Volume 25 Issue 3 August - September 2024

REVOLUTIONISING
DIRECTOR
Rohit Gopakumar

CHIEF FINANCIAL OFFICER

Subramaniam S

HEAD HUMAN RESOURCES

PLASTIC WASTE INTO
INFINITE RESOURCES
S. Srivathsan

VICE PRESIDENT MARKETING

Vidyut Patra

P
BUSINESS HEAD lastic waste is one of the most pressing environmental challenges of our time, with only
Rishi Sutrave a fraction of it—less than 10 per cent—being recycled. With an estimated 100 million
[email protected]
tons of plastic polluting our oceans, the issue demands immediate and innovative
solutions. However, what if we stopped viewing plastic as waste and began to see it as
EDITOR | Rahul Kamat a valuable renewable resource? This shift in perspective is fueling the search for new
[email protected] ways to recycle and reuse plastics endlessly in a closed-loop system, preventing them
from becoming waste. This concept, known as the “end-of-life challenge” for plastics, could
ASSISTANT EDITOR | Nisha Shukla transform the current linear economy into a circular one, where plastic is recycled perpetually,
[email protected] without ever reaching landfills or oceans.
ASSOCIATE ART DIRECTOR | Sanjay Dalvi One of the most promising advancements in this space comes from John Layman, head of
[email protected] material science at Procter & Gamble and chief technologist at PureCycle Technologies.
Layman has pioneered a groundbreaking process to purify polypropylene plastic waste,
PRINT PRODUCTION COORDINATOR | Ravindra Gawade removing contaminants, colour, and odours to create a resin that is nearly identical to
[email protected]
virgin plastic. This is a significant breakthrough in recycling technology, especially since
polypropylene is the second-most used plastic worldwide, yet only 1 per cent is recycled.
ADVERTISING With PureCycle’s technology, this underutilised material can be transformed into high-quality
WEST & NORTH products, ready for endless reuse.
Ranjan Haldar
[email protected] +91 9167267474 Layman’s innovative approach doesn’t stop at purification. Collaborating with his former
classmate Scott Trenor, a senior polymer scientist at Milliken & Company, the duo has
SOUTH introduced specialised additives that enhance the performance of recycled polypropylene.
Mahadev B These additives allow the purified resin to be used in a wide variety of products, from flexible
[email protected] +91 9448483475 yoghurt cups to durable car bumpers. This flexibility represents a leap forward for recycled
plastics, which have traditionally been limited to low-value applications.
OVERSEAS PARTNER | Mike Hay What makes this partnership between PureCycle and Milliken particularly compelling is
Ringier Trade Media
their shared commitment to sustainability. Milliken, with a recycling policy dating back to
China Taiwan Hongkong & South East Asia
[email protected] +852 2369 – 8788
1901, has set ambitious goals to create circular economies and achieve zero waste to landfill
by 2025. PureCycle, meanwhile, supports Procter & Gamble’s vision of using 100 per cent
recyclable or renewable materials in its packaging. Together, these companies are working to
CAREERS scale PureCycle’s technology, with plans for the first commercial-scale production plant in
[email protected] Ohio, underscoring the seriousness of their mission.
SUBSCRIPTIONS For both Layman and Trenor, this work is deeply personal. Trenor is motivated by the plastic
[email protected] litter he sees while mountain biking with his young son. He is determined to create a cleaner
planet for future generations. Layman, reflecting on his time studying plastics in graduate
school, was struck by the massive amount of plastic being produced and even more horrified
by how much of it ends up in the environment. “Since the day you were born, there’s a pile of
trash with your name on it,” Layman notes, pointing out that our first disposable items, such
as diapers, still exist somewhere in the world today.
Printed and published by Sunil Dad for and
on behalf of owners Worldwide Media Pvt Ltd Their work together is not only transforming plastic recycling but also building a more
(CIN:U22120MH2003PTC142239), The Times of India sustainable future—one where plastic waste can be infinitely recycled, preserving our
Building, Dr DN Road, Mumbai 400001. Printed at environment for generations to come.
Print Plus Pvt Ltd, 212, Swastik Chambers, S T Road,
Chembur, Mumbai- 400 071. Published for August -
September 2024
Disclaimer: All rights reserved worldwide. Reproducing
or transmitting in any manner without prior written
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only. The publisher makes every effort to ensure that the
magazine’s contents are correct. However, we accept no
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responsibility for any loss or damage caused as an effect
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The opinions expressed by experts are their own and in
no way reflect those of the publisher.
CONTENTS

26 COVER STORY:
“WE AIM TO STRENGTHEN
PRESENCE IN NORTH AMERICA, 8 News
EUROPE, AND EMERGING MARKETS” Sustainaibility
14 From Waste to Resource:
How Circular Economy Principles
are Redefining Packaging
EHS
32 Beyond Compliance: Harnessing
EHS for Innovation and Growth
Waste Management
18 IN FOCUS: 40 A Handy Guide for Manufacturing
WE’VE DEVELOPED ADVANCED Start-ups on EPR and Waste
CHEMICAL RECYCLING Management Compliance
TECHNOLOGIES TO CONVERT PU
WASTE INTO RAW MATERIALS 44 Products

SPOTLIGHT PAPER & PULP INDUSTRY CIRCULAR ECONOMY

34 Our Goal Is To Achieve 37 Digitalisation And 42 How India Is Moving To
Industry Milestones Over The Automation Are Crucial For Tackle Plastic Waste
Next 100 Years A Sustainable Future
 NEWS

Honeywell and Repsol Partner for Renewable Fuel Development

H oneywell and Repsol have
announced a
collaboration aimed at creating
strategic

innovative production pathways for

biofuels and circular materials, while
also exploring their integration into
Repsol’s existing facilities.
The partnership will focus
on scaling and commercialising
Honeywell’s technologies, which
convert waste materials—such as
fats, oils, greases, biomass, and
solids—into renewable fuels and
chemicals at Repsol’s refineries. The
initiative targets the production Energy and Sustainability Solutions. enhanced collection and sorting
of various biofuels, including “Our partnership with Repsol systems—Honeywell’s UpCycle
sustainable aviation fuel (SAF) demonstrates how Honeywell can technology could help achieve the
and renewable diesel, by leveraging deploy new technologies to cut recycling of nearly 90 per cent
existing refinery assets. This move carbon emissions while producing of waste plastics, representing a
aligns with Honeywell’s focus on biofuels and advanced materials significant leap forward in plastic
supporting the energy transition using current refinery infrastructure.” recycling.
through its advanced technology Repsol is also evaluating the “Renewable fuels and plastics
portfolio. potential deployment of Honeywell’s recycling are pivotal to Repsol’s
“As a global leader in sustainable UpCycle Process Technology, which commitment to achieving net
fuel technologies, we strive for converts waste plastic into recycled zero emissions by 2050,” stated
collaborations that provide polymer feedstock for new plastics. Berta Cabello, Repsol’s Director of
innovative solutions to help our The technology can process a broad Renewable Fuels. “Our collaboration
customers and stakeholders reduce range of plastics, including coloured, with Honeywell in advancing cutting-
carbon and greenhouse gas emissions flexible, multilayered packaging, edge technologies will help us reduce
through biofuel production,” and polystyrene. When combined our carbon footprint and position
said Bryan Glover, Chief Growth with other chemical and mechanical us as a leader in renewable fuels and
Officer and CTO of Honeywell recycling methods—as well as hydrogen production by 2030.”

Dow India Recognised Among Best Companies to Work for

and Best Workplaces in Chemicals
The Economic Times POLYMERS | August - September 2024

D ow
International
Chemical

Limited (Dow India) has

Private
as one of the Best Companies
to Work For and as one
of the Best Workplaces in
been honoured as one of the Chemicals in India 2024.
Top 100 Best Companies to Our success is the result of
Work For and has earned the collective efforts across our
distinction as one of the Best teams. I extend my gratitude
Workplaces™ in Chemicals in to my leadership team as we
India 2024. The recognition, continue our commitment
awarded by Great Place to to creating an inclusive
Work®, highlights companies workplace where everyone
that excel in employee feels proud to be themselves
experience by fostering and inspired to bring their
well-being, cultivating a best to work.”
positive work environment, and inclusivity within its workplace. This recognition underscores
demonstrating industry excellence. Chandrakant Nayak, CEO and Dow India’s dedication to nurturing
This achievement reflects Dow Country President of Dow India, a supportive and dynamic work
India’s ongoing efforts to build a expressed his appreciation, stating, environment, setting a benchmark
culture of growth, resilience, and “We are honoured to be recognised within the chemicals sector.

8
 NEWS

UFlex Showcases Innovative and Sustainable Solutions in Q1 FY25

U Flex Limited, India’s largest
multinational
packaging company, unveiled a
flexible

range of innovative and sustainable

products across its business segments
in the first quarter of fiscal year
2025, receiving multiple industry
accolades for its advancements.

Packaging Films Business

UFlex introduced several noteworthy
films:
1. B-TAO BOPP Film: A
transparent BOPP film with a performance coatings and adhesives: bond strength, ideal for high-
low seal initiation temperature 1. Flexcure ‘Metal Spray’ Gloss speed lamination processes.
of 85°C, designed for overwrap Coating: Developed for metal
applications like biscuits, décor applications, this dual- Flexible Packaging Business
confectionery, and bakery cure UV/LED coating provides Notable innovations include:
products. It offers strong aroma superior durability and high 1. Mankind Agritech 3D Pouch:
and flavour barriers while gloss, while being VOC-free and A packaging solution in the
maintaining high optical clarity offering excellent adhesion for pesticide and fertiliser sector,
and sustainability through metal substrates. featuring a 3D pouch with
water-based coatings. 2. Flexcure ‘PVC Mirror Gloss’ a plastic handle tailored for
2. B-TAL BOPP Film: Featuring Coating: Designed for PVC specific product variants.
an ultra-low seal initiation doors and panels, this mirror- 2. RISO Flaxomega Edible Oil
temperature of 65°C, this acrylic- like gloss coating features non- 1-Litre Pouch: An innovative
coated film is ideal for overwraps yellowing properties and high stand-up spout pouch providing
in biscuits, chocolates, and mechanical resistance. a convenient alternative to
other food products, ensuring 3. FLEXBOND PB 40: A water- traditional PET bottles.
freshness and visual appeal. based synthetic adhesive for 3. 3D Format Pouch for
3. B-TAA BOPP Film: With ultra- high-speed paper bag-making Vermicompost: Available with and
low seal initiation temperatures machines, offering strong bond without a degassing valve, offering
on both sides and superior strength and quick setting times optimal storage conditions
hot tack properties, this film for various corrugated and paper for compost while promoting
ensures robust barrier protection bag applications. sustainable agricultural practices.
and excellent printability for 4. FLEXCOAT FP Barrier Coat
overwrap applications. UF009: An eco-friendly coating Holography Business
The Economic Times POLYMERS | August - September 2024

4. B-UNB-M BOPP Film: A high- offering high oxygen UFlex continues to

performance metallised film barrier properties enhance product
offering superior barriers against for BOPET films, security with advanced
oxygen, moisture, and aroma. It enhancing the shelf life holographic blister packs.
provides a sustainable, recyclable of packaged dry foods. These packs combine
alternative to aluminium foil 5. Polyurethane Acrylate visually striking 3D
for packaging products like dry (FLEXCRYL 3333): A images and covert features
fruits and confectionery. versatile resin used in like micro-text and nano-
5. C-CPR-CH CPP Film: UV-curable coatings patterns to provide robust
Specifically designed for cheese and printing inks, anti-counterfeiting
packaging, this co-extruded providing excellent protection, crucial for
film offers excellent sterilisation resistance to chemicals, pharmaceutical products.
performance, strong lamination yellowing, and abrasion. Through these
adhesive anchorage, and 6. FLEXBON R110A/ innovations, UFlex
enhanced freshness retention. R110C: A solvent-free reinforces its commitment
PU adhesive tailored to sustainability while
Chemicals Business for flexible packaging, maintaining a competitive
UFlex’s chemicals division rolled ensuring speckle-free edge in packaging and
out new eco-friendly and high- laminates with superior chemicals.

