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Hyundai Company Analysis Report

Hyundai Motor Company, established in 1967, is the world's third-largest vehicle manufacturer, known for its diverse range of vehicles and commitment to eco-friendly solutions. The company's mission focuses on creating exceptional automotive value and aims for leadership in smart mobility and carbon neutrality by 2045. Hyundai operates globally with significant manufacturing presence and faces competition from major automotive brands while emphasizing quality and innovation in its products.

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20 views2 pages

Hyundai Company Analysis Report

Hyundai Motor Company, established in 1967, is the world's third-largest vehicle manufacturer, known for its diverse range of vehicles and commitment to eco-friendly solutions. The company's mission focuses on creating exceptional automotive value and aims for leadership in smart mobility and carbon neutrality by 2045. Hyundai operates globally with significant manufacturing presence and faces competition from major automotive brands while emphasizing quality and innovation in its products.

Uploaded by

hemanthkm118
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Company Analysis Report - Hyundai Motors Ltd

Chapter 1: Introduction

1. Overview of the Company

Hyundai Motor Company, founded in 1967 by Chung Ju-Yung in South Korea, has grown to become the

world's third-largest vehicle manufacturer. Hyundai entered the Indian market in 1996 and quickly established

itself as a major player with models like the Santro. The company's global headquarters are located in Seoul,

South Korea.

2. Nature of Business

Hyundai operates in the automotive manufacturing industry, producing a wide range of passenger cars,

SUVs, and commercial vehicles. Core business activities include vehicle manufacturing, research and

development, and eco-friendly mobility solutions.

3. Mission, Vision, and Core Values

Mission: "To create exceptional automotive value for customers."

Vision: "Progress for Humanity" - making mobility solutions that are smart and sustainable.

Core Values: Customer-centric approach, challenge, collaboration, global orientation, and respect for people.

4. Goals and Objectives

Hyundai aims for leadership in smart mobility solutions, increased market share in emerging markets, and

achieving carbon neutrality by 2045. Short-term goals include expanding EV offerings and strengthening their

presence in India and Europe.

5. Quality Policy

Hyundai emphasizes rigorous quality assurance practices, including ISO 9001 certifications. It adheres to

strict standards in manufacturing and after-sales services, ensuring high durability and customer satisfaction.

6. Product/Service Profile
Company Analysis Report - Hyundai Motors Ltd

Key products include Hyundai i20, Creta, Tucson, Venue, and Ioniq 5. Hyundai's USP lies in offering

technologically advanced vehicles at competitive prices, coupled with reliable after-sales service.

7. Area of Operation

Hyundai operates globally, with manufacturing and assembly plants in South Korea, India, the USA, China,

Turkey, and the Czech Republic. Hyundai Motor India Limited is a key subsidiary, with significant presence

across Indian states.

8. Ownership Pattern

Hyundai Motor Company is a publicly traded entity listed on the Korea Exchange. Major shareholders include

Hyundai Mobis and various institutional investors.

9. Competitor Information

Hyundai faces competition from brands like Toyota, Honda, Ford, Kia, and Volkswagen. In India, major

competitors include Maruti Suzuki, Tata Motors, and Mahindra & Mahindra.

10. Infrastructural Facilities

Hyundai's major manufacturing facilities include Ulsan (South Korea), Chennai (India), and Montgomery

(USA). The company boasts advanced R&D centers and logistical hubs worldwide.

11. Achievements and Awards

Hyundai has earned several accolades including the 'World Car of the Year' awards and 'Indian Car of the

Year' awards. Recognized for innovation, design, and sustainability initiatives globally.

12. Strategic Perspective Plan (if any)

Hyundai plans to invest heavily in electric vehicles (EVs) and hydrogen fuel cell technology. The company's

long-term strategy includes achieving leadership in autonomous driving technology and creating smart cities

solutions.

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