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Sales Proposal 2019

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0% found this document useful (0 votes)
84 views48 pages

Sales Proposal 2019

Uploaded by

phinousa9
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BIZKHMER MEDIA

SYNERGISTIC ONLINE ADS SOLUTIONS-BRING ALL TO


ONE
Better Digital Marketing;
Refreshing Results
WHAT WE LIVE BY

We want the customers to say,


“That’s a hell of a
product/service!” instead of,
“That’s a hell of an ad!”
- Leo Burnett
 SOPHEARITH YORN – Founder & Managing Director of BizKhmer. A marketing specialist and
serial entrepreneur, Sophearith created renowned educational platform BizKhmer in 2015 and a digital media
agency BizKhmer Media (formerly known as EliteBiz) in 2018. His core competencies include content strategy
Founder Story
development, implementation, and integrated marketing communications (IMC). He has led online campaigns
for international brands along with countless domestic clients.

 Sophearith has worked in branding, communications, consulting, lecturing, media, and training for 10 years.
Now he is partnering with PAPER & PAGE (Thailand) serving as a country head. Before that , he served as
corporate communications manager at Phnom Penh City Center (PPCC), which is one of the biggest
property developers in Cambodia. His roles emphasized creating and initiating community programs and
extensively involved advertising and working with local media. Previously, he was a key person within Sabay, a
leading publisher.

 Since 2016, he has taught several courses at well-known Cambodian universities such as CamIU University,
the CEO Institute, NIPTIC and the University of Cambodia.
 Sophearith holds a master’s degree in Social and Cultural Entrepreneurship from Université Lumière Lyon 2,
and Entrepreneurship and Innovation Management from University of Lille I. He also holds a bachelor’s degree
in Business and Economics from the University of Puthisastra (Phnom Penh, Cambodia).
Our Philosophy
WHO WE ARE?
We help our clients see, project and create
opportunities, increase sales and assist in the
client’s growth. We educate & lead our client in
creating smart online marketing campaigns with
efficient cost.

Our Vision
Turn into an industry leader in advertising
(online), search marketing and lead generation.

Our Mission
Bring you a better digital marketing. Let you
refresh your results.
OUR EXPERTISE Photo & Video
20% Strategies
25%

We have a large pool of skills and resources to


support your campaign. We have multi-national
teams including Cambodian, the Filipino, Thai,
French, and Indian
Creative Content
15%
Technology
10%

Creative (Design)
30%
VALUE PROPOSITION

Result that matters Multi-Promotional Comprehensive Encompass Creative , Time &


clients. Engagement, channels (News online marketing 360Degree Marketing MONEY Saving (ADS
Sales, Lead, Reach, website, Facebook intelligence gathering (O2O or OFFLINE Platform)
Pageview rather than Page,YouTube, Ads and analysis on your MARKETING)
impression Platform) competitors and
activities (plus
consulting)
Affiliate Entity of BizKhmer (since 2015):
BizKhmer is a leading digital online platform to educate Cambodians about business, investment, property,
entrepreneurship, career, study and more…

1,500,000+ on BizKhmer Web! 188,000+ on Facebook page! 170,000+ Database!


(Views per month) (Facebook followers) (SMS/Email marketing)

Leveraging the platforms of BizKhmer


BIZKHMER WEBSITE ANALYTICS:
Latest updates for 2020 Users NEW users Pageviews

March 15-30 439,113 416,233 995,759

April 318,985 218,464 674,694


BIZKHMER’S
SPECIALIZED OFFERINGS

Branded & Advertorial


Content

Online Banner
Branded & Advertorial
Content

BizKhmer produces articles that are reliable and


beneficial for reader’s success in these competitive
communities.There are both Khmer & English
version.
Online Banner Ads

BizKhmer exposes display banner ads to


over 200,000 views per day!
Readers of BizKhmer:
Total reader consists of 60% male and 40% female