10
 NEWS

Rittal and Eplan Inaugurate New Sales Office in Bangalore:

A Step Closer to Customers
R ittal, a global leader in
industrial enclosure, power
distribution, climate control, and
collaboration and delivering tailored
solutions that meet the market’s
evolving demands.”
IT infrastructure solutions, along
with Eplan, a pioneer in software Expanding Services and Solutions
solutions for electrical engineering, The new office will host a team
have officially opened their new sales of dedicated sales and support
office in Bangalore. This strategic professionals, ready to provide
expansion marks a significant immediate assistance and expert
milestone in their commitment to advice. Additionally, Rittal and
enhancing customer proximity and Eplan plan to regularly host
providing unparalleled support. workshops, training sessions,
and customer events to promote
A New Era of Customer Engagement knowledge-sharing and community
The inauguration, held on July building within the industry.
17, 2024, underscores Rittal and
Eplan’s dedication to strengthening A Strategic Investment for the
customer relationships and Future
delivering superior services. The relocation to Brigade
Situated in the heart of Bangalore’s Jacob, Vice President – Sales, Rittal Triumph in Hebbal is more than a
technology hub in Hebbal, the new Pvt Ltd India, and Umesh Pai, geographical shift—it represents a
office serves as a key centre for sales Managing Director – Eplan Software strategic investment in the future
and support operations. Its prime & Services Pvt Ltd India, expressed growth and innovation of both
location facilitates quicker response their excitement over the new office. Rittal and Eplan. By deepening their
times, improved local engagement, “This move reaffirms our unwavering presence in the Bangalore market,
and a more personalised experience commitment to our customers’ the companies are better positioned
for customers. success. By positioning ourselves to respond to changing customer
closer to our clients, we’re not only needs and market trends, ensuring
Enhancing Accessibility and Service overcoming geographical barriers they remain at the cutting edge of
Commenting on the launch, Mathew but also fostering more effective the industry.

JPFL Films to Invest INR 250 Crore in New BOPP Line

J PFL Films Private Limited, a maintain market leadership despite our operational efficiency. This move
The Economic Times POLYMERS | August - September 2024

subsidiary of flexible packaging ongoing headwinds. The new line, is perfectly aligned with our goal of
giant Jindal Poly Films Ltd, has featuring superior width, output, improving operational capabilities,
announced a major capacity and reliability, is designed to produce allowing us to leverage future market
expansion with a new BOPP high-OD rolls up to 1,700 mm, upturns and continue leading the
(biaxially oriented polypropylene) optimising downstream processes market.”
line in Nashik, Maharashtra. like metallising. The commissioning of this
This new line, expected to be Commenting on the expansion, new line highlights Jindal Poly
commissioned in the second half Vinod Kumar Gupta, Chief Executive Films Ltd.’s focus on technological
of FY 2025-26, involves a capital Officer, JPFL Films, stated: “Building innovation, quality improvement,
expenditure of INR 250 crore. on the momentum of our strong Q1 and cost optimisation. As the
This expansion aligns with the performance, this investment is a flexible packaging market evolves,
company’s strategic focus on the strategic step to further strengthen Jindal Poly Films Ltd., through
BOPP segment and aims to boost our market position and drive its subsidiary JPFL Films, is well-
market share amid challenging sustainable growth. The packaging equipped to navigate challenges and
demand-supply dynamics and pricing industry is inherently cyclical, and capitalise on emerging opportunities.
pressures. Following impressive we are currently witnessing a market This investment further solidifies the
top-line growth and a 142 per cent correction. The new BOPP line will company’s position as an industry
rise in EBITDA in Q1 FY 2025, enable us to deliver exceptional value leader and trusted partner in the
the company is well-positioned to to our customers while enhancing global flexible packaging sector.

12
 SUSTAINAIBILITY

From Waste to Resource: How Circular

Economy Principles are Redefining Packaging
The waste crisis has made packaging a major concern, but the circular economy offers a
solution. By rethinking packaging as a reusable resource, industries like wooden pallets
are leading the shift towards sustainability.
By Jay Deepak Shah, CEO & MD, Jay Wood Industry

T
he world faces a growing Key Circular
waste crisis, with packag- Strategies for Wooden
ing emerging as a major Pallets:
contributor. Once viewed - Design for Longevity and
simply as a protective layer, packag- Reusability: Wooden pallets
ing has now become a significant are engineered for multiple
environmental concern. But what uses, reducing the need for
if packaging could be reimagined as new materials. By prioritising
part of the solution rather than the durability and reusability,
problem? Enter the circular econo- the lifecycle of each pallet is
my—an innovative approach that’s extended, leading to less waste.
shifting the paradigm from the tradi- - Repair and Refurbishment:
tional “take-make-dispose” model to transportation, underscoring their Damaged pallets don’t need to
a cyclical one where waste is treated indispensable role in operations. be discarded. Instead, repair
as a valuable resource. and refurbishment processes
Circular Economy conserve resources and lower
The Circular Economy: Principles and Wooden the environmental impact of
A Paradigm Shift Pallets producing new pallets.
At its core, the circular economy is Circular economy principles stress - Material Recovery and Recycling:
built on the principles of reducing, minimising waste and maximising At the end of their useful
reusing, and recycling. In packaging, resource efficiency. Wooden pallets life, wooden pallets can be
this translates into designing products exemplify these principles by being dismantled, with the wood
with minimal materials, ensuring reusable, repairable, and recyclable. repurposed or recycled into new
The Economic Times POLYMERS | August - September 2024

they are easily reused or repurposed, Unlike single-use packaging, wooden products. This ensures that even
and maximising recycling rates. It’s a pallets can be employed multiple when a pallet has outlived its
holistic approach that considers the times through pallet pooling, original function, its materials
entire lifecycle of a product, from substantially reducing the need for still hold value.
inception to end-of-life. raw materials and the environmental - Biodegradability: Unlike many
toll of production and disposal. synthetic materials, wood
The Growing Demand Typically, pallets last 12-18 is biodegradable. Once its
for Wooden Pallets months, but even damaged pallets can lifecycle ends, wood decomposes
The wooden pallet industry is leading be repaired and continue in service. naturally, returning nutrients to
the charge towards a more sustainable When pallets can no longer be reused, the soil and easing the burden
future. In India alone, demand for they can be recycled, with post- on landfills.
pallets has soared to a staggering consumer wood often repurposed into
207.8 million units, reflecting their new pallets. This recycling process Innovations Driving
crucial role in logistics and supply conserves trees and plays a key role in Sustainability
chain management. Industries mitigating climate change. Integrating The wooden pallet industry is
such as FMCG, pharmaceuticals, wooden pallets into a circular witnessing innovations that enhance
chemicals, consumer durables, economy framework helps cut down sustainability while improving
petrochemicals, and automotive rely waste generation—a significant factor efficiency and cost-effectiveness.
heavily on pallets for storage and in the fight against global warming. - Sustainable Sourcing: The

14
 SUSTAINAIBILITY

return and reuse, bolstering

JAY DEEPAK SHAH, CEO & MD OF JAY WOOD circular economy principles.
INDUSTRY, EXPLORES HOW CIRCULAR
ECONOMY PRINCIPLES ARE TRANSFORMING THE Conclusion
The evolution of wooden pallets
WOODEN PALLET INDUSTRY BY EMPHASISING
within the framework of the
REUSABILITY, REPAIR, AND SUSTAINABLE circular economy is a testament
SOURCING, TURNING WASTE INTO A RESOURCE to the industry’s commitment
AND DRIVING A MORE SUSTAINABLE FUTURE. to sustainability. By embracing
reusability, recycling, and resource
pallet industry increasingly opting for certified pallets efficiency, the wooden pallet sector
adopts sustainable sourcing support a more sustainable is turning waste into a resource.
practices, such as using supply chain. Innovations like PEFC and FSC®️
pinewood from certified forests - Smart Pallets: The integration certifications and smart pallets are
committed to responsible of technology—such as RFID propelling this transformation,
forestry. Certifications like tags and IoT sensors—into offering a greener future for
PEFC (PEFC/42-31-06) and pallets is revolutionising supply industries globally. As demand for
FSC®️ C146265 are markers of chain management. These smart wooden pallets continues to rise,
sustainability. Pallets bearing pallets provide real-time data their role in promoting a sustainable
these certifications are produced on location, condition, and and circular economy becomes
from wood sourced from usage, enhancing inventory ever more vital. Through collective
forests managed under strict management and reducing efforts, the wooden pallet industry is
environmental, social, and losses. Improved tracking and redefining packaging, paving the way
economic criteria. Businesses monitoring also ensure efficient for a resource-efficient future.

UPDATE
PolymerConnect Strengthens All-Island Collaboration
in the Polymer Industry
T he Advanced Technologies in Manufacturing (ATIM)
Cluster at the Technological University of the Shan-
non (TUS) in Athlone has launched PolymerConnect, a
term sustainability.
Funded by InterTradeIreland through the Synergy
Programme, PolymerConnect is designed to boost cross-
new initiative addressing challenges in the polymer sector border collaboration, maximising economic benefits for
The Economic Times POLYMERS | August - September 2024

across Ireland and Northern Ireland. The project, in part- both Ireland and Northern Ireland. Damien McConville,
nership with the Northern Ireland Polymer Association Programme Manager for Innovation and Entrepreneurship
(NIPA), Polymer Technology Ireland (PTI), and First Poly- at InterTradeIreland, highlighted its strategic importance,
mer Training Skillnet, aims to create an industry-led direc- noting that the initiative will strengthen the sector’s
tory of over 350 polymer companies, academic institutions, innovation and competitiveness, benefiting both the
and key stakeholders. economy and the environment.
Ireland’s polymer industry is vital for sectors such Caitríona Mordan, Manager of the ATIM Cluster,
as MedTech, ICT, biopharma, agri-food, automotive, emphasised the collaborative nature of the initiative, which
construction, and aerospace. However, it faces significant leverages data-driven insights to build a globally competitive
challenges, including regulatory pressures, supply chain polymer ecosystem. Gerry McNally of NIPA stressed the
instability, and issues related to material production and importance of cross-regional collaboration, particularly in
management, all of which could impact growth and tackling challenges like rising costs and labour shortages.
environmental sustainability. Mark McAuley of IBEC added that PolymerConnect
Over the next 13 months, the PolymerConnect team builds on the foundation of the Plastics Map of Ireland,
will gather and analyse data from across the sector to map significantly raising the visibility and recognition of the
out its economic contributions, identify collaboration sector on national and international levels.
opportunities, and drive innovation. The project’s goal is PolymerConnect is poised to unite Ireland’s polymer
to enhance competitiveness, foster partnerships between industry, creating a collaborative ecosystem that addresses
businesses and academia, and secure the industry’s long- current challenges while driving future growth.

