Course Curriculum

Master of Business Administration (8410)

Session 2023-24

Institute of Business Management

ABOUT THE PROGRAM

Today's business environment is characterized by dynamic uncertainties and complexities, which makes the
work of managers and organizational leaders extremely challenging. Thus, those who aspire to become
organizational managers in today's business environment need to acquire specialized knowledge, skills and
attitude along with multi-tasking ability in order to understand and analyze complex business situations. In
pursuit of this goal, the MBA programme of GLA University, nurtures leaders capable of making a difference in
the corporate and service sectors

The MBA course employs various modes of teaching, learning and assessment that reflect in its interdisciplinary
approach. This integrated teaching allows understanding of the overlap and interaction between the different
business areas. This approach also allows the students to develop multiple skills such as critical analysis,
independent research, report writing, numerical ability, working with real-life case studies, presentation skills
and interpersonal skills through group tasks. These skills further enable the students to take a full, active and
responsible role within the business community, whether this is through entrepreneurship, further study, or in
managerial role.

The system of dual-specialization enables the students to choose specializations from the fields of Marketing,
Finance, Human Resource, International Business, Information Technology, Development, Retail,
Operations and Strategic & Technological Management, Business Analytics, Banking and Financial
Services, Supply Chain management. An integration of technology with the conventional teaching modes
enables the students to acquire well-developed understanding of management practices, knowledge and skills
necessary to grapple with the complexities of the modern business propositions.

The syllabus is directional in scope and permits the much desirable flexibility to keep pace with the ever –
growing body of knowledge, experience and explorations in management education with special emphasis
towards the human side of enterprise. The course structures are carefully designed so that students get an edge in
dealing with diverse situations when they step into the real corporate world.

Master of Business Administration

First Trimester
Teaching
Scheme
 L T P
S. No. CODE SUBJECT Credits
1 MBAC 0101 Management Accounting 3 0 0 3
2 MBAC 0102 Micro Economics 3 0 0 3
3 MBAC 0103 Principles and Practices of Management 3 0 0 3
4 MBAC 0104 Quantitative Techniques 3 0 0 3
5 MBAC 0105 Marketing Management - I 3 0 0 3
6 MBAC 0106 Basic Managerial Communication 2 0 0 1
7 MBAC 0107 Spreadsheet For Managers 2 0 0 1
8 MBAC 0108 Managerial Aptitude – I 2 0 0 1
21

Second Trimester
S. Teaching
CODE SUBJECT Scheme Credits
No.
L T P
1 MBAC0014 Macro Economics 3 0 0 3
2 MBAC0016 Organizational Behavior 3 0 0 3
3 MBAC0018 Business Statistics 3 0 0 3
4 MBAC0041 Corporate Finance 3 0 0 3
5 MBAC0042 Marketing Management II 3 0 0 3
6 MBAC0043 Advance Managerial Communication 3 0 0 1
7 MBAC0019 Managerial Aptitude – II 3 0 0 1
Total 17

Third Trimester
S. Teaching
CODE SUBJECT Scheme Credits
No.
L T P
1 MBAC0023 Operations Research 3 0 0 3
2 MBAE0022 International Business Management 3 0 0 3
3 MBAC0017 Research Methodology 3 0 0 3
4 MBAC0006 Business Environment 3 0 0 1
5 Managerial Written Communication 3 0 0 1
6 MBAC0028 Managerial Aptitude – III 3 0 0 1
7 Core Subject SP - I 3 3
8 Core Subject SP - II 3 3
Total 18
 Fourth Trimester

S. Teaching
CODE SUBJECT Scheme CREDITS
No.
L T P
1 MBAC0029 Strategic Management 3 0 0 3
2 Core Subject –Specialization-1 3 0 0 3
3 Elective Subject –Specialization-1 3 0 0 3

