What is an Analysis Report
What is an Analysis Report
Contents
1. What is an Analysis Report
2. Importance of the Analysis Report
3. Steps to Make an Analysis Report
o Step 1: Consider the Goal and Audience of Your Analysis Report
o Step 2: Focus on KPIs and Collect relevant information
o Step 3: Select a Proper Type of the Analysis Report
o Step 4: Visualize Your Data and Organize the Components
o Step 5: Utilize Interactive Effects and Preview Your Analysis Report
o Step 6: Authorize the Readers of Your Analysis Report
o Step 7: Adjust the Layout for Mobile Users
o Step 8: Automatically Update Your Analysis Report
4. Analysis Report Samples and Templates
o Marketing Analysis Report
o Sales Analysis Report
o Financial Analysis Report
5. A Conclusion of the Analysis Report
If a company can take full advantage of effective analysis reports, it will reap many benefits.
Modern analysis reports improve the efficiency of communication within a company and
between the company and other companies. Utilizing analysis reports can ensure the
objectivity, consistency, and accuracy of the data on a single platform. Therefore, no matter
who needs the information, they can access the report at any time without repetitively asking
others to send documents. As a result, the communication process becomes more efficient.
More importantly, using an analysis report not only eases the decision-making process but also
allows managers to make decisions based on sufficient analysis instead of instinct or
experience. Modern analysis reports are often full of visualized data so that the managers can
find the problem more intuitively and then analyze the causes of it by using the function of data
drilling in the reporting tool.
Also, an analysis report created in reporting software can provide timely updating data for a
company to monitor key information indicators and make preparations for potential challenges.
And they can also predict the future trend based on the historical trend shown by the report.
3. Steps to Make an Analysis Report
After reading the above part, you may have a basic understanding of what an analysis report is
and why a company needs analytic reports. Maybe now, you want to know how to create it.
Therefore, I would like to introduce the steps to make an effective analysis report with the help
of some reporting tools like Fine Report. You can download Fine Report for free to have a try!
Step 1: Consider the Goal and Audience of Your Analysis Report
It is common sense that we’d better identify the goal before starting something. Likewise,
before making an analysis report, remember to be clear about its purpose. Otherwise, you may
make a lot of effort but in vain at last. Therefore, it is essential to make a goal-oriented analysis
report.
Besides the goal, your audience is also a factor that you need to consider first. The ultimate
users may influence the focus of your analysis report. People in different positions will analyze a
problem from different levels. So try to think about your audience and their expectations
before the creation of an analysis report.
Until now, you have made sufficient preparation for your analysis report. It is time to display
them in your report logically and effectively.
In the last step, we finish collecting data. Although the data is carefully filtered, it is still in a
large volume for the reason that the analysis results based on quantitative data are more
convincing and efficient. However, it is not recommended to display too much statistical data
for the readers because it will result in inefficiency.
Therefore, data visualization is the next step. You need to transmit your data into visual charts
by using some data visualization tools such as Fine Report. Fine Report supports more than 50
chart styles, covering all basic and high-level charts on the market, and also has excellent
dynamic effects and a powerful interactive experience. Various features can be set according
to the needs during use, and can also be self-adjusted and displayed on the mobile
terminal and large LED screen. Proper charts will have a positive effect on your analysis report.
So remember to select suitable charts according to your purpose. For instance, when you need
to show the developing trend in the last financial year, a line chart is more ideal than a pie
chart.
Putting the information you need to convey logically is also a significant point. Just like a report
full of numbers and words, a report full of charts is not readable as well. So don’t overuse
charts and components in your analytic report.
The components in your report should be organized in a logical and readable way. The picture
below shows one of the popular layout samples created by Fine Report for your reference.
Step 5: Utilize Interactive Effects and Preview Your Analysis Report
The interactive effects not only make your analysis more attractive but also have some practical
advantages.
On the one hand, the interactive effects, such as chart drill-down, chart linkage, and parameter
query, allow you to put more necessary information on a single screen without influencing the
neatness of your analytic report.
On the other hand, the readers can also benefit from the interactive analysis. For example, if a
sales manager wants to know the causes of the decrease in sales, he can drill down to view the
detailed sales performance of a certain kind of product. The interactive analysis experience
enables the users to better understand the data displayed in the report.
Constant preview will help you to make sure that all interactive or dynamic effects and charts in
your analytic report work well. If you find any error in your report, remember to make it correct
immediately so that all things are in their best position when you publish the report.
Now that you have successfully designed an analysis report for the computer terminal.
However, we are still a few steps away from the completion of the analysis report.
As we mentioned above, all the users can access the analysis report in one platform with the
help of some modern reporting tools. However, maybe you only want to share the analysis
report with a certain group of people. The function of authorization in FineReport can realize
your goal. The assignment of permissions can be based on department positions, roles, or
usernames. With this function, you can determine who can access the report to guarantee
the security of the data.
We successfully come to the last step of creating an efficient analysis report. You’d better
update your analysis report frequently, both its style and the data.
As we all know, some analysis reports are frequently required, such as monthly sales
performance reports, quarterly financial analysis reports, and so on. Some repetitive work will
be generated in the process of recreating them. And even though the data was collected
yesterday, it may not be the latest one because we live in an era full of rapid changes.
Fortunately, you can utilize some analysis reporting tools to automatically update your report
to adapt to the changes. The function of data monitoring in Fine Report is very practical.
When there is a change in the database, the data in your analytic report is also updated in
time. Therefore, the readers are enabled to view the latest data, which is better for their
decision-making process.
4. Analysis Report Samples and Templates
Following some analysis report samples will improve your working efficiency. Here are some
templates I found in Fine Report for your reference. Maybe you will get some inspiration from
these reports.
Marketing Analysis Report
If your executives want to know how well a product performs in different areas, a marketing
performance analysis report is an essential tool for them to analyze.
This marketing analysis report offers some bar charts showing the data by state, and a column
chart displaying the completion of sales plans by city. In this way, your managers are enabled to
find the best area at a glance.
Sales Analysis Report
A company’s financial position has a significant impact on its business operation. Here is
a financial analysis report sample for the CFO to evaluate the financial status of the company
with the financial and non-financial indicators. The financial metrics such as revenue, gross
profit, and asset to debt intuitively reflect the operation position, while the non-financial
indicators, including client satisfaction and No. of certified employees, indirectly show the
company’s overall operating conditions.