16
 IN FOCUS

We've developed advanced chemical

recycling technologies to convert PU
waste into raw materials
Rymbal, a leading manufacturer of polyurethane systems, is renowned for producing
its polyurethane systems locally. Neeraj Garg, Founder & Director, Horizon Performance
Polyurethane, Rymbal discussed the company's journey, unique polyurethane recycling
capabilities, footwear manufacturing trends, and the company's long-term vision in an
interview with Nisha Shukla.
Can you share the journey of polyurethane systems market. and how has this impacted your
your company from inception Looking forward to this, we are business and the footwear industry
to becoming a key player in the excited about further expansion and in India?
Polyurethane systems market continuing to drive sustainability We chose to focus on 100 per cent
in India? What were the initial within the industry. local production to support the
challenges you faced? Indian economy, reduce import
Our company was founded with Your company is recognised for dependencies, and better tailor our
a vision to deliver innovative, providing 100 per cent locally polyurethane systems to local needs.
high-quality polyurethane produced Polyurethane systems. This decision has led to enhanced
solutions specifically tailored to What inspired the decision to focus product customisation for Indian
the Indian market. Sustainability exclusively on local production, market conditions, and improved
has been at the core of Rymbal’s supply chain reliability. We are well
values from the start, with R&D recognised for our quick turnaround
playing a crucial role in driving time to give product solutions to our
our high-standard innovations. customers in comparison to most
Key milestones on our journey companies who operate from global
include substantial investments locations.
in R&D, facility expansions, and
strategic partnerships, all of which Being the only company in the
have helped establish our strong world to recycle Polyurethane,
reputation. including both post-consumer and
The Economic Times POLYMERS | August - September 2024

Our initial challenges were process waste, what motivated you

developing key solutions for the to take this pioneering step?
Indian specific needs, which was Our motivation to recycle
not addressed by any global MNC polyurethane, including both
who are in this space for decades. post-consumer and process waste,
We have turned these challenges stems from a deep commitment
into strengths, thanks to the to sustainability and
dedication and expertise of our environmental responsibility.
supply chain, sales, marketing, We recognised the urgent
and R&D teams, who have need to address the growing
consistently delivered top- waste problem in industry.
quality and innovative By pioneering this effort, we
solutions, leading us to aim to reduce landfill waste,
market leadership. Today, conserve resources, and
our strong commitment to set a new standard for the
sustainability and customised polyurethane industry. We
solutions fuels our growth, have completed the Life cycle
solidifying our role as a analysis (LCA) which shows
major player in the Indian Neeraj Garg, Founder & Director, Horizon Performance Polyurethane, Rymbal significant carbon emission

18
 IN FOCUS

reduction and obtained a Recycled breaking down (depolymerising) environmental footprint of the
Claim Standard (RCS) certificate for the post-consumer and processing footwear industry?
the innovation. waste into its core components, Our recycling initiative aligns
We believe this initiative will which can then be reintroduced into with global sustainability trends
drive the industry towards more footwear production or other PU by promoting circular economy
sustainable practices, encouraging applications. These advancements principles, reducing waste, and
others to adopt recycled materials and allow us to maintain the quality of conserving resources. By recycling
contributing to a circular economy recycled materials, ensuring they polyurethane waste, we significantly
that benefits both the environment meet industry standards while cut down on landfill contributions
and the industry’s future. To share, significantly reducing environmental and lower the demand for virgin
the current Polyester PU recycled impact. A key opportunity lies in materials, which reduces the overall
material meets all safety footwear finding partners who share our environmental footprint.
requirements specification which is commitment to innovation and For the footwear industry, this
benchmark application in footwear are eager to contribute to positive initiative enables manufacturers to
industry. societal change. adopt more sustainable practices,
lowering their carbon footprint and
The Economic Times POLYMERS | August - September 2024

Can you elaborate on the How does your recycling initiative meeting growing consumer demand
technology and processes your align with global sustainability for eco-friendly products. We believe
company has developed to recycle trends, and what impact do this will drive the industry towards
Polyurethane waste? What are you believe it will have on the greater environmental responsibility,
the key challenges in recycling
Polyurethane, and how have you
overcome them?
Polyurethanes are seventh-largest
consumed polymer in the world,
and it is a thermoset material in
nature, which means it can’t be
recycled by conventional thermal
recycling process. Hence its waste/
products at end of life pose threat
to environment. We have developed
advanced chemical recycling
technologies to convert Polyurethane
waste into reusable raw materials.
Our process involves chemically

20
 IN FOCUS

setting a new standard for

sustainability in footwear
production.

What new innovations or

technologies are you currently
exploring to further enhance
the sustainability and efficiency
of your Polyurethane systems?
We are exploring several
innovations to enhance the
sustainability and efficiency
of our polyurethane systems.
These include developing
bio-based polyurethane from
renewable resources to reduce
reliance on petrochemicals
and incorporating advanced
recycling methods that improve With increasing global demand for sustainability, customisation, and
material recovery rates. Additionally sustainable materials, how do you advanced material performance.
making PU chemistry safer is one see your company's role evolving There's a growing demand for
prominent sustainability goal for us in the international market? Are eco-friendly, recyclable materials
and all our products comply with there any specific markets or as consumers and manufacturers
global safe chemicals standards. regions where you see significant alike prioritise environmental
growth potential? impact. Customisation is also
How has your 100 per cent As global demand for sustainable key, with manufacturers seeking
locally produced Polyurethane materials grows, we see our tailored polyurethane solutions for
systems offering shaped the company playing a pivotal role specific applications and improved
dynamics of the Indian footwear in the international market by performance.
industry, particularly in terms of providing innovative, eco-friendly Our company is well positioned
cost, quality, and supply chain polyurethane solutions. Our to capitalise on these trends through
reliability? focus on recycling and bio-based our innovative product offerings
Our 100 per cent locally produced materials positions us as a leader in such as recycling technologies,
polyurethane systems have had a sustainable practices, appealing to development of bio-based
profound impact on the Indian environmentally conscious markets. polyurethane, and ability to offer
footwear industry by boosting We see significant growth customised solutions.
The Economic Times POLYMERS | August - September 2024

cost efficiency, product quality, potential in regions like Europe and

and supply chain reliability. By North America, where sustainability What are the most significant
manufacturing locally, we have is a key priority. Quantum of challenges you currently face
reduced dependence on imports c=Indian footwear manufacturers in scaling your operations and
and the complexities associated with are making products for many such maintaining your leadership in the
them, enabling consumers to benefit US; European brand and we believe Polyurethane systems market?
from better material purchase that they can take advantage of our Scaling our operations while
planning and local support. This offering to differentiate themselves continuing to lead the polyurethane
local production ensures consistent and get innovations delivered from systems market presents exciting
product quality, precisely tailored India. opportunities for growth and
to the needs of the Indian market. innovation. Our focus includes
Additionally, a dependable domestic What are the major trends and managing the evolving complexity
supply chain minimises disruptions, shifts you are observing in the of supply chains, ensuring consistent
ensuring timely delivery and greater Polyurethane systems market, product quality as demand rises, and
responsiveness to market demands. especially in relation to footwear embracing advanced technologies to
Overall, our local production has manufacturing? enhance production.
strengthened the footwear industry In the polyurethane systems market, We are proactively addressing
in India, making it more robust, especially in footwear manufacturing, regulatory changes and
efficient, and quality-driven. we are seeing major trends towards environmental considerations,

22
 IN FOCUS

reinforcing our commitment to climatic conditions effectively, offerings or entering new markets?
sustainability. By enhancing supply making our products relevant How do you plan to maintain your
chain management, investing in and reliable for a wide range of competitive edge in the coming
automation and innovation, and applications globally. years?
staying ahead of industry trends, we We plan to expand our product
are confident in our ability to scale You are widely known for offering offerings by developing innovative
effectively while maintaining our a range of Polyurethane Systems polyurethane solutions that align
market leadership and meeting the for Insole. How is the business with market demands and the
evolving needs of the industry. shaping for this segment. What continuous feedback we receive.
are the other material alternatives This includes incorporating bio-
What are the key markets are you you are looking at to expand your based and smart materials to
eyeing for expansion? Are there offerings? meet emerging market needs and
any potential investments you Our polyurethane systems for insoles sustainability goals. We’re also
are likely to make in any of the are performing exceptionally well, focusing on expanding into new
markets or capacity expansion. fuelled by their unmatched comfort, markets in Europe, North America,
We are targeting Europe and durability, and customisation and emerging regions in Asia to
North America for expansion options. This segment remains a vital drive growth.
due to their strong focus on growth area as demand for high- To maintain our competitive
sustainability and high demand for quality, ergonomic insoles continues edge, we will invest in cutting-
advanced polyurethane solutions. to rise. edge technology, strengthen our
These markets offer significant To further enhance our offerings, R&D capabilities, and pursue
opportunities for our eco-friendly we are exploring new alternatives like strategic partnerships. Additionally,
and customisable products. We are bio-based polymers and advanced we’ll emphasise sustainability and
also considering partnerships and cushioning materials that elevate customisation to address evolving
joint ventures to enhance our market performance and sustainability. customer needs and regulatory
presence and distribution capabilities Additionally, we are investigating standards. By staying at the forefront
in these regions. By strategically smart materials with adaptive of innovation and market trends, we
investing in these areas, we aim to properties to boost user comfort. By aim to reinforce our leadership and
capitalise on emerging opportunities integrating these innovations, we aim ensure long-term growth.
and strengthen our position in the to expand our product range, cater
global polyurethane systems market. to evolving consumer preferences, Finally, what is your long-term
and strengthen our leadership in the vision for the company, especially
How are your products and insole market. in the context of advancing
solutions relevant with several sustainability in the Polyurethane
markets, given they vary in Can you discuss any future plans and footwear industries?
climatic conditions? for expanding your product Our goal is to drive meaningful
The Economic Times POLYMERS | August - September 2024

Our products and solutions change, inspire industry-wide

are designed to be versatile and adoption of green practices, and
adaptable to diverse climatic contribute to a more sustainable
conditions. We achieve this future for both the polyurethane
by developing polyurethane and footwear sectors. Our long-term
systems with customisable vision is to lead the polyurethane
formulations that cater industry in sustainability by
to specific environmental pioneering innovative, eco-friendly
challenges, such as temperature solutions.
extremes and humidity levels. We aim to create a circular
Our local production economy through advanced recycling
capabilities also allow us technologies and the development of
to tailor products to meet sustainable, bio-based materials. By
regional needs, ensuring integrating these practices, we plan to
optimal performance across reduce environmental impact and set
various markets. By investing new standards for the industry. We
in research and development, also envision expanding our global
we continuously refine our footprint while maintaining a strong
solutions to address different commitment to sustainability.

24
 COVER STORY

"We aim to strengthen

presence in North America,
Europe, and emerging
The Economic Times POLYMERS | August - September 2024

markets"
Indo Count, established in 1988, started as a small spinning
company and has grown to become a global leader in home
textiles. Today, Indo Count has a strong presence in both global
and domestic markets, and continues to grow by prioritising
sustainability, innovation, and consumer-centric strategies.
KK Lalpuria, Executive Director & CEO of Indo Count Industries
Limited, recently discussed the company's newly unveiled Autumn/
Winter 2024 collection, their operations, expansion strategies,
technological investments, community engagement initiatives, and
vision for the future in an interview with Nisha Shukla.

26
 COVER STORY

across its manufacturing processes,

from using sustainable raw materials
to minimising its carbon footprint.
These efforts have not only enhanced
Indo Count's reputation but have
also resonated with consumers who
value environmentally responsible
products.
Today, Indo Count stands as
a global leader in the home textile
bed linen industry, recognised for
its quality, innovation, and ethical
business practices. With a strong
presence in over 50 countries, the
company continues to expand its
reach, driven by a vision to bring
comfort and style to homes around
the world.

