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ILO - Start Your Business Workbooklet - Allyson Tyson

T-Rhee Handmade Soap and Services Ltd is a business focused on producing premium, eco-friendly handmade soaps using natural ingredients. The business aims to establish a strong online presence, expand its product offerings, and achieve a 20% year-over-year revenue growth. The plan outlines market research, marketing strategies, sales estimations, and organizational structure for the year 2025.

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0% found this document useful (0 votes)
40 views27 pages

ILO - Start Your Business Workbooklet - Allyson Tyson

T-Rhee Handmade Soap and Services Ltd is a business focused on producing premium, eco-friendly handmade soaps using natural ingredients. The business aims to establish a strong online presence, expand its product offerings, and achieve a 20% year-over-year revenue growth. The plan outlines market research, marketing strategies, sales estimations, and organizational structure for the year 2025.

Uploaded by

tysonkhaleem
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 27

Business Plan

T-RHEE
HANDMADE SOAP
AND SERVICES LTD

BUSINESS PLAN

International Labour Office


Contents
Product Costing Form
Executive summary 1
6.1 (for manufacturers and service 16
operators)
1 Business idea 2
Product Costing Form
6.2 20
(for retailers and wholesalers)
2.1 Market research 3

Fixed Cost Form 21


2.2 Marketing Plan (Product) 4
6.4 Depreciation Form 22
2.3 Marketing Plan (Price) 5
6.5 Total Variable Cost per month 23
2.4 Marketing Plan (Place) 6
6.6 Monthly Purchase Form 24
2.5 Marketing Plan (Promotion) 7
7.1 Sales Plan 25
2.6 Marketing Plan (People) 8
7.2 Cost Plan 26
2.7 Marketing Plan (Process) 9
7.3 Profit Plan 27
2.8 Marketing Plan (Physical Evidence) 10
7.4 Cash Flow Plan 28
3 Sales estimation 11
8 Required start-up capital 29
4.1 Organization structure 12
9.1 Sources of start-up capital 30
4.2 Staff requirements and costs 13
9.2 Loan repayment schedule 31
5.1 Legal form of business 14
6.3

Legal responsibilities and


5.2 insurance 15

Important note to the user:


The users are advised to select those tables for their business plans that are relevant for their intended businesses.
Users are allowed to make as many copies of the tables as are required by the size of their business operation
and the number of goods and/or services they make or provide.
T-RHEE is a homemade soap business dedicated to crafting premium, handcrafted soaps using
natural and sustainable ingredients. Our soaps are meticulously made in small batches to ensure
quality and uniqueness.

Vision and Goals


Vision: To become a recognized brand known for high-quality, eco-friendly homemade soaps
that promote healthy skincare and self-care rituals.
Goals:
• Establish a strong online presence and e-commerce platform.
• Expand product offerings to include various soap types too meet each skincare
issue.
• Develop partnerships with local boutiques and eco-friendly stores.
• Achieve a 20% year-over-year revenue growth.
Products and Services
T-Rhee offers a range of handmade soaps, including but not limited to:
• Natural Bar Soaps: Made with organic oils and scented with essential oils.
• Specialty Soaps: Seasonal or themed soaps.
• Custom Orders: Personalized soap creations for special occasions or events.
EXECUTIVE SUMMARY

This business plan is a projection for the period from 01 / 01 / 2025 till 3 1 / 12 / 2025

Name of the business: T-Rhee Handmade Soaps and Services Ltd

Contact address: Telephone:

Type of business: Legal form:

• Manufacturer of the following good(s): Owners: Allyson Tyson / Raeven Tyson

• Service operator to provide the following service(s):

• Retailer running the following type of shop:


Managers: Allyson Tyson
• Wholesaler running the following wholesale business:

• Other (please specify):

Qualifications and experience in attached CVs

: Sources of start-up capital: Amount ($):

Customers: Retail outlets/Health Shops/Fitness Centre Nedco 20,000.00

Self 15,000.00
SYB Business Plan booklet | 01

Staff: Allyson Tyson / Raeven Tyson/Khaleem Tyson


1. BUSINESS IDEA

Name of the business: T-RHEE HANDMADE SOAP AND SERVICE LTD


Type of business:

Manufacturer Service operator Retailer Wholesaler Other:

The business is going to produce the following products:


1. Activated Charcoal Soap
2. Specialty soaps
3. Custom orders

The customers will be: V a r i o u s

The business will sell in the following ways: D i r e c t / W h o l e s a l e / R e t a i l

The business will satisfy the following needs of the customers: H e a l t h y s k i n c a r e / s k i n i s s u e s e . g ; e c z e m a , o i l y s k i n /

02 | SYB Business Plan booklet


My personal motivation to retain this business idea: Creating a natural viable alternative to commercial soap brands
2.1 MARKET RESEARCH