4 Elective Subject –Specialization-1 3 0 0 3

5 Core Subject –Specialization-2 3 0 0 3

6 Elective Subject –Specialization-2 3 0 0 3
7 Elective Subject –Specialization-2 3 0 0 3

8 MBAJ0001 Summer Training Report 3 0 0 6

9 MBAC0031 Managerial Aptitude – IV 3 0 0 1

Tota 28
l

Fifth Trimester
S. Teaching
CODE SUBJECT Scheme CREDITS
No.
L T P
Corporate Governance and Business
1 MBAC0032 3 0 0 1
Ethics
2 MBAC0033 Project Management 3 0 0 3
3 Core Subject –Specialization-1 3 0 0 3
4 Elective Subject –Specialization-1 3 0 0 3
5 Core Subject –Specialization-2 3 0 0 3
6 Elective Subject –Specialization-2 3 0 0 3
7 MBAC0034 Managerial Aptitude – V 3 0 0 1
Total 17

Sixth Trimester
S. Teaching
CODE SUBJECT Scheme CREDITS
No.
L T P
1 MBAC0035 Entrepreneurship Management 3 0 0 3
2 MBAC0036 Innovating for Sustainability 3 0 0 1
3 Elective Subject –Specialization-1 3 0 0 3
4 Elective Subject –Specialization-2 3 0 0 3
5 Course on Liberal Arts 3 0 0 3
6 MBAC0037 Managerial Aptitude – VI 0 0 1 1
Total 14
 MBAC 0101: Management Accounting
Objectives
 Understand Financial Reporting: The course aims to provide MBA students with a
comprehensive understanding of financial accounting principles and practices. They
will gain proficiency in interpreting financial data to assess a company's financial
performance, position, and cash flows.
 Apply Accounting Concepts in Decision-Making: The course aims to equip MBA
students with the ability to use financial accounting information in strategic decision-
making processes. They will develop skills to evaluate financial performance, assess
the financial health of a company, and make sound financial decisions to maximize
shareholder value.

Credits:3 L-T-P-J:3-0-0-0
Module No Content Teaching
Hrs.
Understanding and Interpreting Financial Statements:
Financial Information: Providers and Users of Financial
Information, Accounting Principles: Concepts and Conventions,
Accounting Cycle
Golden Rules of Double Entry System, Preparation of Journal
Module I 15 Hours
(with Goods and Services Tax entries)
Preparation of Final Statement as per Companies Act, 2013
Financial Statement Analysis: Comparative Statement Analysis,
Common Size Statement Analysis, Trend Analysis & Ratio
Analysis using real life financial data of Listed Companies
MID-TERM EXAMINATION
Managerial Decision Making:
Preparation and Interpretation of Fund flow Statement
Preparation of Cash Flow Statement using Indirect Method
with adjustments (As per Accounting Standard 3).
Break-even Analysis – Profit Volume Ratio, Break Even
Module II 15 Hours
Point, Margin of Safety
Budgeting and Budgetary Control: Preparation of Cash and
Flexible Budget
Triple Bottom Line, Sustainable Accounting, Environmental,
Social, and Governance (ESG) Scores
Provision for presentations / assignments / case analysis in additional sessions
1Session=60Minutes

Text Books:
 Kimmel, P. D., Weygandt, J. J., &Kieso, D. E. Financial Accounting: Tools for
Business Decision-Making. Wiley.

 Langfield-Smith, K., Thorne, H., Smith, D., & Hilton, R. Management Accounting:
Information for Managing and Creating Value. McGraw-Hill Education.

Reference Books:
 Harrison, W. T., Horngren, C. T., & Thomas, C. W. Financial Accounting. Pearson.

 Wild, J. J., Shaw, K. W., & Chiappetta, B. Financial Accounting: Information for
Decisions. McGraw-Hill Education.
 Atkinson, A. A., Kaplan, R. S., Matsumura, E. M., & Young, S. M. (2018).
Management Accounting: Information for Decision-Making and Strategy Execution
(7th ed.). Pearson.
FOCUS: This course focuses on Skill Development aligned with CO4.

Outcome: After completion of course ,the student will be able to:

CO1: Students will be able to analyze financial statements to evaluate a company's financial
performance, liquidity, and profitability.

CO2: Students will apply accounting principles and practices to record, classify, and
summarize financial transactions accurately and ethically.