Your company recently unveiled its

Autumn/Winter 2024 collection
in the Indian market. Can you
tell us more about the inspiration
behind this collection and the key
features that set it apart? How has
the market responded to the new
collection so far?
We are thrilled to launch our
Autumn/Winter 2024 collection in
the Indian market, which embodies
our dedication to innovation,
Can you take us through the worldwide, Indo Count capitalised quality, and global design trends
journey of your company from its on its expertise and expanded its for Indian consumers. Inspired by a
inception to becoming the fastest- product portfolio to include a wide blend of timeless charm and modern
growing Indian manufacturer in array of bedding solutions, from bed aesthetics, this collection combines
the home textiles sector? sheets to quilts and comforters. comfort with style, bringing warmth
Founded in 1988, Indo Count began The company's unwavering focus and elegance to any space. The Economic Times POLYMERS | August - September 2024
as a modest player in the textiles on innovation led to the launch of A standout feature is our use of
sector as a spinner, with a vision to its flagship brand, Boutique Living, Tencel fibre in the Dohar collection,
deliver exceptional quality and value which quickly became synonymous which offers exceptional softness
to consumers globally. Over the with luxury and quality. By offering and aligns with our commitment
years, the company has strategically products that blend contemporary to sustainable manufacturing. The
expanded its operations, focusing design with traditional craftsmanship, response from our recent trade
on manufacturing excellence and Indo Count has always stayed ahead conference in Mumbai, where we
sustainable practices. of industry trends while catering to displayed the Fall/Winter 2024
In the early 2010s, Indo the evolving tastes of consumers. This collection of the luxury brand
Count took significant strides in approach has earned the company Boutique Living and the well-known
setting up a Home Textile Division numerous accolades and solidified brand Layers to over 500 trade
specialising in bed linen with vertical its position as one of the fastest- partners, has been overwhelmingly
integration, investing in state-of-the- growing manufacturers in the home positive and successful. The trade
art technology. This move enabled textiles sector. Indo Count’s journey partners' feedback on our AW 24
the company to scale its operations is marked by its commitment to Collection validates our approach
and ensure superior quality control sustainability and corporate social and reinforces our commitment
across its product range. As the responsibility. The company has to meeting consumer needs with
demand for home textiles grew also adopted eco-friendly practices luxurious, eco-friendly products.

27
 COVER STORY

Looking ahead, we anticipate culturally resonant, vibrant Indian

continued growth, especially with design trends.
New bed sheet collections, the festive season approaching and
including Nature Bouquet scented expanding our digital and retail Innovation is crucial in the home
bed linens, Heritage Walk themed presence in India. We remain textiles industry. How does your
bed linens, 800 TC digitally printed proactive in addressing potential company approach product
bed linens, Top of Bed collections, market challenges, focusing on development and innovation to
and a new line of Terry towels, are innovation, operational excellence, stay ahead of trends?
being introduced to tap into the fast- and customer satisfaction to sustain Innovation is central to our strategy
growing Indian branded consumer our positive momentum. and crucial for maintaining our
market. leadership in the home textiles
What strategies are you employing industry. Here is how we achieve it:
Your company’s net profit rose by to increase your market share both Consumer-Centric Development:
5.51 per cent to Rs 77.80 crore domestically and internationally? We prioritise consumer needs by
in the quarter ended June 2024. Our growth strategy is driven by closely monitoring market trends
What are the factors that have a blend of product innovation, and gathering global insights. Our
contributed to this remarkable market expansion, brand marketing, in-house dedicated design teams
growth? What are your projections and digital transformation. We create seasonal collections based
for the upcoming quarter? continuously invest in R&D to on consumer research that cater to
We are pleased to report a 5.51 deliver cutting-edge products, diverse tastes, from modern urban
per cent growth in net profit in such as our latest collection from styles to classic traditional looks in
Q1FY25, reflecting our strategic Boutique Living, combining global Indian and global markets.
focus on operational efficiency design trends with superior materials Sustainable Innovation: We are
and market expansion. Our like TENCEL™ fiber. committed to sustainability with
efforts to enhance production Domestically, we aim to reach initiatives like our Reloop collection,
processes, invest in technology, up to 6,000 retailers in the Indian featuring regenerative cotton
and implement cost-efficient market, while internationally, we and plant waste-based fibres, and
measures have improved margins are strengthening our presence in the Pure Earth collection, which
The Economic Times POLYMERS | August - September 2024

despite economic and geopolitical key markets like North America and uses sustainable dyes. Under the
challenges. The robust domestic Europe. Our strategic partnership AVANI project, the initiative aims
and international demand for home with Accenture for digital to strengthen sustainable organic
textiles, bolstered by our extensive transformation and the launch of cotton production and promote
product range, manufacturing our new online web application ethical practices within the textile
capabilities, web-enabled digital exemplify our commitment to industry. Indo Count’s vision is
platform, new customer additions, resource optimisation, on-time deeply rooted in the understanding
and vast distribution network, has deliveries, enhancing operational that our planet’s resources are
significantly driven our growth. efficiency, and retailer engagement. limited. By reducing its dependence
Our commitment to Sustainability and customisation on fossil fuels, Indo Count is
sustainability and ESG initiatives are also central to our approach. leading towards a cleaner and more
has strengthened our brand and We prioritise eco-friendly sustainable future.
attracted eco-conscious consumers, manufacturing practices and Technological Integration: Our
further enhancing profitability. respond to consumer demand for recent partnership with Accenture
Building strong retail partnerships sustainable products, such as our marks a significant step in digital
and engaging with stakeholders regenerative cotton offerings. Our transformation. We are leveraging
through events like our recent Fall/ localised product designs ensure we SAP S/4HANA Cloud® to optimise
Winter 2024 trade conference have meet diverse market needs, from operations and enhance our digital
also been crucial. American-inspired collections to capabilities, including the new Indo

28
 COVER STORY

Count app that streamlines retailer while optimising energy costs. also a member of the ZDHC
engagement and order processing. Today, over 90 per cent of our Bhilad (Zero Discharge of Hazardous
Recent Product Innovations: We unit’s operations are powered by Chemicals) program, and our
have introduced the Autumn/Winter renewable sources, a clear testament participation in studies such as the
2024 collection under the luxury to our commitment to green energy. United Nations Global Compact
brand Boutique Living and the well- In addition to our renewable India and Accenture-led CEO study
known brand Layers, featuring high- energy initiatives, we are deeply on sustainability highlights our
quality, globally inspired designs. committed to upholding the highest leadership in sustainable business
Continuous Improvement: Our standards in environmental, social, practices.
R&D team continuously explores and governance (ESG) practices. Balancing the demand for high-
new materials and technologies. Our sustainability efforts align with quality products with the need
Initiatives like blockchain for global standards such as the Global for environmentally friendly and
supply chain transparency and Reporting Initiative (GRI), United socially responsible manufacturing
advancements in sustainable Nations Global Compact (UNGC) is at the heart of our strategy. We
materials reflect our commitment to principles, and the Sustainable believe that sustainability and quality
staying ahead in the industry. Development Goals (SDGs). We are not mutually exclusive but
rather complementary goals. Our
commitment to innovation allows
us to develop products that not only
meet the highest standards of luxury
and comfort but are also produced
in a manner that respects the
environment and the communities
we operate in.

How has your company managed

to expand its footprint in global
markets? What strategies have
been most effective in penetrating
international markets?
Our expansion into global
markets has been driven by a
deep understanding of regional
preferences and consumer needs.
We have taken a tailored approach,
Sustainability is becoming actively participate in various by entering consumer markets where
increasingly important to reporting initiatives, including there is a higher consumption of The Economic Times POLYMERS | August - September 2024
consumers. What steps is your the Business Responsibility and home textiles and provide product
company taking to ensure Sustainability Report (BRSR), ranges as per the latest home fashion
sustainable and ethical production Task Force on Climate-related trends. For example, our products
practices? Financial Disclosures (TCFD), resonate well in those markets where
At Indo Count, we have taken S&P Global ESG Score, and the consumers appreciate luxury fabrics
significant steps to integrate Carbon Disclosure Project (CDP). I and innovative design. By offering
sustainability into every aspect of am happy to share that Indo Count collections that draw inspiration
our operations. One of the most has consistently exceeded global from global aesthetics, such as the
recent and impactful initiatives averages in these areas, reflecting our timeless charm of American homes,
is the inauguration of our solar proactive approach to addressing we have been able to establish a
power generation unit in Arniwada- climate-related challenges. strong presence in the United States
Banaskantha, Gujarat. With an Furthermore, our involvement and other key markets.
installed capacity of 9.3 MW, this in Walmart’s Project Gigaton, One of our most impactful
solar power unit provides renewable where we have been recognised as strategies has been leveraging
energy for our Bhilad manufacturing a Giga Guru for five consecutive strategic acquisitions to strengthen
unit. years, underscores our dedication to our presence in key markets. A
By harnessing solar energy, we reducing greenhouse gas emissions prime example is our acquisition of
aim to reduce our carbon footprint across our supply chain. We are the Wamsutta brand, a renowned

29
 COVER STORY

name in the U.S. home textiles whether they prefer shopping in- fabricated fibres and recycled textiles
market. This acquisition has not store, online, or through other to offer eco-friendly, high-quality
only expanded our product portfolio platforms, thereby expanding its products. These innovations are
but also provided us with a well- reach and enhancing customer poised to significantly impact the
established platform to penetrate satisfaction. industry's future.
deeper into the North American We are also growing our We continuously upgrade our
market. Wamsutta’s long-standing domestic brand business. Our production process with the latest
reputation for quality and comfort commitment towards ESG and technology in spinning and weaving
aligns perfectly with Indo Count’s sustainable initiatives is driving capacity expansion, digital printing
values, enabling us to offer products innovation, value creation and facility, washing and finishing
that resonate with American providing us opportunities to techniques and new confectionary
consumers. This acquisition has scale up our customer service. We set-ups. Also packaging to preset the
significantly bolstered our market continue to increase market share in product ready for shelf in various
position and opened new avenues current markets and exploring new product categories in bed sheet sets
for growth in the region. exports market through innovative and Top of Bed categories.
Competitiveness through and sustainable product mix.
operational execution and efficiency What are your company's current
through significant production How is technology influencing investment plans to support its
capacity has allowed us to meet high the home textiles industry, and growth and expansion? Are there
demand consistently. Our long- what technological advancements specific areas or projects that
standing relationships with reputed have you integrated into your you are prioritising for these
global retailers such as Walmart, manufacturing processes? investments?
JC Penney, Kohl’s, and Costco We have integrated advanced In the year 2022-23 we have acquired
underscore our commitment to technologies to ensure top-tier home textile division from GHCL
The Economic Times POLYMERS | August - September 2024

quality and timely execution. The quality and efficiency. The automated at Bhilad, Vapi, Gujarat and have
ability to secure repeat orders from and robotics-driven processes have invested more than Rs 500 crore
these big-box retailers not only enhanced production capacity and in following year at our Kolhapur
reflects on our operational efficiency quality control. facilities to set up new capacities
but also provides revenue visibility Our strategic partnership with in spinning, processing and Top
and long-term stability, which are Accenture is a key milestone in our of Bed (TOB) facilities. We also
critical for sustained growth. digital transformation, optimising modernised our existing spinning
Omni channel distribution for manufacturing processes, supply facilities in Kolhapur.
our branded portfolio, including chain and logistics management. Advancing our digital
both owned and licensed brands, This collaboration boosts operational capabilities is a top priority. Our
speaks about our ability to adapt efficiency and strengthens our new online web application
to evolving market trends. The industry leadership. exemplifies this commitment,
omnichannel strategy integrates By leveraging data analytics, offering a seamless, efficient
various sales channels—online, we have quickly adapted to market platform for retailers to engage
offline, and direct-to-consumer— trends, ensuring our collections with our brand. In parallel, we are
creating a cohesive customer resonate globally. We are also expanding our brand presence both
experience. This approach has given exploring blockchain for supply domestically and internationally.
us the opportunity to engage with chain transparency and adopting The Wamsutta acquisition will
customers at multiple touchpoints, sustainable materials like bio- broaden our distribution channels to