Needs and preferences of Gaps (that competitors


Products Customers Competitors
customers have not fulfilled)
Activated Charcoal bar Soap Organic
Health-conscious opposed to Organic
/ natural asindividuals Organic
Cheap/ natural asas
/commercial
natural opposed
opposed to to Cheap
soap brands Cheap commercial
Environmentally
commercial soap brands
brands Environmentally
friendly.
soap Environmentally friendly.
friendly.
commercial
Retail outlets
soaps commercial
commercial soaps
International brand – Dove
soaps International
International brand – Dove
brand – Dove
Cleans
Medicalwell
institutions Cleans
Cleans well
/Aveeno
well /Aveeno
To be a preferred alternative to ToTo
/Aveeno bebe
a preferred
a preferredalternative toto
alternative
People
Hoteliers
who are looking for People
People who
Local who areare
natural looking
soap
lookingforfor
makers Local
Localnatural
persons
naturalsoap
diagnosedmakers
soap with medical persons
makers personsdiagnosed
diagnosed with
withmedical
medical
natural/organic
Beauty salon soap natural/organic
Import fromsoap
natural/organic China
soap Distributors
Import
issues in
from – Mustafa’s
which results in skin issues
China inin
issues which
whichresults
resultsinin
skin
skin
People who are looking for an People
Barba shops People who
who areare
looking
lookingforfor
anan issues
Pennywise issues
issues
artisanal/luxury
Gyms product artisanal/luxury
artisanal/luxury product
product
People who want to support small, People
People who
who want
wantto to
support
supportsmall,
small,
local businesses local businesses
local businesses
People with sensitive skin or People
People with
withsensitive
sensitiveskin
skinoror
allergies allergies
allergies
People who want to avoid certainPeople
People who
who want
wantto to
avoid
avoidcertain
certain
chemicals chemicals
chemicals

Product 2: people looking for a unique gift


Specialty soaps People with sensitive skin or
allergies

Product 3: People looking for a unique gift


Custom orders People with sensitive skin or
allergies

Product 4:
SYB Business Plan booklet | 03
2.2 MARKETING PLAN
Product

Good, service or range of products:

1. 2. 3. 4.
Premium / all natural / Premium / all natural / Premium / all natural /
Quality organic organic organic

Natural colour Swirls / patterns


Colour Activated charcoal – black

3.5 oz / 4.0 oz (may vary) 3.5 oz / 4.0 oz (may vary) 3.5 oz / 4.0 oz (may vary)
Size

ECO FRIENDLY ECO FRIENDLY ECO FRIENDLY


Packaging Single package Single package Single package

ORGANIC Organic Organic


Certification

04 | SYB Business Plan booklet


2.3 MARKETING PLAN
Price

Good, service or range of products:

1. 2. 3. 4.
14.95
Cost

35.00
The price that customers are willing to
pay
40.00
Competitors’ prices

35.00
Price

Maintain 75% profit


Reasons for setting this price

Discounts will be given to the Purchase of 3 for 100.00


following customers

Reason for giving discounts Encourage customer to buy


more

Credit will be given to the following Hoteliers/Commercial


SYB Business Plan booklet | 05

customers business/ Medical institution

Reason for giving credit Foster good business


relationships
2.4 MARKETING PLAN
Place

Location:

#54 Serenity Circular Couva North Phase III

This location is chosen for the following reasons:

Strategically Central located.

The monthly cost of this location is: ( → section 6.3) This cost includes:

Method of distribution:

The business will sell to:

Direct Retail Wholesale Others (please specify):

This method of distribution is chosen for the following reason:

To meet the need of various clientele

06 | SYB Business Plan booklet


2.5 MARKETING PLAN
Promotion
6.3 FIXED COSTS FORM

Items Costs per month


1 2 3 4 5 6 7 8 9 10 11 12
Rent 1000 1000 1000 1000 1000 1000 1000 1000 1000 1000 1000 1000
Electricity and water including waste
water 200 200 200 200 200 200 200 200 200 200 200 200
Licenses, Health Insurance
Labour 750 750 750 750 750 750 750 750 750 750 750 750
Depreciation 160 160 160 160 160 160 160 160 160 160 160 160
Transport 300 300 300 300 300 300 300 300 300 300 300 300
Repairs

Total fixed cost per month 2410 2410 2410 2410 2410 2410 2410 2410 2410 2410 2410 2410
SYB Business Plan booklet | 07
2.6 MARKETING PLAN
People

Position Recruiting criteria Training plan


Natural organic ingredients
Natural colorants and scents
Handmade
Eco-friendly

On-line presence
Content marketing
Partnerships
Customer reviews

08 | SYB Business Plan booklet


2.7 MARKETING PLAN
Process

Steps Description

1.To hire Marketing Agency –ient digital


marketing – 14 Warner Street, Port-of-Spain

2.

3.

4.

5.

