Presentation on Unit2
Presentation on Unit2
Today, I would like present the topic in Unit 2: I was most impressed with the case study:
Amazon India, so I chose this topic for my presentation. As the CEO of an E-Marketplace in
Vietnam, my mission is to work towards achieving growth, customer satisfaction, and market
leadership. I can draw inspiration from Amazon India’s journey and apply some of their
strategies to our business. Here are four business solutions that we can implement:
1. Take advantage of human resources proficient in science, technology and computer science
by giving them a reasonable salary. Vietnamese students are very good, they have achieved
many great achievements and awards at home and abroad. They will develop technologies
that can be used to improve the customer experience, such as by providing personalized
recommendations and automating customer service tasks.
2. Amazon India has expanded its services in India beyond e-commerce to enter areas such as
digital payments, music streaming, grocery delivery, video streaming and education.
education and many other fields. So we can learn from them by streaming music online on
platforms like Spotify, Apple Music, Apple iTunes... with both paid and free forms. Starting
with the Vietnamese music market
3. Improve fast delivery service: Continue to cooperate with distributors and delivery
services, expand fast delivery service within just 1-3 hours if in Ho Chi Minh City and Hanoi
areas. Other locations offer 1-2 days with preferential prices and additional vouchers to gain
sympathy from customers.
4. Cooperation with local businesses: we can learn by strengthening our relationship with the
market by cooperating with local businesses. These partnerships can help us source products,
provide logistics, and reach a wider audience.
Hopefully by implementing these business solutions, we can strive to achieve growth,
customer satisfaction and market leadership in Vietnam.