30
 COVER STORY

include both business-to-consumer cotton, yarn, and fabric, to support productivity through better resource
and direct-to-consumer, further sustainable practices. management and promotes the
enhancing our market reach and To enhance traceability, Better Cotton Initiative (BCI).
growth opportunities. we are implementing advanced Additionally, through the Indo
We will continue to explore new technologies such as blockchain, Count Foundation, we collaborate
opportunities to further strengthen which provides detailed tracking of with local Gram Panchayats
our manufacturing capabilities as material origins and ensures supply under the Swachh Bharat Abhiyan
per business requirements with more chain transparency. This approach to develop tailored sanitation
focus on technological upgradation not only meets our sustainability programs, fostering a cleaner
and products innovation. goals but also assures consumers of and healthier environment for
the ethical and transparent origins of surrounding communities. We have
How strong is your retail market our products. also established a Primary Health
presence, and what are your plans Centre and maintain strong ties with
to expand it further? How does your company engage local healthcare providers to support
Currently, we have established a with the local community and community health.
significant footprint in the market, farmers, particularly those
with a strategic expansion plan that involved in the raw material Can you describe your efforts in
aims to increase our brand visibility supply chain? What initiatives do training and skill development
and accessibility across India. We you have in place to support and for farmers who are part of your
are actively working to promote empower these communities? supply chain? How do these
our brands to extend our presence We have always engaged and given programs benefit both the farmers
to up to 6,000 retailers nationwide, our best to empower the local and your company?
ensuring that our premium brands, community. Our GAGAN initiative, We are deeply committed to training
Boutique Living and well-known which was launched in 2018-2019, and skill development for farmers
brand Layers, reach a wider focuses on improving sustainability within our supply chain through
audience. in cotton farming in Maharashtra. project AVANI. Launched in 2020,
We are driving the channel Initially covering 1,500 farmers this initiative promotes organic
expansion and making our brand across 10 villages, we have expanded cotton farming in Maharashtra’s
available in all formats such as the program to support around Yavatmal district, supported by
multiple brand outlets, large format 4,500 farmers in 30 villages. This our partnership with Deutsche
stores, exclusive brand stores and program, in partnership with CITI- Gesellschaft für International
online portals. Our plans for CDRA, helps farmers enhance Zusammenarbeit (GIZ) GmbH. Our
expanding our retail market dedicated team of agricultural
presence also include a keen specialists provides on-ground
focus on enhancing our direct- training to farmers, focusing
to-consumer channels. on sustainable practices and
organic farming techniques. The Economic Times POLYMERS | August - September 2024
How important is This effort not only helps
traceability and origin farmers reduce dependence on
tracking for your company synthetic inputs, enhancing
and your consumers? soil health and environmental
What technologies are you sustainability, but also opens
implementing to ensure doors to premium markets
traceability and transparency with better economic
in your supply chain? opportunities.
Traceability and origin tracking By improving farmers'
are crucial, aligning with our skills and providing fair price
commitment to sustainability market access, we strengthen
and transparency. Our our supply chain and uphold
Sustainable Procurement our commitment to ethical
Policy ensures that our supply practices. This approach
chain is both responsible and benefits both the farmers
transparent. We prioritise and Indo Count by fostering
sourcing materials from local a resilient and sustainable
suppliers in India, including cotton value chain.

31
 EHS

Beyond Compliance: Harnessing

EHS for Innovation and Growth
EHS has evolved beyond mere compliance, it is now a strategic asset driving competitive
advantage in the chemical industry. Neeraj Jain, Responsible Care Director at Dow
Chemical International Pvt. Ltd (Dow India), discussed the pivotal role of EHS in the
chemical industry in an interview with ET Now Polymers.
How does EHS contribute
significantly to the Chemical
Industry?
EHS (Environmental, Health,
and Safety) is fundamental to the
Chemical Industry, serving as a
cornerstone for responsible practices
throughout the value chain. It
drives innovation by guiding the
development of safer chemicals and
processes, thereby reducing risks to
human health and the environment.
By adhering to EHS standards,
the industry achieves greater
operational efficiency, minimises
incidents, and aligns with
regulatory expectations, all of which
bolster public trust. Adopting
EHS principles underscores a
commitment to sustainability,
steering companies towards enduring
resilience and competitiveness. Thus,
prioritising EHS plays a crucial role
in promoting global well-being,
The Economic Times POLYMERS | August - September 2024

environmental conservation, and

sustainable progress.

How is EHS evolving to address Neeraj Jain, Responsible Care Director at Dow Chemical International Pvt. Ltd (Dow India).
broader challenges?
EHS has evolved beyond mere perspective not only enhances a marked by environmental, digital,
compliance to encompass a company's market position but also and global challenges, EHS is pivotal
comprehensive approach that contributes to societal advancement. in ensuring organisational resilience,
prioritises well-being, environmental Technological advancements, ethical governance, and community
stewardship, and sustainable particularly in AI, are revolutionising welfare, driving forward-thinking
development. It now covers EHS by improving risk assessments strategies and innovations.
an expanded scope, including and streamlining operations for
contractor safety, community enhanced efficiency. By aligning How do Responsible Care
engagement, and effective with business objectives and principles enhance safety in the
emergency management, becoming integrating with Environmental, chemical industry? What makes
a critical element for organisations, Social, and Governance (ESG) their adoption essential for the
aiming to reduce incidents and initiatives, EHS's role is magnified, industry's prosperity?
fulfil their obligations to society supporting sustainable growth Responsible Care principles are
and the environment. This broader and strategic ambitions. In an era foundational in advancing safety

32
 EHS

hazardous material transportation

DOW'S EFFORTS GO BEYOND ADHERING TO is monitored through Nicer Globe,
RESPONSIBLE CARE CODES; THEY INVOLVE ensuring continuous monitoring
MENTORING AND GUIDING THE WIDER for safe transportation. Dow
India contributes to training and
CHEMICAL COMMUNITY TOWARDS A CULTURE OF
education programs under the
SAFETY, RESPONSIBILITY, AND ENVIRONMENTAL Nicer Globe initiative, providing
STEWARDSHIP. DOW'S INVOLVEMENT IN resources and expertise to train
THESE INITIATIVES REFLECTS ITS DEEPSEATED drivers, transporters, and other
COMMITMENT TO PROMOTING A SAFER, MORE stakeholders in the safe handling
SUSTAINABLE CHEMICAL INDUSTRY BOTH IN and transportation of hazardous
INDIA AND AROUND THE WORLD. materials.
Dow's efforts go beyond
adhering to Responsible Care codes;
and enhancing the industry's image, (EHS) performance, extending they involve mentoring and guiding
underpinning the chemical sector's beyond manufacturing to R&D, the wider chemical community
journey towards sustainable growth. sales, distribution, and stakeholder towards a culture of safety,
By championing continuous engagement. This ethic prioritises responsibility, and environmental
improvement in environmental, lifecycle stewardship, proactive stewardship. Dow's involvement
health, safety, and security (EHS&S) public engagement, transparency in these initiatives reflects its deep-
performance, these principles regarding hazard information, and seated commitment to promoting
help minimise risks and reinforce mutual aid among companies. a safer, more sustainable chemical
the industry's commitment to Responsible Care® is about industry both in India and around
safeguarding communities and taking transparent, actionable steps the world.
the environment. This proactive to safeguard the community and
stance on safety and sustainability environment, thus building public Can you share about your
not only strengthens compliance trust through demonstrable actions experience in mentoring for
with regulatory standards but also rather than mere words. For Indian Responsible Care?
supports operational efficiency and chemical industries, adopting Mentoring for Responsible Care
resource conservation. In doing so, Responsible Care® can enhance has been a profoundly rewarding
it bolsters trust among stakeholders safety standards, environmental journey, reflecting my commitment
and enhances the industry's performance, and public perception, to enhancing safety, sustainability,
reputation. fostering a culture of trust and and responsible practices in the
Furthermore, by addressing accountability that is essential for chemical industry. This mentorship
public concerns transparently sustainable growth and industry- involves guiding both business
and fostering a culture of safety, wide resilience. associates and competitors to adopt
Responsible Care positions the and implement Responsible Care The Economic Times POLYMERS | August - September 2024
chemical industry as a responsible What are Dow’s initiatives in principles effectively. Our approach
and essential partner in progress. promoting Responsible Care? is collaborative, focusing on sharing
The industry's dedication to these Dow's commitment to safety knowledge, best practices, and
principles reflects its aspiration leadership transcends its internal resources to achieve regulatory
for a resilient, trustworthy, and operations to influence the broader compliance, create tailored
sustainably growing sector. chemical industry. As a proactive solutions, and foster a culture of
participant and founding member safety.
How do you think Responsible of the Nicer Globe initiative, We support the development
Care can help Indian Chemical Dow has played a pivotal role in of frameworks and management
industries? driving industry-wide safety and systems that facilitate continuous
Responsible Care® embodies a responsibility. This collaboration, improvement, alongside proactive
fundamental ethic for the chemical particularly in Dow India, has been risk assessment and mitigation for
industry, emphasising safety and instrumental in advancing safer industry peers. The goal of our
environmental sustainability in chemical transportation practices, mentorship is to share our experiences
every aspect of its operations. It enhancing emergency response and empower other companies to
represents a dynamic commitment capabilities, and building a robust achieve excellence in safety and
to continuous improvement in safety infrastructure across India. responsibility, driving positive change
environmental, health, and safety Today, all Dow India’s across the industry.

33
 SPOTLIGHT

Our goal is to achieve industry

milestones over the next 100 years
HASCO, a leading manufacturer of standardised mould units and customised hot runner
systems, recently celebrated its 100th year in business. Rajnikant Patel, Director of
HASCO India Pvt Ltd, discussed the company’s humble beginnings and its journey,
technological advancements, market leadership, maintaining global and local identity,
expansion plans, and vision for the next century in an interview with Nisha Shukla.
How does it feel to lead HASCO as Further milestones in HASCO’s digital data world with an online
it celebrates 100 years in business? history include: ordering service.
How do you look back at your • The launch of the first printed
brand’s journey? standard mould unit catalogue HASCO is known for its
Reflecting on 100 years of in the mid-1960s. innovative solutions. How has
achievement is incredibly • The introduction of CAD mould the company maintained its
motivating. It inspires and instils us unit modules, a design software reputation for innovation over the
with a commitment to continued that digitally supports mould and years? What made you a pioneer in
excellence and innovation, knowing mouldmakers, in the early 1980s. the industry?
that the journey we are on is - both • The launch of HASCO’s first Innovation is ingrained in HASCO’s
impactful and enduring. prize-winning website in 1998, DNA. Over the years, HASCO has
HASCO’s history is synonymous which opened the door to the introduced numerous inventions
with constant growth. No and patents. Few people
company has shaped the realise that commonly used
mould and mouldmaking products such as shut-off and
industry as profoundly as quick-release couplings, latch
HASCO. We take pride in locking units, hot runner
this development and remain nozzles, sliding mechanisms,
committed to maintaining and the new additively
our market position. manufactured Streamrunner®
are all patented creations
What are some of the from HASCO. We have
key milestones and also launched digital service
The Economic Times POLYMERS | August - September 2024

achievements the company tools, such as the recently

has reached over the past introduced Mould Track,
century? which allows for the indoor
The biggest milestone was localisation of injection
patenting of the modular moulding tools.
standard mould system.
The course of history took HASCO is a leader in
a decisive turn in 1960 providing modular
when Rolf Hasenclever, the high-quality standard
son of the Founder Hugo mould units and hot
Hasenclever, invented runner systems. What
the modular system for are the core principles
standard mould units and and strategies that have
had it patented. His idea sustained HASCO’s market
revolutionised an entire leadership?
industry, transforming "Enabling with System"
HASCO from a small encapsulates how HASCO
handicrafts business into a has, over 100 years,
globally operating company. Rajnikant Patel, Director of HASCO India Pvt Ltd consistently led the way for

34
 SPOTLIGHT

The Economic Times POLYMERS | August - September 2024

an entire industry. Through our to the customer are vital to us. We global identity while meeting local
pioneering and inventive spirit, we offer personalised service globally, market requirements?
have become the leading manufacturer with expert advice and on-site Since the mid-1990s, HASCO has
of standardised, modularly structured support from our technical sales staff. been certified in accordance with
standard mould units and accessory Our innovative Shop System allows DIN EN ISO 9001, the valid quality
components, as well as a supplier of customers to inquire about standard standard. All company processes
customised hot runner systems. mould units online and access are geared toward consistent high-
relevant CAD files, streamlining the quality production. This enables
How has HASCO's approach to design and ordering processes. High HASCO to integrate seamlessly
customer relationships evolved availability, combined with a high into its customers' quality assurance
over the years? What strategies level of automation, enables 24/7 systems, helping them meet the
have been key in maintaining access to our entire product portfolio quality standards required for their
strong partnerships with designers, with just-in-time delivery. end products. Only certified partners
mouldmakers, and injection can verify and guarantee process and
moulders? HASCO operates on a global production safety, reliability, and
Our worldwide service and proximity scale. How do you maintain your cost-effectiveness, ensuring that

35
 SPOTLIGHT

HASCO’s customers’ products fully

comply with certification criteria.

