0% found this document useful (0 votes)
64 views95 pages

ملف هوية شركة الصحة القابضة (محدث)

The document outlines branding guidelines for Helth Holding Co, emphasizing the importance of consistent typography, iconography, and application formats for various communication materials. It specifies the use of the JANNA LT typeface in both Arabic and English, along with detailed instructions for icon design and correct usage. Additionally, it provides dimensions and specifications for letterheads, business cards, envelopes, and digital templates for social media.

Uploaded by

m.alfifi.est
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
64 views95 pages

ملف هوية شركة الصحة القابضة (محدث)

The document outlines branding guidelines for Helth Holding Co, emphasizing the importance of consistent typography, iconography, and application formats for various communication materials. It specifies the use of the JANNA LT typeface in both Arabic and English, along with detailed instructions for icon design and correct usage. Additionally, it provides dimensions and specifications for letterheads, business cards, envelopes, and digital templates for social media.

Uploaded by

m.alfifi.est
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 95

5

6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
Example 1

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
26

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
27
5.2 Example 2

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
28
5.2

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
29
5.3 Example 3

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
30
5.3

Cluster That Passed


(Gate 2 Requirement)
Must Add
“ Empowered by
Helth Holding Co”
31

06.
TYPEFACE
Consistent use of the typefaces ensures the coherence of
the brand. Therefore, we chose a legibal, modern typeface
that is bilingual.
32
6.1
ARABIC / ENGLISH
‫أبتثجحخدذرزسشصضطظعغقكل‬
Our typeface is bilingual, Arabic ‫منوﻩي‬
and English. It’s the JANNA LT .(،)-+ ٠ ٩ ٨ ٧ ٦ ٥ ٤ ٣ ٢ ١
font, using different font weights
Regular & Bold Janna LT Bold ‫ﺧﻄﻮط اﻟﻌﻨﺎوﻳﻦ اﻟﺮﺋﻴﺴﻴﺔ‬

Janna LT Regular ‫ﺧﻄﻮط اﻟﻨﺼﻮص اﻟﺪاﺧﻠﻴﺔ‬

‫أبتثجحخدذرزسشصضطظعغقكل‬
‫منوﻩي‬
.(،)-+ ٠ ٩ ٨ ٧ ٦ ٥ ٤ ٣ ٢ ١

Janna LT Bold Head Line


ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890+-(,)

Janna LT
Janna LT Regular Sub Text
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890+-(,)
ARABIC / ENGLISH
33

07.
ICONOGRAPHY
A good design is always supported by graphics that can help
the reader understand our communication elements clearly.
Therefore, we have placed the following guidelines to the icons
used in our corporate identity.
7.1
34
ICONOGRAPHY
All Icons that are used in our communication must If the icon is round the
follow these icons guidelines. All icons have a radius should be 5 pt.
combination of round or sharp edges depending
on the context of the icon. They must be two- Stroke weight: 3pt
colored icons, the two colors are gray and blue, in Stroke cap: Center
order to make the icons distinctive. Align stroke to: center

Medicinal: The two-color icon is used to represent


the dynamic relationship between the importance
of the medicine pill and its bottle.

System’s Operation:The two-color icon is used to


represent the ongoing workflow performance.
Safe Space
Customer Service:The color blue is highlighting
the microphone, which is used to hear all the
customer’s concerns and comments.

Facilities: This icon is showing the initial of the


name of the facility. Icons Samples

Medical: The two-color icon is used to highlight


the importance of the drug drop used in healing.

Health: The two-color icon is used to highlight


stability and maintaining health.
7.2 35
ICONOGRAPHY
100%
Correct use of Colors
and Background

Incorrect use:
35%
1: When the square is tilted.
2: When there is no safe space.
3: When the stroke is not uniform.
4: When the background is darker
than the elements of the icon. 100% 35% 100% 35%
5: When the icon is not allocated in
the agreed width.
Incorrect use:
6: When the strokes are not allocated 1. 2. 3. 4. 5.
in the agreed width.

