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Communication Model Types

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24 views

Communication Model Types

Uploaded by

delayrejade
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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STUDY THE FOLLOWING INFORMATION.

MAKE A SUMMARY OUT OF THIS DETAIL


IN A ½ SHEET OF PAPER.
Linear Models
Linear communication models depict communication as a one-way process where a
message flows from the sender to the receiver without feedback. These models are
straightforward and emphasize the transmission of information.
1. Aristotle’s Model: One of the earliest models, focusing on the speaker, speech,
occasion, audience, and effect.
2. Shannon-Weaver Model: Known as the “mother of all models,” it includes
components like sender, encoder, channel, decoder, receiver, and noise. It highlights
the impact of noise on the communication process.
Interactive Models
Interactive communication models introduce the concept of feedback, making
communication a two-way process. These models recognize that both sender and receiver
participate actively in the communication process.
1. Schramm’s Model: Emphasizes the role of feedback and the shared field of
experience between sender and receiver. It introduces the concept of encoding and
decoding.
2. Berlo’s S-M-C-R Model: Focuses on the Source, Message, Channel, and Receiver,
and considers factors like communication skills, attitudes, knowledge, and social
systems.
Transactional Models
Transactional communication models view communication as a dynamic and simultaneous
process where both parties are senders and receivers. These models emphasize the
continuous and reciprocal nature of communication.
1. Barnlund’s Transactional Model: Highlights the simultaneous sending and
receiving of messages and the role of context in communication. It considers both
verbal and non-verbal cues.
2. Dance’s Helical Model: Represents communication as a helical process that
evolves over time, becoming more complex and refined with each interaction.
Summary
 Linear Models: One-way communication (e.g., Shannon-Weaver Model).
 Interactive Models: Two-way communication with feedback (e.g., Schramm’s
Model).
 Transactional Models: Simultaneous and dynamic communication (e.g., Barnlund’s
Transactional Model).
These models help us understand the complexities of communication and the various factors
that influence how messages are sent, received, and interpreted.

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