Business Theories
Business Legal 20%
$5%
Entrepreneurship

Technology
20%
7% Think-tank
8%
Education Real Estate

50% 5%
WE SPECIALIZE IN
Facebook Marketing & Management

Media Services

PR Campaign

Video Production

SMS/Email Marketing
Facebook Page 1. Analyze your page(s) & your
competitors
Management 2. Full Facebook page optimization
3. Planning & strategies
4. Creative copywriting
5. Graphic designing
6. Video (drone, MC, voice-over, slideshow..)
7. Photography
8. Media paid, report & ROI
1. Press Release / Commercial creative
Media Buying article
(Brand Awareness & Sales) 2. Draft keyword & concept
3. Draft the whole story
4. Identify media outlets
5. Media planning & buying
6. Sabay, Khmerload,Thmey Thmey, Koh
Santepheap, Khmernote, Business
Cambodia, etc…
7. Media reporting
We have been delivering PR campaign
services to numerous clients over these
PR Campaign extensive periods. Noticeably, PR campaign has
becoming a popular and effective method to
boost engagement and reach to get your
advertisement or event notification delivered
to the target audience. Concisely &
compellingly written and targeted, press release
draws high media attention to newsworthy
events across social media platforms.

Currently, we have BizKhmer website


platform, BizKhmer and BizKhmer Media
Facebook pages that help drive the PR event
campaign to go viral on various social media
platforms.
With our band of creative production team, we
offer video production to our clients
Video Production embedding with creativity and uniqueness
in styles and effects. We always try to seek for
inventiveness and originality in that piece of
work in order to satisfy our clients with the
best quality video we could offer them.

We uniquely offer event video shooting,


slideshow video, voice-cast over video, and
aerial video shooting with our advanced
technology drone.
SMS processing is a high-speed operation
due to being sent in form of bulk SMS which
SMS Marketing the SMS notification pops up on the target
audience’s mobile devices in synchronization.

This modern marketing technique is low cost,


less time consumption, and generate more
high-end results and efficiency. We have our
confidential database that we could formulate
the filtered bulk SMS to sort out the target
audience so that we could generate expected
result from the SMS campaign.
Marketing
Intelligence & We have used several types of softwares and
tools to analyze the performances of our
Analysis works and analyze your competitors’ presence
and content appearances.

Marketing Intelligence & Analysis plays a critical


role in designing strong content strategies to
overtake your competitors or to find your
niche where is potential enough to capture.
Model & MC Video Commercial & Interview
We have used several types of softwares and
tools to analyze the performances of our
works and analyze your competitors’ presence
and content appearances.

Marketing Intelligence & Analysis plays a critical


role in designing strong content strategies to
overtake your competitors or to find your
niche where is potential enough to capture.
UNIQUE KH Ads
Platform-potential to
expand to regional
market
A very unique Ads Platform prototype which
will complete the development by the end of
this year
It will combine all offline marketing tools with
online ones so that every stakeholder including
advertisers & media channels (publisher/TV
stations/Radio…) can create mutual benefits,
save time & money plus a comprehensive
marketing intelligence gathering and analysis
The prototype will be completed by the end of
June 2020
The platform will create passive incomes for
BizKhmer Media and generate enormous
outcomes for SME and large companies in
Cambodia
MEET THE TEA M
BAND OF CREATIVES

YORN Sophearith LUNG Vannak LEU Sokheng


Founder and CEO Operations Supervisor Admin & Finance Team Leader

TBC • 2020
MEET THE TEA M
BAND OF CREATIVES

NOUN Sokly TOUCH Youheng TRY Reaksmey


Graphic Design Team Leader Production Team Leader Media Planner & Strategist

TBC • 2020
MEET THE TEA M
BAND OF CREATIVES

CHIM Lyheang TIN Matiya NOEUN Vannak


Client Account Manager Local & International News Editor SMS/ Email Marketing Officer