CO3: Students will prepare financial reports in accordance with relevant accounting
standards and regulations, ensuring compliance with reporting requirements for internal and
external stakeholders.

CO4: Students will utilize financial accounting information to make informed strategic
decisions, such as investment analysis, budgeting, and performance evaluation.

CO5: Students will present financial information effectively to various stakeholders through
written reports and presentations, demonstrating their ability to communicate complex
financial data clearly.
 MBAC 0102: Micro Economics
Objectives:

 To provide the comprehensive knowledge about fundamental concept of

microeconomics
 To analyses the consumer behavior and firm behavior from the managerial
perspective
 To apply economic concepts and principles for making managerial decision
 To assess the production functions and market equilibrium for business decision
making

Credits: 3 L-T-P-I: 3-0-0-0

MODULE TEACHING
CONTENT
NO. HOURS
Overview: Importance of economics in management, Nature and
scope of Managerial Economics, Its relationship with other
Disciplines. Significance in Decision-Making and Fundamental
Concepts, Theory of Firm, Objectives of a
Consumer’s Behavior: Utility Analysis, law of diminishing
marginal utility, Principle of Equi-marginal utility, consumer
surplus. Indifference Curve Analysis: Indifference Curves,
Marginal rate of substitution (MRS)-relationship between MRS
and marginal utilities. Revealed Preference Theory Demand
Forecasting Methods: Qualitative methods and Quantitative (15 Sessions)
Module – I
methods.
Demand and Supply Analysis: Demand and its functions, Law
of demand and Reasons and exceptions of law demand, Supply
and Its functions, Law of supply, Market equilibrium. Elasticity of
Demand and its types: Price elasticity, income elasticity, cross
elasticity, advertisement elasticity. Methods of measuring
elasticity of demand: Percentage method, point method, arc
method, total outlay method. Elasticity of supply and its types

MID-TERM EXAMINATIONS
Production: Production Concepts and Analysis, Production
Function, Characteristics of various Factors of Production; Laws of
Production, Short-Run, Long –Run.
Cost Analysis: Cost Concepts and Analysis, Empirical estimates of
Costs, Short-run and Long-run Average Costs Curves and its
Analysis. (15 Sessions)
Module – II
Pricing Decisions: Pricing under different Market Structure,
Perfect and Imperfect (monopoly, monopolistic and oligopoly)
markets. Characteristics of monopsony, duopsony Pricing
strategies: Collusive and Non-Collusive Oligopoly
* Provision for presentations / assignments / case analysis in additional sessions
** 1 Session = 60 Minutesanalysis
Text Books:
 Geetika, Ghosh P., Choudhary R. P. Managerial Economics. Tata McGraw Hill
Publication.
 Pindyck, S. R. & Rubinfeld, L. D. Micro Economics. New Delhi: Pearson Education
Reference Books:
 Dominick Salvatore, Ravikesh Srivastava, Managerial Economics.
 Thomas, R. C., Maurice, C. S., &Sarkar, Managerial Economics. Tata McGraw Hill
Publication.
 Dwevedi, D. N. Principles of Economics. Vikas Publication

FOCUS: This course focuses on enhancing employability and skill development related to
leadership, communication, problem-solving and decision-making aligned with CO3
Outcomes: After completion of course, the student will be able to:

CO1: To understand the basic concepts in Managerial Economics relevant to consumer,

producer and market structure.

CO2: To develop intuition about the concepts and laws of demand and supply

CO3: Understanding the basic concepts, theories and laws of utility and indifference curve

CO4: Illustration of concept of production function and laws of production.

