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Data analysis

Data analytics is crucial across various industries, aiding organizations in decision-making through the analysis of data. It encompasses different types of analytics, including descriptive, diagnostic, predictive, and prescriptive, and relies on big data which consists of structured and unstructured information. Effective data management and the right tools are essential for deriving insights and driving business strategies.

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Tran Beo
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11 views23 pages

Data analysis

Data analytics is crucial across various industries, aiding organizations in decision-making through the analysis of data. It encompasses different types of analytics, including descriptive, diagnostic, predictive, and prescriptive, and relies on big data which consists of structured and unstructured information. Effective data management and the right tools are essential for deriving insights and driving business strategies.

Uploaded by

Tran Beo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Data analytics finds applications across various industries and sectors,

transforming the way organizations operate and make decisions.

Education Healthcare Entertainment

Data
Analytics
Applications Business Banking Marketing

Transportation Government Weather Patterns


Make decisions by …

Data ? Feeling ?

Experiences ? Metrics ?

We need Data Analysts


How to optimize inventory storage?…

Analyze data for insights and strategies


How to optimize inventory storage?…

Which products are selling well ?

Which products are selling slowly ?

Which product is slow to launch, but history shows that it


will soon return to the track ?

Past Current Future


What is Data Analytics ?
What is Data Analytics ?

The process of approaching problems is based on data


analysis throughout all operational and business decisions of
each enterprise.

Data analytics is not simply that we just collect and draw


beautiful charts. Data analytics must be applied, and beyond
those simple things: insights, reports and presentation
Big Data
Big data is a combination of structured, semi-structured and unstructured data collected by organizations that
can be mined for information and used in machine learning projects, predictive modeling and other advanced
analytics applications.

Volume Variety Velocity Value Veracity

The amount of data The type of data: The degree to


from myriad structured, Speed at which big The business value which data can be
sources unstructured, data is generated of data trusted
semi-unstructured
Data type

In general, data is any set of


characters that is gathered and
translated for some purpose,
usually analysis. If data is not
put into context, it doesn't do
anything to a human or
computer.
4 Types Of Data Analytics

How can we
make it happen?
What will
happen?
Why did it Prescriptive
happened? analytics
Predictive
What happened?
analytics
Diagnostic
analytics
Descriptive
analytics
Data Analytics Maturity
Data Science vs Business Intelligence

DATA
MANAGEMENT
DATA BUSINESS
SCIENCE INTELLIGENCE
DATA
VISUALIZATION

Time focus: Future: Time focus: Historic


Data approach: Explorative Data approach: Descriptive
Deliverable: Statistical methods Deliverable: Reports/ Ad-hoc
Automation: Low Automation: High
Data type: Structured/Unstructured Data type: Structured
Business driver: Planning Business driver: Decision support
Data Analytics Roles
Data Analysis Process

Define Problem Data Preparation Data Exploratory Communication

Tasks: Analyze &


Tasks: Story of
visualize data to
Define your Tasks: Querying, insights and
find data insights
objectives, criteria cleaning data recommendations
Tools: Excel, BI
for success, metric Tools: SQL, Python, Skills:
tools (PBI,
measurement, … R Visualization,
Tableau), Python,
communication
R,…
Data Journey
Big Data Infrastructure

https://www.altexsoft.com/blog/what-is-data-engineering-explaining-data-pipeline-data-warehouse-and-data-engineer-role/
Don't Focus Too Much On The Tools

Business Requirement

Python
Technical Tool
Don't Focus Too Much On The Tools

Business Team Technical Team Insight


Choosing The Wrong Tool

Operation
Build Dashboard

Excel
Choosing The Wrong Tool

Database Request Data Team


Choosing The Wrong Tool

Data Processing

Python
Data Analytic
Data Analyst

Data Predictive
Choosing The Wrong Tool

Marketing Analyst
Customer Behavior Analysis

Analytical Model
Don't Trust The Numbers Too Much

Bias Data Analytical Thinking Presentation

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