How is HASCO addressing

sustainability in its operations
and product development? What
are your goals for making the
company more environmentally
friendly in the future?
Sustainability along the entire value
chain is a priority at HASCO.
As a supplier of high-quality
standard mould units, we are
committed to sustainability Our brand values are integral to both components and hot runner
throughout the entire value chain, our history and our future: technology in injection moulds.
focusing on the resource-efficient • Agility: We recognise and This can be read via a USB RFID
use of materials and energy. Our respond to the needs of our reader, and all product-relevant data
sustainability management team customers and the market. is displayed directly in the HASCO
proactively ensures that resources are • Simplicity: We enable mould App.
conserved wherever possible. makers, injection moulders, and The innovative Mould Track
designers to build moulds in the System from HASCO offers precise
What roles have HASCO’s simplest way possible. indoor localisation technology for the
employees played in its success over • Innovation: We continuously injection moulding sector. It enables
the years? How does the company work on new products and exact tracking and localisation of
foster a culture of innovation and services to be the optimal injection moulding tools in real-time
excellence among its workforces? development partner. and digital interlinking of processes.
At HASCO, the future is not left to • Performance: Everything we With the Mould Track, HASCO
chance. We plan with the interests do is aimed at achieving success sets a new standard for efficiency
of our customers and employees in and high performance for our and productivity in the increasingly
mind. We actively engage in human customers. digital world of mouldmaking.
resources and product development,
placing significant importance on Can you discuss any notable HASCO has had a remarkable
training. HASCO designs the future collaborations or partnerships journey in India. What
with over 700 employees across 35 that have been instrumental to distinguishes HASCO in this
locations worldwide. HASCO’s success? How do you market, and what are your
plan to leverage partnerships in expansion plans in India?
The Economic Times POLYMERS | August - September 2024

As you look to the future, what is the future? Our 26-year journey in India,
your vision for HASCO in the next We collaborate closely with schools, marked by proximity to Indian
100 years? Are there any specific universities, colleges, and renowned mouldmakers, has allowed us to
goals or projects that you are research institutes worldwide. We build strong relationships, better
particularly excited about? support these institutions in their understand their needs, and respond
I would like to quote my CEO, projects by providing standard quickly. Our focus on mouldmaking
Christoph Ehrlich's statement: components and technical expertise. since the company's foundation,
"With 100 ideas from the past and without diversification, is our
100 ideas for the future, we will How is HASCO integrating new strength. It enables us to be the most
continue along the chosen path! Our technologies like AI, IoT, and reliable partner globally and in India.
aim, as a pioneer of mouldmaking, is automation into its products and HASCO’s legacy goes beyond
to set innovative milestones for the processes? What benefits have you products; it’s about trust forged
industry over the next 100 years." seen from these integrations? in daily collaborations. The future
Digitalisation in mouldmaking is is promising for mouldmakers in
HASCO has a rich legacy. What increasingly important. With the India. We have a central stocking
lessons from HASCO’s history do Mould Tag, which includes an RFID facility in Germany, and we plan to
you believe are most valuable for (Radio Frequency Identification) increase our stock facility in India to
future generations of leaders and tag, HASCO facilitates the secure better and faster support the needs of
innovators within the company? digitisation of original standard mouldmakers.

36
 PAPER & PULP INDUSTRY

Digitalisation and automation are crucial

for a sustainable future
Stefano Cinquina, Global Business Line Manager Pulp and Paper, ABB Process Industries
talks to Rahul Kamat about its recent collaboration with an Indian paper company, the
power of automaton and sustainability. Edited excerpts:
How is ABB’s Pulp & Paper and increasing the number of samples System (MES) solutions automate
portfolio uniquely supporting the per paper batch with accurate, the entire process and are currently
Indian paper industry, and which repeatable quality reports delivered running with many of the major
solutions are most beneficial? in minutes, not hours. ABB’s L&W paper makers. We even have
Imagine a world where the pulp and Autoline handles everything from successful applications in condition
paper industry is more sustainable sample preparation to the final monitoring on electrification
and resource efficient. That’s the reel report, with minimal operator equipment. In short, we’re not just
future the team at ABB is striving involvement. This means quicker, imagining a more efficient and
to create with end-to-end solutions. more accurate measurement and sustainable future for the pulp and
Our goal is to enable papermakers reporting of key paper properties. It paper industry. We’re building it.
to produce more on-spec paper, also frees up personnel to focus more
efficiently, gaining better control of on quality optimisation. Can you share examples of ABB's
their operations. Our Manufacturing Execution global expertise being applied to
Consider the power enhance the Indian paper
of automation and digital industry?
solutions. These are not ABB recently
simply technology solutions; collaborated with an Indian
they are a means to empower paper company to enhance
people. With these tools its operational efficiency,
in place, mill operators minimise process variability,
can make more informed, and improve its product
data-driven decisions. For quality, by utilising optimised
example, systems like ABB’s PID (Proportional-Integral-
Quality Control System Derivative) control loops.
(QCS) measure and control The scope of the work
the manufacturing process included tuning 300 PID The Economic Times POLYMERS | August - September 2024
enabling mills to make loops across multiple units
corrective actions faster, within the paper plant.
shift production targets, After ABB’s data
and achieve more consistent historians conducted an
performance, all while initial baseline assessment of
reducing energy consumption current loop performance,
and minimising waste. we recommended fine-
In addition, the tuning parameters to achieve
traditional way of gathering the desired level of control
and testing paper samples response with optimal
is often a labour-intensive, stability and responsiveness
time-consuming process that and minimal overshoot.
can lead to inaccuracies. But Having worked closely
what if we could change with our customers to gain
that? With our automated a deeper understanding of
paper testing systems, we their requirements, ABB
are reducing measurement Stefano Cinquina, Global Business Line Manager Pulp and Paper, AbilityTM Performance
uncertainty, test variability ABB Process Industries Optimisation for control

37
 PAPER & PULP INDUSTRY

loops was identified as

the best solution for the
business. It identifies
troublesome loops by
performing a series of
platform-independent,
non-invasive services
that can be applied to
any automated process
or control system. Data
from control loops is
automatically collected
and analysed using
proprietary ABB software
tools to produce actionable
information that helps
drive improvement actions.
Through remote
connection and a
proprietary dedicated tool,
we can monitor the loop
performance in real time. The Service First and foremost, we are and optimised operations, and
Port Loop Performance channel, helping customers to produce more maintaining a steady load that
integrated with Service Port Explorer, on-spec products with less energy, minimises disruption to the local
exemplifies advanced capabilities in chemical and water consumption electricity grid.
industrial automation and control. with innovative solutions such as our For the longer term, we are
By leveraging OPC data collection, QCS and Advanced Process Control actively engaged in industry
automated analysis, and intuitive (APC) for pulp production. With collaborations to reshape the paper
user interfaces, it supports proactive these technologies in place, customers production process from the ground
maintenance, optimisation of PID are creating less waste, which saves up. In March 2021, ABB became a
control loops, and overall process tons of discarded products and founding member of Modellfabrik
efficiency across diverse industrial wasted energy. Our QCS can deliver Papier, a consortium based in
applications. an estimated two per cent reduction Germany that aims to enable
With ABB solutions, the time in production losses, which can climate-neutral paper production
to reach the desired results was equate to a reduction of 1,100 tons by 2045. Together with some of our
decreased by 60 per cent and up to 80 of CO2e emissions for each machine, customers and competitors, we are
The Economic Times POLYMERS | August - September 2024

per cent reduction in variability was each year. pursuing research, with one of the
achieved in the paper manufacturing Our teams are also supporting focuses on making paper with far less
plant (Chlorine Dioxide area). Also, customers to harness renewable water – itself a vital natural resource
a 50 per cent reduction was achieved energy at their sites and reduce – and therefore requiring far less
in the variability of moisture content their dependency on fossil fuels. energy than is required for traditional
across paper rolls. We recently contributed to a major drying.
decarbonisation effort at Vafos Pulp
What significant sustainability in Norway, to power its energy- How are automation and
achievements in the paper intensive drying process with green digitalisation transforming pulp
industry have been enabled by electricity rather than fuel oil. and paper factories, and what key
ABB’s technologies? Replacing the plant’s nine-megawatt benefits are being observed?
ABB’s commitment to sustainability oil-fired boiler with electric heaters Digitalisation and automation are
is steadfast. It is at the heart of our will remove 14,000 tonne a year of crucial for a sustainable future,
technology and solutions, which CO2 from its emissions into the particularly in the energy-intensive
are driving real progress, today. In atmosphere. Critical to the new paper industry. However, while the
the pulp and paper industry, we plant design, are ten ABB DCT880 industry aims to achieve climate
are supporting customers to make power controllers which manage goals, it must do so while remaining
changes that not only have short- the power supplied to the elements competitive. Digital transformation
term effects but long-term impacts. of the air heaters, ensuring efficient and integrating IT and OT

38
 PAPER & PULP INDUSTRY

to operate equipment more effectively

"DIGITALISATION AND AUTOMATION ARE and efficiently, all while reducing the
CRUCIAL FOR A SUSTAINABLE FUTURE, need for onsite technical support.
PARTICULARLY IN THE ENERGY-INTENSIVE PAPER Remote support and collaborative
operations enable ABB to support
INDUSTRY. HOWEVER, WHILE THE INDUSTRY customers’ service and maintenance
AIMS TO ACHIEVE CLIMATE GOALS, IT MUST DO needs with flexibility and a broader
SO WHILE REMAINING COMPETITIVE." - STEFANO support network.
CINQUINA, GLOBAL BUSINESS LINE MANAGER You’ll find technology from
PULP AND PAPER, ABB PROCESS INDUSTRIES ABB at the heart of the operations of
many modern pulp and paper mills.
We provide advanced libraries and
promises to optimise production its optimal and secure utilisation. software that act as the backbone of
and reduce energy consumption. The application of data analytics, these operations, driving them to
ABB’s global experience with paper AI, and machine learning to the maximise reliability, productivity,
mills shows that it’s never too late increasing production data volume and energy efficiency. But it’s not
to start or take the next step on this will transform improved visibility just about the present. It’s about
digital journey. into actionable insights. This process envisioning the future. It’s a vision of
To achieve real progress enhances operational efficiency heightened productivity, minimised
in sustainability, mills must across the value chain, leading to waste, and safer mills. So, when you
progressively leverage data, to superior products and profitability. think of ABB, see us as more than
augment operator’s capabilities and We are also exploring how just a technology provider. We are
help mills make better and quicker digitalisation will help bridge the a partner, shaping the future of the
decisions. As industry embraces growing skills gap in the industry by pulp and paper industry, one mill at
digitalisation, the challenge lies in enabling less-experienced operators a time.