CO5: To apply cost analysis techniques and evaluate the impact of various factors on supply
and demand.
CO6: To have deep understanding about market structures and pricing strategies
 MBAC 0103: Principles and Practices of Management

Objectives:

 Provide students with a working knowledge of the skills and functions necessary to be
an effective and efficient manager.
 Provide an introduction to the theory and practice of managing organization.
 Examine the management functions and the impact of those functions on the business
organization.
Credits:3 L-T-P-I: 3-0-0-0
UNIT Teaching
Content
No. Hours
Management: Concept, Nature, Importance and Scope of
management, Evolution of Management: Early contributions,
Taylor and Scientific Management, Fayol’s Administrative
Management, Bureaucracy, Hawthorne Experiments and
Human Relations, Social System Approach, Decision Theory
Approach.
Decision- Making: Process, Simon’s Model of decision
Module – I (15 Sessions)
making, creative problem solving, group decision making.
Planning: Nature, Scope, Objectives, Types, Process, and
Barriers to Effective Planning. Concept of planning premises,
Decision Making techniques.
Organizing: Concept, Forms of Organizational Structure,
Departmentation, Span of Control, Delegation of Authority,
Authority & Responsibility.
MID-TERM EXAMINATION
Staffing: Meaning, objectives and process.
Elements of Staffing: Concepts of Manpower Planning, Job
Design, Recruitment & Selection, Training & Development,
Performance Appraisal.
Directing: Concept of Direction and Supervision. Functions &
qualities of supervisor.
Module-II Motivation: Concept, Maslow’s Theory, Herzberg’s two
factor theory, Theory X & Theory Y. (15 Sessions)
Leadership: Concept and Functions, Leadership style,
Leadership traits.
Coordination – Concepts, issues and techniques.
Controlling: Concept, Types of Control, and its process.

* Provision for presentations / assignments / case analysis in additional sessions

** 1 Session = 60 Minutes
Text Books:

 Rao, V. S. P., & Krishna, V. H. (Latest edition). Management: Text and cases. Excel Books
India
 Stoner, Freeman, & Gilbert, Jr. 6th Edition. Management. Prentice Hall of India. 2008
 Harold, K. & Heinz, W. Essentials of Management. 5th Edition. Tata McGraw Hill.
2008
Reference Books:

 Robbins & Coulter. Management. 9th Edition. Prentice Hall of India 2007.
 Robbins, S. P., & Decenzo, D. A. Fundamentals of Management: Essential Concepts
and Applications.6th Edition. Pearson Education. 2007
 Weihrich Heinz and Koontz Harold - Management: A Global and Entrepreneurial
Perspective (McGraw Hill, 12 Edition) 2008.
FOCUS: This course focuses on enhancing employability and skill development related to
leadership, communication, problem-solving and decision-making aligned with CO3.

Outcomes: After completion of course, the student will be able to:

CO1: Demonstrate an understanding of basic concepts of management and management

theories.

CO2: Illustrate an understanding of the role of planning and decision-making in effectively

managing business situations.

CO3: Apply organizing strategies to efficiently handle business operations and resources.

CO4: Apply staffing concepts and effectively utilize human resources to enhance
organizational performance.

CO5: Comprehend the principles of direction and motivation in managing human resources
to achieve organizational goals.

CO6: Apply leadership and controlling techniques to attain organizational objectives

 MBAC 0104: Quantitative Techniques
Objectives-
 To provide understanding for the management students with the applications
of quantitative techniques in business decision making.
 To prepare an excellent platform for students for better understanding of
statistical tools.
 To familiarize the students with various statistical, analytical tools and
software to compute and interpret the results of data analysis for better
decision making so that they can benefit from use of appropriate statistical
techniques to deal with numerical and quantitative issues in business decision-
Making situations.
Credits:3 L-T-P-J:3-0-0-0

Module No Content Teaching

Hrs.
Introduction
Introduction of statistics, types of statistical methods, importance,
scope and limitations, Data classification, tabulation and
representation (Bar Diagram, Histogram, Pie Chart, Ogives)

Module I Measures of Central Tendency: Arithmetic Mean, Geometric

Mean, Harmonic Mean and Weighted Average, Median and Mode, 15
Quartiles, Deciles, Percentiles Hours

Measures of Dispersion: Range, Average Deviations, Standard

Deviation, Combined Standard Deviation, Variance, Quartile
Deviation and the Coefficient of Variation
Skewness and Kurtosis: Introduction, measures and applications

MID-TERMEXAMINATION

Correlation and Regression: Introduction, Correlation Analysis:

– Coefficient of Correlation (Karl Pearson's coefficient of
correlation, Spearman's Rank correlation coefficient)

Regression Analysis: Method of Least square, developing linear

Regression models, Estimation using regression lines
Module II 15 Hours
Probability: Basic concept, Three Types of Approaches to
Probability, Addition and Multiplication Theorems, Conditional
Probability and Baye's theorem

Probability Distribution: Binomial Distribution, Poisson

Distribution and Normal Distribution, their Characteristics and
Applications in Business Management

Provision for presentations/assignments/case analysis in additional sessions

1Session=60Minutes
Text Books:

 Sharma, J. K..Business Statistics. New Delhi: Pearson Education (P) Ltd.