6.
SYB Business Plan booklet | 09

7.
2.8 MARKETING PLAN
Physical Evidence

Physical Evidence Description


Two (2) rooms (12x24)
Kitchen Sink / working space
Office premises and interior decoration Dry room with soap racks

Plan to hire digital marketing company – iEnt Digital Marketing – Advertising Agency – 14 Warner Street Port Of
Spain (1-868-748-2948)
Internet presence and website

Eco-friendly packaging using recyclable or biodegradable materials


Attractive and informative labels with clear ingredient list
Packaging

Signage

Long pants, latex gloves, goggles, covered feet, face mask, long sleeves

Employee uniforms

To be designed

Business cards

10 | SYB Business Plan booklet


Mail boxes, etc.
3. SALES ESTIMATION - 2025

Month 1 2 3 4 5 6 7 8 9 10 11 12 Total Avearage

Product/Service/Range of product 1 Activated Charcoal Soap Unit

Direct 30 30 40 40 35 40 40 50 50 50 60 465
Retail 300 350 400 350 350 425 425 450 400 450 500 4400
… 0
Total 0 330 380 440 390 385 465 465 500 450 500 560 4865 405.4166667

Product/Service/Range of product 2 Unit

Direct 0
Retail 0
… 0
Total 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Product/Service/Range of product 3 Unit

Direct 0
Retail 0
… 0
SYB Business Plan booklet | 11

Total 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Product/Service/Range of products 4 Unit

Direct 0
Retail 0
… 0
Total 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Total sales volume of all products/services


Total 0 330 380 440 390 385 465 465 500 450 500 560 4865
4.1 ORGANIZATION STRUCTURE
Owner – Manager-Director - Allyson
Director – Raeven

Worker - Khaleem

Tasks and responsibilities Position Staff

1. Create recipe Allyson - Owner

2. Make the soap Allyson

3. Quality control Allyson

4. Pour the soap Allyson

5. Cut the soap Employee – Part-time Khaleem

12 | SYB Business Plan booklet


6. Dry the soap Employee – Part-time Khaleem

7. Wrap soap Employee – Part-time Khaleem

8. Deliver the soap Employee – Part-time Khaleem


4.2 STAFF REQUIREMENTS AND COSTS
Contributions to
Task Required skills and experience Performed by Monthly pay pension fund and health
insurance

Total number of permanent staff


SYB Business Plan booklet | 13

→ Section 6.3)
Total staff cost per month (
5.1 LEGAL FORM OF BUSINESS

The business will operate as a: Sole Proprietorship Partnership Cooperative Limited Company

Other:

The reason for choosing this form of business is:

This is a family business

The owners will be: Allyson Tyson

Name: S a m e a s o r g a n i z a t i o n c h a r t Name:

Position in the business: Position in the business:

Description of skills: Description of skills:

Relevant experience: 2 yrs plus Relevant experience:

14 | SYB Business Plan booklet


5.2 LEGAL RESPONSIBILITIES AND INSURANCE

The following taxes apply to the business:

The following regulations apply to the employees:

The business will need the following licences and permits: Cost:

The business will have the following insurance:

Other legal responsibilities of the business:


SYB Business Plan booklet | 15
6.1 PRODUCT COSTING FORM
(for manufacturers and service operators)

Product 1:

1. VARIABLE COST PER ITEM

1 2 3 4
Estimated Estimated cost
Input Cost of purchase
quantity per item per item
Organic Olive Oil
Organic Coconut Oil
Castor Oil
Grape seed Oil
Aloe vera (organic)
Lye
Essential oils

Estimated Variable Cost per item (1) ( → section 6.5)

2. FIXED COST PER ITEM

Estimated total Fixed Cost per month (2) (see section 6.3)
Estimated total Variable Cost of the business per month (3) (see section 6.5)
Fixed Cost per Variable Cost (4) = (2)/(3)

16 | SYB Business Plan booklet


Estimated Fixed Cost per item (5) = (4) x (1)

3. TOTAL COST PER ITEM (6) = (1) + (5)


SYB Business Plan booklet | 17
SYB Business Plan booklet | 29
30 | SYB Business Plan booklet
SYB Business Plan booklet | 31

This English version was developed by ILO

Country adaptation by:


xxxxxxxxxxxxxxxx

Design and lay-out by:


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Edited by:
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Reproduced by:
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Business Plan
Have you developed a business idea using the SYB manual?
Use the SYB Business Plan booklet to construct a business plan based on your business idea.
This booklet accompanies the manual and serves as a blueprint for starting a business.

SYB is part of the ‘Start and Improve Your Business’ family of management training courses for
start-ups and small entrepreneurs. The programme builds on 25 years of experience working
in 100 countries, partnering with 2500 local institutions, 200 certified Master Trainers and a
network of over 17,000 Trainers. It has reached 6 million clients to date and these numbers
are only increasing!

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