RAE'S SWEETS
SITIO TULAY PANDAN,
CABUSAO, CAMARINES SUR
Owned By:
Regina B. Rellona
April Joy S. Cedo
Edmalyn D. Jamito
I. INTRODUCTION
DESCRIPTION OF THE BUSINESS
The RAE's Sweet is a food business that brings customers the most affordable
and budget friendly food to eat out. It will sell delicious Candied Nipa Palm Fruit that will
surely love by everyone. It is a food business that we can assure you that it is clean anf
tasty.
LOCATION OF THE BUSINESS
The RAE's Swets is located in the barangay of Pandan in Cabusao, Camarines
Sur
FUNDING REQUIREMENT
Rellona, Regina- 100
Cedo, April Joy- 100
Jamito, Edmalyn- 100
SOURCES OF FUNDS
Money given by our parents and the money by our own savings.
II. EXECUTIVE SUMMARY
MISSION
To be the best and friendly place to eat your favorites by serving you our budget
friendly dessert.
VISION
Be recognized as the most affordable dessert in Cabusao in serving the best
Candied Nipa Palm Fruit in town.
GOAL
Our foremost priority is to provide excellent food service to the teenagers and to
all the people in our community.
OBJECTIVES
Maintaining excellent service to the customer to become popular by offering the
wholesome and fairly priced dessert.
2. Business Model
Key Partners Key Activities Offers Customer Channel
relationship
Groceries Develop Our business Serving good To promote our
stores and relationship to offers a budget quality of food product, we
stores in our the customers friendly sweet to our create a page
community that and to satisfy product that costumer. in facebook
sell Nipa Palm the craving of can satisfy the account, we
fruit. people in our craving of our make a short
town. customers. commercial that
help to arouse
the interest of
our customer.
III. MARKETING PLAN
Strength
The staffs have enough knowledge of the existing products.
The staff knows the flow of the business.
Good communications skills of the staffs.
The staff successfully done their created marketing strategy.
Weakness
Some people don’t eat nipa palm fruit
Sometimes struggle in the customer’s desire orders.
Opportunity
The business will have loyal customers.
Customer’s demands asked sales staff for similar products.
Products are reliable and not expensive.
Threats
Competitors have similar products.
Competitors opening shop nearby our market places.
Competitors have newly launched advertising campaign.
IV. ORGANIZATIONAL PLAN
Goals
To represent the new sweet products to our costumer.
To promote healthy lifestyle.
Objectives
To become successful in the field of Sweet candies/product in the industry.
To be known in our town in Nipa Palm Fruit candies maker.
ORGANIZATIONAL CHART
REGINA RELLONA
OWNER
EDMALYN JAMITO APRIL MAY CEDO
CO-OWNER CO-OWNER