 Bali, N. P., Gupta, P. N., & Gandhi, C. P. Text Book of Quantitative Techniques.
New Delhi: Laxmi Publications (P) Ltd.

Reference Books:

 Bajpai, N..Business Statistics. New Delhi: Pearson Education (P) Ltd.

 Levin, R. I..Statistics for Management. New Delhi:Pearson Education (P) Ltd.
 Hooda, R. P..Statistics for Business and Economics. New Delhi: Macmillan
Publication.
 Beri, G. C..Business Statistics. New Delhi: Tata McGraw Hill Publishing Company
Ltd.
 Gupta, S.C..Fundamentals of Statistics. New Delhi: Himalaya Publishing House.
 Elhance, D.N..Fundamentals of Statistics. New Delhi: KitabMahal Distributors New
Delhi.

FOCUS: This course focuses on enhancing the understanding of role of quantitative

techniques in business decision making and platform for students for better understanding of
statistical tools and aligned with CO4.

Course Outcome:
After completion of course, the student will be able to:

CO1: Understanding the various aspects of statistics including its scope, importance and
limitations. Discussing data and its various aspects
CO2: Apply measure of central tendency concepts to compare and analyze data sets.
CO3: Apply measure of dispersion concepts to compare and analyze data sets.
CO4: Determine the procedures to apply correlation and regression methods in order to
obtain the relationships between variables and datasets
CO 5: Understanding the basic concepts of probability and its related operations
CO 6: Acquaintance of selection mechanism of suitable probability distributions to various
business management problems
 MBAC 0105: Marketing Management I

Objectives:

 To introduce students to the basics of marketing, dealing with competition and familiarize
students with marketing mix decisions.
 To create awareness about the latest trends and developments in marketing and enhance
their problem-solving and decision-making abilities in strategic areas of marketing.
 To enable students to understand & analyze market trends and competitors.

Credits:3 L-T-P-J:3-0-0-0

Module No Content Teaching

Hrs.
Introduction to Marketing: Importance and Scope of Marketing,
Philosophies of Marketing Management, Elements of Marketing,
Marketing Vs Selling

Types of market: Consumer Markets and Industrial Markets, Marketing

Module I Mix, Market Demand, Marketing Information System.
15 Hours
Consumer Buying Behaviour: Types, Process and Factors.

Market segmentation, Targeting and Positioning: Segmenting

Consumer and Business Markets – Bases, Purpose and Process, Market
Targeting, Positioning – Nature and importance, Differentiating the
Product

MID-TERMEXAMINATION

Product-Mix: Product Characteristics and Classification, Product

Differentiation, Product Hierarchy, Product System & Mixes, Product
line and length analysis, Packaging, Labeling, Warrantees & Guarantees.

Product Decisions: New Product Planning and Development Process,

Failure of New Products
Module II 15 Hours
Product Life Cycle: Stages & Strategies.

Strategies for competition: Leaders, Challengers, Followers and

Nichers

Pricing Decisions: Understanding Price, Setting the Price, Adapting the

Price, Initiating & Responding to Price Changes.

Provision for presentations/assignments/case analysis in additional sessions

1Session=60Minutes

Text Books:

Kotler, P., & Keller, K. L. Marketing Management. 12th Edition. Pearson Education.