TBC • 2020
MEET THE TEA M
BAND OF CREATIVES

SENG Hao CHEA Oudom CHEA Thearith


Video Editor & Technical Support News Translator Translator & Logistic Officer

TBC • 2020
MEET THE TEA M
BAND OF CREATIVES

SAY Menghouy KHAM Soneath Leang Sopheakphalkun


Video Editor Senior Graphic Designer Social Media Account Officer

TBC • 2020
MEET THE TEA M
BAND OF CREATIVES

THA Sreyden BUN Houth UNG Sochea


Social Media Account Officer Head of Web & App Development Senior Web Developer

TBC • 2020
MEET THE TEA M
OUR SENIOR CONSULTANTS

Robert Woodrich Lokesh Singh IN Sothon


CEO of Paper & Page (Thailand) Head of Product of GPC Creative Director of
Software (India) Sothon Photography (USA)

TBC • 2020
OUR STRATEGIC PARTNER-REGIONAL
& INTERNAIONTAL COOPERATION

BizKhmer Media works with PAPER & PAGE regionally, a Thailand-based agency that the
Holmes Report called one of Asia-Pacific’s best new PR consultancies in 2019.
PAPER & PAGE are the exclusive Thailand partners of mc Group, Germany’s biggest
communication firm, meaning they can tap into world-class best practices and resources.
Together, they’ve supported Haier Group’s social media marketing launch in the Cambodian
market and the U.S. Embassy in Phnom Penh’s “U.S. Foods Week,” promoting various
American agricultural products to high-income Phnom Penhers.
They work together because BizKhmer Media deliver top-notch on-the-ground support in
Cambodia and PAPER & PAGE provide best-in-class knowledge and resources.
OUR VISION is to deliver high-quality marketing communications products in native English,
Khmer, and Thai to our Cambodian-market clients.

BETTER DIGITAL MARKETING. REFRESHING RESULTS.


PAPER & PAGE’s CURRENT & RECENT
CLIENTS

❖ AgriSource (Alaska Seafood Marketing Institute, American Pulse Association, US Dry Bean Council, and
USA Dry Pea & Lentil Council)
❖ Child’s Dream Foundation
❖ Chulalongkorn University (School of Integrated Innovation)
❖ Deutscher Fußball Botschafter
❖ DoubleTree by Hilton
❖ ECPAT International
❖ Haier
❖ Hilton Hotels & Resorts
❖ Klab
❖ KT Corporation (formerly Korea Telecom)
❖ Pasona
❖ Siam Winery (Moose Cider), and Westin Hotels & Resorts

BETTER DIGITAL MARKETING. REFRESHING RESULTS.


READY TO WORK TOGETHER?

Get in touch. Strategize with us. Watch your revenue grow.


Connect Us Now Sit and Discuss about Strategies Monitoring your growth
RECENT PROJECT PORTFOLIO

FACEBOOK PAGE MEDIA SERVICE


60% 15%

SEO & SEM OTHERS (GOOGLE...)


15% 10%
AEON Mall Cambodia

AEON Mall conducted a country level’s

RECENT ONLY first promotion campaign which was called


HIGHLIGHT-
‘Black Friday.’ BizKhmer Media had been
PROJECT

assigned to work on SMS marketing with a


bulk of 100K SMS (including our database;
phone numbers).

Black Friday Campaign achieved over its


management’s expectation; especially sale’s
outcomes for its tenants and partners.
Manulife

Manulife is one of the leading insurance

RECENT ONLY companies in Cambodia. BizKhmer had


HIGHLIGHT-
provided a display ads banner campaign on
PROJECT

its website for a period of 3 months.

It had achieved over 4 000 000


impressions plus traffic acquired to its
owned website.
HAIER CAMBODIA

The world’s leading appliance

RECENT ONLY manufacturer, Haier Group sought our


HIGHLIGHT-
support to penetrate the Cambodian
PROJECT

market using online channels, BizKhmer


Media partnering with Paper & Page
(Thailand) had provided Facebook Page
service with an optimum results (increase
fans page from Zero to 45K within 6
months).

• Haier now becomes one of the top


players in high tech consumer goods in
Cambodia.
Heineken

As a top premium beer from Europe;

RECENT ONLY BizKhmer has been serving display ads


HIGHLIGHT-
banner for over two consecutive years.
PROJECT

Heineken has been in highly-intensive


market competition with its European
rivalry Carlsberg.