UPDATE
Scientists Develop Algae-Based Plastic That Fully
Decomposes Without Microplastics
R esearchers at the University of California, San Diego,
in collaboration with materials company Algenesis,
have developed a biodegradable plastic that completely de-
this single strain can consume the material as its sole food
source, confirming its complete biodegradability.
The study showed that the algae-based polymers
composes without leaving harmful microplastics behind. break down beyond the microplastic stage within seven The Economic Times POLYMERS | August - September 2024
This breakthrough involves an innovative form of polyure- months. After 90 days of composting, samples revealed a
thane made from algae, potentially marking a turning point 68 per cent reduction in particles, with a 97 per cent overall
in tackling plastic pollution. reduction observed by 200 days. The rapid decomposition
Traditional petroleum-based plastics can persist in is attributed to the material’s structural similarity to natural
the environment for centuries, eventually breaking down substances like leaves and wood, which microbes typically
into microplastics—tiny particles that threaten ecosystems encounter in compost environments.
for thousands of years. The new research, published in Notably, the entire lifecycle of these plastics—from
'Scientific Reports', demonstrates that algae-derived production to breakdown—is fully renewable. However,
polyurethane polymers can naturally biodegrade in a challenges remain in terms of cost and scalability. While
manner that prevents microplastic formation, presenting a petroleum remains cheaper due to established infrastructure,
promising alternative. algae farming demands significant investment. Despite
A key concern has been whether biodegradable plastics this, the researchers believe that the biodegradation process
might still break down into microplastics. Skip Pomeroy, could be adapted to other plant-based materials, opening
a chemistry professor at UC San Diego and co-author of avenues for more sustainable plastic alternatives.
the study, noted, “The argument was always, ‘How do you This innovation offers a significant step forward in
know they’re not just making microplastics?’” To resolve reducing plastic waste and curbing microplastic pollution,
this, the researchers identified a bacterial strain capable paving the way for more environmentally friendly
of fully degrading the algae-based plastics. Remarkably, packaging solutions.

39
 WASTE MANAGEMENT

A Handy Guide for Manufacturing Start-ups

on EPR and Waste Management Compliance
The article offers essential guidelines for manufacturing startups to expertly navigate
EPR and waste management compliance, ensuring operational efficiency and
regulatory adherence.
By Sachin Sharma, Founder and Director, GEM Enviro Management

I
ndia's rise as a global manu- consumers. These practices not only
facturing hub is driven by a help with compliance but can also
vibrant mix of MSMEs, SMEs, enhance your brand's image.
and start-ups. The govern- Creating a detailed EPR
ment's incentives and policies are compliance plan is key to managing
designed to support these enterprises the end-of-life of your products. This
and foster their growth. However, as plan should include strategies for
these start-ups navigate their path, collecting, recycling, and disposing
they must address the challenges of of products. Setting up collection
complying with Extended Producer systems, such as consumer take-back
Responsibility (EPR) and waste programmes or working with waste
management regulations. This guide management partners, is necessary.
provides straightforward advice to requirements in your location. Collaborate with certified recycling
help manufacturing start-ups man- In India, for example, the Waste and disposal companies to manage
age EPR and waste management Management Rules outline what waste effectively. Additionally,
compliance effectively. is required, including registration, establish methods for tracking and
Understanding Extended reporting standards, and deadlines. reporting your compliance to ensure
Producer Responsibility (EPR) is Familiarising yourself with these all EPR requirements are met.
an essential starting point. EPR is a regulations is crucial for staying Effective waste management
regulatory framework that requires compliant. is crucial for EPR compliance
producers to be accountable for Incorporating EPR principles and involves handling, reducing,
their products throughout their into your product design and and disposing of waste from
lifecycle, including disposal. This packaging is another important manufacturing processes. Start
The Economic Times POLYMERS | August - September 2024

means manufacturers need to step. Aim to design products that by conducting a waste audit to
consider how their products will are durable, recyclable, and easy understand the types and amounts of
be managed at the end of their to disassemble. Using eco-friendly waste your operations produce. This
use, promoting recycling, reuse, materials and reducing packaging audit will help you identify areas for
and waste reduction. Regulations waste are practical ways to meet improvement and opportunities for
vary by country, so it’s important EPR requirements and appeal waste reduction. Implement waste
to be aware of the specific EPR to environmentally conscious reduction strategies, such as lean
manufacturing to reduce waste and
improving material efficiency to cut
CREATING A DETAILED EPR COMPLIANCE PLAN down on scrap.
Setting up clear waste
IS KEY TO MANAGING THE END-OF-LIFE OF
management procedures is also
YOUR PRODUCTS. THIS PLAN SHOULD INCLUDE important. Proper waste segregation
STRATEGIES FOR COLLECTING, RECYCLING, and storage systems prevent
AND DISPOSING OF PRODUCTS. SETTING UP contamination and aid recycling.
COLLECTION SYSTEMS, SUCH AS CONSUMER Train your employees in waste
TAKE-BACK PROGRAMMES OR WORKING WITH management practices to ensure
WASTE MANAGEMENT PARTNERS, IS NECESSARY. everyone follows the established
procedures.

40
 WASTE MANAGEMENT

Working with waste EPR and waste management participate in industry forums or
management services is another regulations. Keep detailed records of workshops. This proactive approach
important aspect. Partner with waste generation, recycling activities, will help your start-up adapt to new
certified companies that handle and disposal. These records are requirements and continue to meet
waste and recycling according to important for regulatory audits and its legal obligations effectively.
local regulations and are committed reporting. Make sure to meet all Managing EPR and waste
to environmental sustainability. reporting deadlines set by authorities management compliance may seem
Good communication with these to avoid penalties. challenging, but it is a key part of
partners will help ensure smooth Lastly, staying informed about building a sustainable business.
waste collection and processing. regulatory changes is important for These practices not only help you
Accurate reporting and ongoing compliance. EPR and waste meet legal requirements but also
documentation are essential for management regulations can change, improve your company’s reputation
demonstrating compliance with so regularly review updates and and operational efficiency.

UPDATE
HP India partners with Atal Incubation Centre to empower
startups with printing and packaging solutions
I n a strategic move to bolster innovation among Indian
startups, HP India has signed a Memorandum of Un-
derstanding (MoU) with the Atal Incubation Centre at
the Coffee Board (AIC-CCRI-CED). This partnership
aims to provide emerging businesses with advanced digital
printing and packaging solutions, equipping them with
essential tools to thrive in a highly competitive market.
The collaboration will see HP offering comprehensive
support to startups through insights into industry trends,
best practices, and the latest advancements in printing and
packaging technologies. This initiative underscores HP’s
commitment to fostering technological innovation and
empowering the next generation of businesses.
The MoU was officially signed by Praveen HJ, CEO
of AIC-CCRI-CED, and Appadurai, Country Manager
of Indigo and Inkjet Solutions at HP India. The signing transformative impact this collaboration will have on the The Economic Times POLYMERS | August - September 2024
ceremony was attended by key stakeholders, including startup ecosystem.”
Naipal Singh, Business Development Manager at HP Appadurai echoed this sentiment, stating, “Our
India, along with members of the AIC-CCRI-CED team. partnership with AIC-CCRI-CED offers startups access
The partnership is expected to deliver substantial to premium packaging solutions without the burden of
benefits to startups, offering them the expertise and minimum order quantities. With our advanced digital
resources needed to enhance operational efficiency and printing technologies, startups can benefit from quicker
expand their market reach. By leveraging HP’s cutting- time-to-market, variable data printing, and reduced
edge solutions, startups will gain a competitive edge in inventory wastage. Additionally, with no costs for plates or
navigating the complexities of the printing and packaging cylinders, startups can avoid locking up capital, allowing
sectors. them to produce what they need, when they need it, while
Commenting on the partnership, Praveen HJ optimising resources and focusing on growth.”
said, “We are thrilled to collaborate with HP India This partnership highlights the potential of
on this initiative to support startups. This partnership collaborative efforts to drive innovation and economic
will provide vital resources and knowledge in digital growth. By working together, HP India and AIC-CCRI-
printing and packaging, enabling our startups to scale CED aim to create a supportive ecosystem that nurtures
their operations and improve market reach. Together, we groundbreaking ideas, ultimately contributing to the
are committed to creating an environment that fosters advancement of the industry and the success of India’s
growth and innovation, and we are eager to witness the startup landscape.

41
 CIRCULAR ECONOMY

How India is Moving to Tackle Plastic Waste

India has an ambitious goal: to eliminate all single-use plastic and recycle 70 per cent
of all plastic waste by 2025. From door-to-door waste collection to high-level policy
decisions, this is a country-wide mission, and results are already showing.
By Jacob Duer, CEO & President, Alliance to End Plastic Waste

I
ndia’s vision of transitioning to 2016 and 2017 to 20 million
a circular economy is a positive tonnes in 2019 to 2020. It was also
and trailblazing development estimated that India generates over
with the potential to trans- 3.4 million tonnes of plastic waste
form the country’s waste manage- annually, with only 30 per cent of
ment system. By adopting a circular this being recycled. The rest is either
economy model, India can reduce its unmanaged or informally handled,
reliance on virgin materials, conserve which could potentially lead to
resources, and build a more sustain- this waste ending up in landfills,
able and cleaner future for genera- dumpsites, and aquatic dumps.
tions to come.
As one of the world’s fastest- EPR can accelerate
growing economies, India is expected the journey to
to account for 18 per cent of world circularity
growth by 2028, up from the opportunities in recycling, sorting, Implementing Extended Producer
current 16 per cent. Given this scale, product design, and technological Responsibility (EPR) is key to
implementing a circular economy is solutions. It will also result in an achieving the Indian government’s
likely to generate a positive impact estimated 44 per cent reduction in vision of a circular economy.
in terms of reducing the volume greenhouse gas emissions by 2050. Simply put, EPR regulation requires
of waste generated, creating a Despite this, plastic waste manufacturers to take responsibility
more effective deployment of both pollution is one of the world’s most for the disposal of their products
finite and renewable resources, visible environmental challenges. at the end of their life cycle, or
and generating new employment From clogged waterways and they will be held accountable for
opportunities for India. Not only overstretched waste management the environmental impact of their
will these contribute to the country’s infrastructure to environmental products. Doing so would incentivise
The Economic Times POLYMERS | August - September 2024

economic growth, but significant leakage in natural habitats, plastic companies to design products that
environmental benefits will also waste pollution has the potential can be easily recycled or reused, as
be realised for India and beyond. to cause ecological hazards if left well as place greater importance on
Estimates suggest that India can unchecked. end-of-life disposal and collection.
potentially unlock around half a In emerging markets, in An initiative that supports
trillion dollars of economic value by particular, increased demand for the implementation of EPR is the
2030 by adopting circular economy plastics has overwhelmed authorities’ Swachh Bharat Mission-Urban
business models. ability and capacity to manage the (SBMU and SMB-G), which not
resulting waste. only emphasises waste collection
Plastic consumption The situation is particularly management but also has a strong
is correlated to acute in India. A 2023 report focus on EPR and sustainable
economic growth released by the Marico Innovation practices. Launched in 2021, Phase-
One of the pioneering thinkers Foundation (MIF) alongside the II of the mission seeks to achieve
behind the concept of a circular Indian Institute of Science and “Garbage-Free Status” for all Indian
economy, the Ellen MacArthur Praxis Global Alliance found that cities and villages, through at-source
Foundation estimates that adopting India’s overall plastic consumption household segregation, door-to-
a circular economic model will increased at a compounded annual door collection, and management
boost India’s economy and create growth rate (CAGR) of 9.7 per cent, of all fractions of waste, including
new employment and business from 14 million tonnes between safe disposal in landfills for a cleaner