Reference Books:

 Kotler, P. Marketing Management, Analysis Planning, Implementation and Control. 12th Edition.
Pearson Education.
 Ramaswamy, V. S., & Namakumari, S. Marketing Management: Planning, Implementation and
Control: Global Perspective Indian Context. 6th Edition. McMillan Publication.
 Czinkota & Kotabe. Marketing Management. 2nd Edition; Australia: Thomson Learning
 Rajan Saxena,Marketing Management, 6th Edition,McGraw Hill Education (India) Private Limited
 Kotler, P., Armstrong, G. & Agnihotri, P. (2018). Principles of Marketing. 17th Edition. Pearson
Education.

FOCUS: This course emphasizes improving employability and developing skills in marketing
strategy, analysis, and negotiation that align with the CO3

Outcomes:After completion of the course, the student will be able to:

CO1: Identify the elements of marketing in the domain industry.

CO2: Learn the social media marketing & marketing mix.
CO3: Apply the concept of segmentation, targeting and positioning as well as product mix decisions
CO4: Understand the elements of marketing strategy in different stages of PLC & Product Pricing
 MBAC0106: Basic Managerial Communication
Objective:
 To enable students, analyze communication situation and develop effective communication
strategies.
 To develop skills for communicate professionally and persuasively.
 To make students learn interpersonal skills for successful career.

Credits:1 L-T-P-I:2-0-0-0

Module No Content Teaching

Hrs.
Communication at workplace: Relevance of corporate
Communication, Communication Process, Communication
Network, Seven C’s, Communication Breakdown. Types of
Module I Communication: Verbal communication &Non-Verbal 10 Hours
Communication (Kinesics, Chronemics, Occulesics ,
Haptics ,Olfactics, Proxemics, Paralanguage - Voice,Word Stress,
Pitch, Pause, Rate, Volume, and Articulation)
MID-TERMEXAMINATION
Difficult Communication at workplace: Johari Window &
Transactional Analysis Cross-Cultural Communication: Business
Module II 10 Hours
Etiquettes and cross-cultural issues, Exchanging Business Cards,
Dinning
etiquettes,TelephonicEtiquettes,netiquettes,Interactingwithforeignclie
nts.Role of communication in Negotiation.

Text Books:

 Hartley, P. & Bruckmann, C.G., “Business Communication”: Routledge Publications, 2002.

(e-book)
 Murphy, H.A., Hildebrandt, H.W., & Thomas, J.P., “Effective Business Communication”:
Tata McGraw Hill Education Private Limited, 2008.

Reference Books:

 Lesikar, R.V., Flatley, M.E., Rentz, K., Lentz, P.& Pande, N., “Business Communication –
Connecting in a Digital World”: Mc GrawHillEducation,2015.
 Sharma,R.C. and Mohan,K.,“BusinessReportWritingandCorrespondence:PracticalApproachto
BusinessandTechnicalCommunication.3rdEdition”:TataMcGraw-HillPublication.2002.
 Chaturvedi,P.D.andChaturvedi,M.,“BusinessCommunication:Concepts,CasesandApplications
”:PearsonEducation,2007.

Focus: This course focuses on equipping students with the skills and knowledge necessary to
effectively communicate in various professional and business contexts and aligned with CO3
Outcome: After completion of course, the student will be able to:

CO1: Explain the basics of corporate communication.

CO2: Demonstrate verbal & non-verbal communication skills.
CO3: Interpret the importance of cross-cultural communication in the global business landscape
CO4: Demonstrate business presentation skills.
 MBAC 0107: Spreadsheet for Managers

 To understand how to use Microsoft Excel tool from basics & Advanced level.
 To indicate the names and functions of the Excel interface components.
 To construct formulas, including the use of built-in functions, and relative and absolute
references.

Credits:1 L-T-P-J:2-0-0-0

Module No Content Teaching

Hrs.

Basic Commands & Formatting: Excel Commands and Shortcuts,

Formatting Cell and Tables, Conditional Formatting.

