The Doodle Revolution Unlock the Power to Think Differently
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First published by Portfolio / Penguin, a member of Penguin Group (USA) LLC, 2014
Copyright © 2014 by Sunni Brown
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Excerpt on page v from Future Shock by Alvin Toffler (Random House, 1970).
Illustration credits appear on page 242.
eISBN 978-0-698-17055-1
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Set in Archer, Gotham, Inside Out, Dancing in the Minefields, and Lipstick
Designed by Kristin Moses, DesignGood Studio
DEDICATIONS
To six men who give me
courage, clarity, creativity, and compass
Rocky Brown, the prankster Eddie Vedder, the voice
Chet Hornung, the thinker Georges St-Pierre, the martial artist
Flint Sparks, the teacher Geoffrey Canada, the visionary
The illiterate of the 21st century w
those who cannot read and write, bu
cannot LEARN, UNLEARN, and RE
CONTENTS
CHAPTER ONE
INTRODUCTION DOODLING IS
IN DISGUISE
Why the Revolution? xii Adults Can’t Draw: A Report from the
Front Lines of Visual Language
The Doodle Revolutionary’s Journey xiv
Why Would an Adult Learn
to Draw, Anyway?
Excuse Me, Did You Say “Doodling”?
CHAPTER TWO CHAPTER THRE
THE DOODLE’S RADICAL DOODLE U
CONTRIBUTIONS: Exploring the F
Power, Performance, of Visual Lang
and Pleasure 16
Power (Cognitive) 18 Ranks in the Revolution:
The Doodler and the Infodood
Performance (Organizational) 25
You Have Reached the Edge
Pleasure (Personal) 30 Infodoodle Territory
CHAPTER FOUR CHAPTER FIVE
INFODOODLE TAKING THE I
UNIVERSITY: TO WORK:
Mastering Visual Thinking Transforming the W
64 We Think in Group
Introducing the Infodoodle: Group Infodoodling:
The Ass-Kicking Combination of the Transforming the Way People Work
Big Four Thinking Styles 65
Enter the Group Infodoodle
Description of an Infodoodler 65
Infodoodling: The Foundations 70
Enter the Infodoodle:
12 Devices That Form the Basis of
Revolutionary Visual Displays 83
Infodoodling: The Art of Subtraction 101
Infodoodling: Structuring Information 124
CHAPTER SIX
MARCHING TOWARD FAMOUS LA
VISUAL LITERACY
The Doodle Revolutionary’s
Call to Action 216
Taking It Back to Work 217 Acknowledgments
The Doodle Revolutionary’s Manifesto 221 Notes and Selected Citations
Credits