As one of the media outlets that chosen


by their management; BizKhmer has
produced delighted outcome in term of its
brand awareness plus editorial campaign
supports.
AUDI CAMBODIA

As one of the top

RECENT ONLY premium authorized cars in Cambodia,


HIGHLIGHT-
Audi had worked with BizKhmer on one
PROJECT

of the world's Audi Summits based in


Barcelona, Spain.

BizKhmer had working on several


editorials and branded content to
promote Audi car in Cambodia.
Borey Eden Garden

Borey Eden Garden had engaged with

RECENT ONLY BizKhmer Media for SMS Marketing with a


HIGHLIGHT-
bulk of 10K SMS.
PROJECT

We had delivered SMS for two separated


campaigns; one for Groundbreaking
Ceremony and one for Special Promotion
campaign.
US FOOD WEEK BY U.S.
EMBASSY IN CAMBODIA

RECENT ONLY We also collaborated


HIGHLIGHT-
on the execution of
PROJECT

U.S. Foods Week in


Cambodia, which saw
PAPER & PAGE &
BizKhmer Media
provide social media
marketing support to
the U.S. Embassy in
Cambodia on behalf of
AgriSource.
THE SEA GATE SUITE

The Sea Gate Suite is the biggest mixed


use development base in Sihanouk Ville.
HIGHLIGHT-
RECENT ONLY
PROJECT

BizKhmer Media manages the Facebook


Page campaign with a KPI of 700 leads per
month. Our performance exceeds the
expectation of our client.
THE PINGU'S ENGLISH
CAMBODIA

RECENT ONLY As one of the top international schools in


HIGHLIGHT-
Cambodia, Pingu's English Cambodia
PROJECT

provides an unique curriculum has been


carefully prepared in collaboration with
Kingston University, the top university in
UK for early childhood education.

BizKhmer Media has been growing fans as


well as promoting its campaign widely in
Phnom Penh.
AMRET MFI

As one of the top ten MFIs in Cambodia;

RECENT ONLY BizKhmer has been serving display ads


HIGHLIGHT-
banner for its “App” campaign; a drive to
PROJECT

lean forward e-banking.

Within 3 months, we have achieved almost


2 million Impressions and 15K clicks.
Makkah Land, largest land lot
developer in Tbong Kmum

RECENT ONLY
HIGHLIGHT-
Facebook Page Management/Marketing:
PROJECT

• Our ads, videos and posters have


reached up 7K engagement each month
• We have increased number like up to
7K within a short period of project
• We did a few professional videos
including highly brand awareness oriented
Belwiz, Milk Powder from
Australia

RECENT ONLY
HIGHLIGHT-
Facebook Page Management/Marketing:
PROJECT

- Our ads, videos and posters have


reached up 5K engagement each month
- We have increased number like up to
27K within a short period of project
Pao Pao, Diaper brand from
Thailand

RECENT ONLY
HIGHLIGHT-
Facebook Page Management/Marketing:
PROJECT

- We extensively increase the


engagement and brand awareness
- We target to increase number like to
10K within 6 months
- Increase sales through
roadshows/campaigns across all
targeted provinces
Angkor Coffee, a top local
coffee maker in Cambodia

RECENT ONLY
HIGHLIGHT-
Facebook Page Management/Marketing:
PROJECT

- We extensively increased brand


awareness across two main channels;
commercial article & Facebook Page
campaign
- Commercial creative article reached up
to 150K while Facebook Page
engagement was up to 10K
MAXICARE CLINIC
CAMBODIA

RECENT ONLY Maxicare Clinic Cambodia is one of the


HIGHLIGHT-
top quality pediatric clinics in Cambodia.
PROJECT

We grow from zero fans up to 10k within


just 6 months.
LET'S TALK
CONTACT INFORMATION

Mr.YORN Sophearith
Address: Morl Village, Chamkardoung

Phone Number
015 224 299 (WhatApp, WeChat, Line, Telegram)

Email Address
[email protected] | [email protected]

BETTER DIGITAL MARKETING. REFRESHING RESULTS.

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