Working with Math's and Statistical Functions: Cell Referencing,

Cell Freezing, Maths: Sum, Sumif, Sumifs, Sumproduct, Average,
Averageif, Averageifs, Statistical: Max, Min, Large, Small, Count,
Module I Counta, Countif, Countifs, Countblank, Randbetween. 10 Hours

DAY function, TEXT Function to spell out Days and Month,

MONTH Function, YEAR function, EOMONTH function, First
&Last Day in Month: DATE, YEAR, DAY, MONTH functions, Vest
Date: EDATE function, WORKDAY function, Formula for Days
Between Two DatesNETWORKINGDAYS Function

Working with logical, text, information Functions: Logical: And,

Or, If, left, right, Text: Left, Right, Len, Upper, Lower, Trim, Exact,
Proper,Concatenate, Information: Isnumber, Istext, Isblank and Iserror

Working with Charts – I:Making Charts - Line, Bar, Scatter, Pie,

Changing Chart Type, Formatting, Primary and Secondary Axis of
Charts

MID-TERMEXAMINATION

Working with Lookup functions:Filter, Data Validation, Text to

Columns, Vlookup, Hlookup, Match, Index

Application of Excel in Business Modeling – I: Macro, Mail-

Merge
Module II 10 Hours
Application of Excel in Business Modeling – II: Pivot Table,
Pivot Chart

Application of Excel in Research Methods: Correlation,

Regression Analysis

Project: Automated Payroll Sheet should be submitted by students

at the end of course.

Provision for presentations / assignments / case analysis in additional sessions

1Session=60Minutes
Text Books:

 Habraken, J., Microsoft Office 2019 Inside Out: Microsoft Press.

 Gaskin, S., & Vargas, A., GO! with Microsoft Excel 2016 Comprehensive: Pearson
Education

Reference Books:

 Vermaat, M.E., Freund, S.M., Hoisington, C., Schmieder, E., & Last, M.Z., Shelly
 Cashman Series Microsoft Office 365 & Office 2016: Introductory: Nelson
Education.
 Lancer, M., Microsoft Office 2016 for Mac: The Complete Beginner's Guide (Vol. 1):
 Conceptual Kings.
 Chatfield, C., & Johnson, T., Microsoft Office Project 2007 Step by Step: Pearson
Education

FOCUS: This course focuses on Employability aligned with CO3.

Outcome: After completion of course ,the student will be able to:

CO1: To indicate the names and functions of the Excel interface components.
CO2: To construct formulas, including the use of built-in functions, and relative and absolute
references.
CO3: Developing basics of Excel Proficiency using basic excel skills, data visualization and
functions.
CO4: Understanding excel lookup functions viz. Vlookup, Hlookup
CO5: Understanding excel advanced functions viz. Pivot Tables, Advance Macros & VBA.
CO6: Understanding application of Excel in Research Methods: Mean, Standard
Deviation, Correlation, Regression Analysis.

MappingofCourseOutcomes(COs)withProgramOutcomes(POs)andProgramSpecificOut
comes(PSOs):
COs POs/PSOs
CO1 PO1/PSO1
CO2 PO1/PSO1
CO3 PO2/ PSO1,PSO2
CO4 PO1/ PSO2,PSO3
CO5 PO1/PSO2, PSO3
CO6 PO1/PSO2, PSO3
 MBAC 0108: Managerial Aptitude – 1 (PGDH)

Objectives:
 To help students understand crux of formal introduction
 To develop understanding about importance of right perception
 To understand importance of teamwork
 To learn writing flawless applications

Credits:01/04 L-T-P-J:0-1-0-0

Module No Content Teaching

Hrs.
Introduction to Soft Skills and Employability Skills, Formal
Module I Self Introduction, Importance of Body Language. 05 Hours

MID-TERM EXAMINATION

Module II Elements of effective listening, Active Listening, How to write

an effective application, Understanding Perception, Importance
of Teamwork 05 Hours

Provision for presentations / assignments / case analysis in additional sessions

1Session=60Minutes

Reference Books:
 Leonardo, N. Listening Techniques- Rockridge Press, 2020.
 Mitra, BK. Personality Development & Soft Skills, Oxford University Press, 2016.
 Dewson, N. Teamwork: How to build a high performance team,
Houndstooth Press, 2021.

FOCUS: This course focuses on Employability Skills and aligned with CO3.

