Purpose Project
Purpose Project
Create a 2–3-minute video demonstrating one of three purposes: to entertain, inform, or instruct.
You will work individually to plan, develop, and execute your video, actively appearing in it.
Project Instructions
1. Planning Phase
Choose your purpose: entertain, inform, or instruct
Brainstorm video ideas that align with your chosen purpose
Outline your video content, including key points or scenes
Create a basic script or storyboard
Identify necessary props, locations, or additional participants
2. Development Phase
Refine your script or storyboard
Practice your on-camera presentation
Gather all required materials and equipment
Scout and secure filming locations
Schedule filming sessions
3. Execution Phase
Set up your filming equipment (camera, microphone, lighting)
Record your video footage
Capture any additional audio or visuals needed
Edit your video, ensuring it meets the 2–3-minute requirement
Add any necessary text, graphics, or music
Review and refine your final cut
Project Checklist
Remember to focus on clearly demonstrating your chosen purpose throughout the video. Be
creative, and engaging, and ensure that your presence in the video adds value to the overall
message or goal. READ OVER THE EVALUATION RUBRIC
Some ideas to be inspired from:
Entertain
Create a comedic skit
Develop a short parody video based on an artist (language and bias beware)
Make a funny storytelling video with creative transitions (Something funny that happened to you)
Inform
Create a documentary-style video about a local community issue
Produce an educational video about a social cause
Make a video explaining a scientific concept
Develop a news-style report on a current event
Instruct
Demonstrate a cooking recipe step-by-step
Create a tutorial on a hobby or skill (like origami, drawing, or photography)
Show how to perform a specific task (changing a bike tire, basic car maintenance)
Pro Tips for Students:
*Look at creative examples like the Air New Zealand safety video for inspiration
https://youtu.be/qOw44VFNk8Y?si=sb-U6SgnVJ4YhRcR
*Consider using different video styles like animation, screencast, or talking head
https://youtu.be/MyqhDKNig88?si=eclccKFT8DnxCZlH
*Keep the video engaging
https://youtu.be/HJDTLaAK2Io?si=WCxbITXzhtQ4eGjI
*Aim for clarity and concise messaging
https://youtube.com/shorts/PBygPpTy76U?si=a49ydlbX8aP2cbMf