MAY 17, 2024
ANALYZING MISSION,
VISION, AND CORE VALUES
OF IT(SERVICES) FIRMS
IT Industry/ Services - Accenture IBM TCS Cognizant
Infosys
Group F
1. Kunal Gupta
2. Akshay Kumar
3. Himanshu Mathur
4. Gaurav Singh
5. Piyush Atri
COMPARATIVE ANALYSIS
https://www.ibm.com/ https://www.cognizant.com/us/en/about-cognizant/2022-
annualreport/
https://www.statista.com/statistics/1114745/it-services- annual-report
brand-value/ https://www.infosys.com/investors/reports-filings/annual-report/annual/documents/
https://www.tcs.com/content/dam/tcs/investor-relations/financial-statements/2022-23/ar/annual-report- infosys-ar-23.pdf
2022-2023.pdf
https://www.accenture.com/content/dam/accenture/final/capabilities/corporate-functions/growth-and-strategy/document/Accenture-Fiscal-2022-Annual-
FIRM - KAGPH
Pyramid - Accepted Instruments to provide Strategic direction
Rationale on the Firm’s Mission/Vision & Core
Values Inception Customer satisfaction To be the
To provide&innovative
operational most trusted
efficiency, & Innovative
expanding Service
market reach and fostering innovation, while
Firm’s Name -
andCollaborative
secure network Growth
solutions, cutting-edge software,
strengtheningcomprehensive
In our group, we have the following diversity (Networkhuman resources,
mutually beneficial
Provider,
financial
financial
client meticulous
relationships
delivering
health,
services,
Excellence
and unparalleled
committing
optimized
and maintaining
through project
seamless in
valueresponsibility.
to social
BPO operations,
Execution
a proactive
intergation stance
of technology
expert Cultivating deep,
on employee development and
KAGPH
Software Finance BPO Delivery) so our Mission and Visionconsulting, management, seamless end-to-end
delivery, and aand Client-Centric
human environmental
client-focused expertse, Innovation
sustainability.
ensuring
delivery-led sales success
approach, and
ensuring
statements reflect the essence of a Service Oriented efficiency,
Firm excellence, Integrity
satisfaction
and client and
for ourTransparency
successclients worldwide
across all our services.
with Open Vision/Mission statements and Core Values Accessibility and Inclusivity
This vision and mission is reflecting firm’s
dedication to excellence and innovation in
service delivery while maintaining an open and
client-focused approach.
Goals are essential because they provide
direction and focus, helping an organization set
priorities and measure progress.
The core values support this stance by
emphasizing integrity, collaboration, and a
commitment to exceeding client
expectations.
Appendix
Analyzing Mission, Vision, and Core Values of Leading IT Firms
1. Mission and Vision Statements:
Mission: Defines the purpose and objectives of the organization.
Vision: Outlines long-term aspirations and goals.
2. Comparative Analysis:
Accenture: Emphasizes technology and human ingenuity.
IBM: Commits to technology leadership and global impact.
TCS: Focuses on customer success and innovation.
Cognizant: Strives for transformation and positive impact
Infosys: Aims for global respect and client-centric excellence.
3. Product vs. Customer Orientation statements:
Product-oriented: Accenture, IBM.
Customer-oriented: TCS, Infosys.
Balanced approach: Cognizant.
4. Reachable vs. Open Statements:
Reachable: Accenture, IBM, TCS, Infosys.
Open: Cognizant.
5. Core Values Analysis:
Shared values: Client focus, innovation, integrity, employee
development.
Differentiators: Global vs. local focus, specialization, cultural
nuances.
Conclusion:
Mission, vision, and core values are foundational to organizational
identity and strategy.
Insights gleaned from analysis inform strategic decision-making and
cultural
Data Source: alignment.
https://www.statista.com/statistics/1114745/it-services-brand-value/