Outcome: After completion of course, the student will be:

CO1: Writing flawless applications

CO2: Working effectively in team understanding team dimensions
CO3: Succeeding in professional and personal life with right perception
CO4: Using body language effectively.
 MBAC 0108: Managerial Aptitude – 1 (PIRH)

Objectives:
 To enable one to acquire necessary knowledge, skills and confidence to
give impactful presentations.
 To develop a sense of building professional network.
 To help students gain confidence through participation in debates.

Credits:01/04 L-T-P-J:0-1-0-0

Module No Content Teaching

Hrs.
Introduction to PIRH, Art of preparing for presentation,
Module I Public speaking, Problem Solving Techniques, Occupational
research
05 Hours
MID-TERMEXAMINATION

Delivering effective presentation, Debate pre & concept,

Module II Debate practice, Building professional network, LinkedIn ID
creation and updation 05 Hours

Provision for presentations / assignments / case analysis in additional sessions

1Session=60Minutes

Reference Books:
 Roden, N. The Art of Arguing- Vibrant Publisher, 2020.
 Crnegie, D. The Art of Public Speaking, Arushi Rupa Publications India, 2017.
 Sijwalii, BS. The Secrets of Getting Success in Interviews, Arihant
Publication, 2018.

FOCUS: This course focuses on Employability Skills and aligned with CO4.

Outcome: After completion of course, the student will be:

CO1: Performing well in various debates.

CO2: Delivering effective presentations
CO3: Having a strong professional network
CO4: Solving critical problems using techniques
 MBAC 0108: Managerial Aptitude – 1 (PQRH)

Objectives:

 To help students calculate percentages

 To develop understanding about sped mathematics
 To use short tricks to solve math problems
 To learn profit, loss and discount

Credits:01/04 L-T-P-J:1-0-0-0

Module No Content Teaching

Hrs.
Introduction and Speed Mathematics, Percentages, Profit, Loss,
Module I Discount

05 Hours
MID-TERMEXAMINATION

Module II Profit, Loss, Discount, Simple Interest, Compound Interest

05 Hours

Provision for presentations / assignments / case analysis in additional sessions

1Session=60Minutes

Reference Books:
 Kola, BK. Quantitative Aptitude: Volume II (Mathematics) - Central West
Publishing, 2020.
 Masser, V. Speed Mathematics Using the Vedic System, Lulu.com, 2004.
 Books, F. Compound and Simple Interest Tables Forgotten Books, 2018.

FOCUS: This course focuses on Employability Skills and aligned with CO2.

Outcome: After completion of course, the student will be:

CO1: Solving math problems using short tricks

CO2: Calculating profit loss and discount effortlessly
CO3: solving percentage problems
 MBAC 0108: Managerial Aptitude-(PVRH)

Objectives:
 Toenhance verbal ability and verbal reasoning skills of the students by imparting
knowledge on various verbal ability concepts.
 To hone the language skills of the students in the areas of grammar, vocabulary and
reading comprehension.
 To well prepare students for the verbal ability section of the placement aptitude test

Credits:01/04 L-T-P-J:1-0-0-0
Module No Content Teaching
Hrs.

Module I Introduction to verbal aptitude ,Parts of speech , Articles, Noun

and Pronoun, Adjectives and comparatives
5 Hours
MID-TERMEXAMINATION

Module II Reading skills and strategies, Reading comprehension concept

and practice, Word formation-root words, prefixes and
suffixes,Antonyms and synonyms

5 Hours
Provision for presentations / assignments / case analysis in additional sessions
1Session=60Minutes

Reference Books:
 Lewis,Norman,Word Power made easy, Penguin India 2023
 Martin,Wren,High School English Grammar & Composition, S Chand publishing
2017
 Bakshi, SP, Objective General English.,Arihant publications,2021

FOCUS: This course focuses on Employability Skills and aligned with CO4.

Outcome: After completion of course, the student will be able to:

CO1: Understand concepts of grammar and apply them

CO2: Express themselves with improved vocabulary and expression
CO3: Effectively communicate with good language skills
CO4:: Enhance verbal ability and verbal reasoning skills
CO5. Solve verbal ability test questions
CO6: Enhance verbal ability and competency to clear the aptitude round in the interview
process