 Solved the problem immediately. 
 Offered the customer some kind of compensation. 
 Thanked the customer for informing him about the
problem. 

NOTE: No marks to be awarded if the steps are not in the


correct order. (4 x 2) (8)

9.2.2 Performance management 


 Team and peer reviews
 In-service training (Any ONE) (2)

9.2.3 This will assist in identifying areas in need of improvement. 


 Management will introduce strategies to improve products and
service.
 Builds a better business.
 Staff will make less mistakes.
Fixing mistakes will:
 Lead to positive word of mouth advertising.
 Improve customer satisfaction and encourage repeat visits.
 Improve the reputation of the restaurant and reduce the
marketing budget. (Any ONE) (2)
[18]

TOTAL SECTION E: 40
GRAND TOTAL: 200

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