42
 CIRCULAR ECONOMY

single-use plastics (SUP) and

increasing recycling, industry
must also take responsibility for
the environmental impact of
their products and work towards
more sustainable practices.
This has already begun.
The Plastic Waste Management
Rules, 2016, stipulate EPR for
plastic producers, importers, and
brand owners, mandating that
plastic packaging waste should
be collected and managed in
an environmentally sustainable
way. To provide legal efficacy
for this policy, the Plastic Waste
and greener nation. This process repository of housing information Management Amendment
involves recycling of plastic waste, at the inter- and intra-city level for Rules, 2021, were also formulated.
reusing suitable plastic items, and identifying housing requirements. These measures have begun to bear
appropriate end-of-life disposal. In The data from ASHA’s repository fruit. In a statement released by the
2022, the Indian government also allows for the granular tracking of Press Information Bureau (PIB),
operationalised EPR for a more waste from specific brands, product SUP items with low utility and
environmentally sound management categories, and manufacturers, which high littering potential have been
of plastic packaging waste, thereby is especially helpful in encouraging prohibited as of July 2022, with states
further promoting the development responsible product design and and union territories undertaking
of the waste management sector in targeted EPR enforcement while regular enforcement drives to
the country. aligning waste management with implement the ban. Concurrently,
The Swachh Bharat Mission- urban development goals. over 6,000 producers, importers,
Urban is just one of the initiatives and brand owners (PIBOs) have
put in place by the Indian Galvanising everyone, registered on the country’s centralised
government that highlights its from institutions to EPR portal, which has seen a total
commitment to transitioning to a individuals of 2.32 million tonnes of plastic
circular economy. Under the various Whether it’s sustainable economic packaging covered under EPR for
initiatives adopted by the Ministry growth or environmental the year 2022 to 2023. Today, India
of Housing and Urban Affairs, the preservation, the benefits of has a recycling average of 13 per cent,
government has also been utilising transitioning to a circular economy surpassing the global average of nine
emerging technologies such as for plastics are clear. However, per cent, according to Piyush Goyal, The Economic Times POLYMERS | August - September 2024
artificial intelligence, the Internet collective action and active Minister of Commerce and Industry.
of Things (IoT), and blockchain, participation by individuals, India's commitment to a
among others, to make this a reality. households, communities, industry, circular economy is not just a
One such initiative is the Affordable and the government will be essential. vision; it is a reality taking shape.
and Sustainable Housing Aggregator While consumers must play a Despite challenges, the nation is
(ASHA), a data-driven digital critical role by reducing their use of actively working to reduce plastic
waste through policy interventions,
IMPLEMENTING EXTENDED PRODUCER technological advancements, and
public engagement, demonstrating
RESPONSIBILITY (EPR) IS KEY TO ACHIEVING THE its leadership in tackling global and
INDIAN GOVERNMENT’S VISION OF A CIRCULAR national sustainability issues. With
ECONOMY. SIMPLY PUT, EPR REGULATION increased plastic waste collection
REQUIRES MANUFACTURERS TO TAKE and recycling rates, enabling and
RESPONSIBILITY FOR THE DISPOSAL OF THEIR impactful policy measures like EPR,
PRODUCTS AT THE END OF THEIR LIFE CYCLE, and innovative solutions like smart
OR THEY WILL BE HELD ACCOUNTABLE FOR THE waste management, India is paving
ENVIRONMENTAL IMPACT OF THEIR PRODUCTS. the way for a cleaner, more sustainable
future for itself and the world.

43
 PRODUCTS

Covestro and Carlisle Construction Materials Pioneer

Sustainable Construction with Bio-Circular Materials
B uildings and the built
environment account
for nearly 40 per cent of
of developing
performance construction
products that prioritise
high-

energy use in the United sustainability,” said Steve

States. Recognising the Schwar, President of
critical importance of Carlisle Construction
energy efficiency for a Materials. “Our new
sustainable future, Covestro bio-based rigid foam
and Carlisle Construction insulation demonstrates our
Materials (Carlisle) have unwavering commitment
joined forces to introduce to environmental
bio-circular products to the responsibility while ensuring
construction industry. our customers have access to
Under this collaboration, segment at Covestro. “Covestro the most advanced building materials
Covestro will supply Carlisle with has some of the most ambitious available. Our partners are crucial in
methylene diphenyl diisocyanate sustainability and climate targets bringing this vision to life. Together,
(MDI) derived from ISCC PLUS within the chemical industry. As we’re pushing the boundaries of
certified mass-balanced bio-circular we make progress in developing material science while supporting the
raw materials. This MDI features a solutions to achieve these goals, the construction industry’s shift towards
product carbon footprint reduction benefits resonate throughout the a more sustainable future.”
of up to 99 per cent compared to its supply chain.” Julia Rubino, Head of Sales
fossil-based counterpart, with a CO2 Covestro will supply Carlisle for Performance Materials at
reduction potential of 2.4 per kg of with Mondur® CQ 489 MS Covestro North America, added: “At
MDI produced. This advancement isocyanate. The “CQ,” or “Circular Covestro, we’ve long recognised the
will enable Carlisle to manufacture Intelligence,” designation represents unmatched performance benefits of
high-performance polyiso insulation a family of Covestro’s circular polyurethane insulation. Providing
boards with a significantly lower products containing at least 25 per an innovative, bio-circular raw
embodied carbon. cent alternative raw materials derived material solution to a trusted partner
The partnership between from biomass or recycled plastics. like Carlisle shows that future-
Covestro and Carlisle is built on a Carlisle Construction Materials, focused sustainable solutions are
legacy of decades of innovation in the a global leader in building envelope available today.”
construction sector. As sustainability solutions, has set its sights on Covestro operates ISCC
targets for the built environment achieving net-zero emissions by PLUS certified facilities in every
become more stringent, both 2050. As part of this commitment, major global market, including its
companies are prepared to lead Carlisle will produce bio-based rigid manufacturing plant in Baytown,
The Economic Times POLYMERS | August - September 2024

the charge in developing the next foam insulation, containing five Texas. In line with its goal of
generation of insulation materials. per cent bio-circular content, for becoming fully circular, Covestro
“Covestro’s vision of becoming its SynTec, Versico, Hunter Panels, aims to achieve operational climate
fully circular hinges on R&D and WeatherBond brands. This neutrality (Scope one and Scope
breakthroughs that directly support innovative insulation product is the two) by 2035 and climate neutrality
our customers’ Scope three goals, latest addition to Carlisle’s portfolio for Scope 3 by 2050. The company
such as those of Carlisle,” said of sustainable building materials. currently offers hundreds of circular
Hermann-Josef Doerholt, Global “Carlisle Construction Materials CQ products and continues to
Head of the Performance Materials has always been at the forefront expand its portfolio.

Igus India Expands Operations with

Major Bengaluru Manufacturing Plant
I n a significant move to strengthen
its presence in India, Igus, a
global leader in motion plastics,
plant in Mandur, near Budigere in
Bengaluru. This expansion marks a
critical milestone for Igus India as it
renewable energy, both of which are
expected to experience substantial
growth. The development forms part
has inaugurated a state-of-the- positions itself to focus on emerging of the company’s long-term strategy
art, 92,000 sq ft manufacturing sectors such as semiconductors and to boost operational capabilities and

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 PRODUCTS

better serve its extensive customer Director of Igus India, underscored Igus India has doubled its market
base across India. the strategic importance of this growth, with revenues rising from
Igus India, a wholly-owned expansion, stating: “The Indian Rs 199 crores to Rs 313 crores.
subsidiary of the German-based market presents tremendous The company projects continued
Igus GmbH, has been a key player potential for Igus, as evidenced growth, with revenues expected
in the motion plastics industry since by our continued growth and to reach Rs 340 crores in 2024.
its establishment in 2000. With a investment here. Our objective is to Additionally, Igus India has invested
customer base of over 19,000, Igus deliver cutting-edge products and in a cleanroom testing facility in
India has built a strong presence in solutions, not only to our customers Germany and plans to establish a
the market. The company’s expansive in India but also globally. Igus’s similar setup in India to enhance its
catalogue includes 125,000 parts, global focus on cost-sensitive and product development and quality
facilitating countless customer- sustainable solutions, encapsulated assurance capabilities.
specific assemblies, which Santhosh Jacob, Country
are carried out locally. Each Manager and Director of
year, the company introduces Igus India, commented:
more than 200 new products, “Technology and innovation
reflecting its commitment are at the core of everything we
to innovation and customer do at Igus. With a catalogue of
satisfaction. 125,000 parts and 247 new
The new Bengaluru products introduced this year,
facility represents an we are constantly inspired
investment exceeding Rs 100 by our customers’ needs to
crores (approximately €12 push the boundaries of what
million), highlighting Igus’s is possible. Our ongoing
commitment to the Indian expansion of the motion
market. The expenditure includes in our motto ‘Tech up, cost down,’ plastics product range, coupled with
Rs 20 crores allocated for setting up aligns perfectly with India’s approach the integration of digitalisation and
the factory, Rs 40 crores for advanced to technology and innovation. This AI, is a testament to our long-term
injection moulding machines, and alignment has been a key driver of corporate strategy. We are making
Rs 20 crores for the manufacturing our significant growth in the country. significant strides in embedding
process. The plant is equipped Looking ahead, our plans include digitalisation as a key technology at
with cutting-edge technology and expanding beyond Bengaluru, with Igus, which will play a crucial role in
infrastructure designed to meet the logistics and assembly centres set to our future growth and success.”
highest standards of motion plastics be established in Pune, Gurugram, On the subject of sustainability,
production, ensuring Igus India and Noida.” Igus plans to enhance its focus on
continues to deliver world-class Igus India ranks as the sixth- the semiconductor and renewable
products. The company is also in the largest subsidiary among Igus’s 38 energy sectors by investing in talent
process of acquiring its own land for global operations, a reflection of and participating in industry-
further expansion. its robust performance and growth specific events, with specialists from The Economic Times POLYMERS | August - September 2024
Deepak Paul, Managing potential. Over the past two years, Germany set to be involved.

UPDATE
DCM Shriram Partners with ICT Mumbai
for Chemical Industry R&D
D CM Shriram Ltd has announced a strategic part-
nership with the Institute of Chemical Technology
(ICT), Mumbai, to advance research and development in
The MoU was signed in a ceremony featuring ICT
Mumbai Vice Chancellor Aniruddha Pandit and DCM
Shriram Chemicals’ Chief Product Development and
the chemical sector. This collaboration aims to drive innova- Innovation Officer, Debabrata Rautaray. Sabaleel Nandy,
tion in chemical engineering, epoxy polymers, composites, Executive Director and CEO of DCM Shriram Chemicals,
and water treatment chemicals. Under the memorandum highlighted that this partnership aligns with their
of understanding (MoU), ICT Mumbai will undertake spe- commitment to innovative solutions and technological
cialised R&D projects tailored to DCM Shriram’s needs, advancements. The collaboration is set to strengthen DCM
enhancing product development and offering cutting-edge Shriram’s R&D capabilities, focusing on sustainable and
solutions. advanced chemical processes.

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