Icon Size

100px 50px 25px


36

08.
APPLICATIONS
8.1
37
LETTER HEAD
The letterhead will be used for all
our official communication.

Dimensions Print
297 x 210mm CMYK
Pantone

Weight
120g/m Uncoated
White

MOCK UP

MOCK UP
8.2
38
BUSINESS CARD

The business card will be used for all our


official communication.

Dimensions Print
90 x 50mm Pantone

Weight Special Printing


300g Embossed Logo Icon
Spot UV Logo icon
8.3
39
C4 ENVELOPE
The Envelope will be used for all our
official contact and communication.
10 mm

C4 envelopes can be used with the


letterheads.

10 mm
Dimensions Print
C4 Envelope CMYK
Pantone

Weight
120g/m Uncoated
White

10 mm
10 mm
8.4
40
DL ENVELOPE
10 mm

Dimensions Print
DL Envelope CMYK
Pantone

10 mm
Weight
120g/m Uncoated
White

10 mm
10 mm

10 mm

10 mm
10 mm 10 mm
8.5 41
A4 FOLDER

Dimensions Print
DL Envelope CMYK
Pantone

Weight
300g/m coated
LOGO EMBOSSED
and SPOT UV
8.6 42
A4 FOLDER

Dimensions Print
DL Envelope CMYK
Pantone

Weight
300g/m coated
LOGO EMBOSSED
and SPOT UV
8.7
43
E-MAIL
SIGNATURE

‫أﺳﻌﺪ اﻟﺴﻌﻴﺪ‬

T. +966 12 345 6789


M. +966 50 123 4567
E. [email protected]

Assad Alsaaid
Markketing Manager

T. +966 12 345 6789


M. +966 50 123 4567
E. [email protected]
44
8.8
DIGITAL TEMPLATES

SOCIAL MEDIA TEMPLATES

The following is a template and grid for px 75

a square social media posts. ‫اﻟﺮﻋﺎﻳﺔ اﻟﻤﺘﻤﻴﺰة‬


These are the recomended formats:
JPG, GIF, PNG.

Post:
Resulution: 72px
Size: 1080x1080 px 75 px 75

px 136
www.hhc.sa @hhc.sa
45
8.9
DIGITAL TEMPLATES px 75

‫اﻟﺮﻋﺎﻳﺔ اﻟﻤﺘﻤﻴﺰة‬
SOCIAL MEDIA TEMPLATES

The following is a template and grid for


full screen social media posts.

These are the recomended formats:


JPG, GIF, PNG.

Post:
Resulution: 72px
Size: 1080x1920
px 75 px 75

px 136
www.hhc.sa @hhc.sa
px 52
46
8.10
DIGITAL TEMPLATES
‫اﻟﺮﻋﺎﻳﺔ اﻟﻤﺘﻤﻴﺰة‬
VERTICAL BANNER

TEMPLATES

The following is a template and grid for


a vertical digital banner. ‫ﺳﺠﻞ اﻵن‬

These are the recomended formats:


JPG, GIF, PNG.

Post: px 52 px 52

Resulution: 72px
Size: 1588x400

px 52
47
8.11
DIGITAL TEMPLATES
px 52

HORIZONTAL BANNAR

TEMPLATES px 52 px 52

The following is a template and grid for


a horizontal digital banner.
px 52
These are the recomended formats:
JPG, GIF, PNG.

Post:
Resulution: 72px
Size: 400x1588

‫اﻟﺮﻋﺎﻳﺔ اﻟﻤﺘﻤﻴﺰة‬
‫ﺳﺠﻞ اﻵن‬
48

09.
SOCIAL MEDIA
49
9.1
Basic Instagram 320 px
image sizes
Profile photo: 320 x 320 px
Landscape: 1080 x 566 px
Portrait: 1080 x 1350 px
Square: 1080 x 1080
Stories and Reels: 1080 x
1920

320 px 320 px

320 px
Profile photo: 320 x 320 px
Profile photo: 170 x 170 px

170 px
50
9.2
Basic Facebook
image sizes
Profile photo: 170 x 170 px
Landscape: 1200 x 630 px
170 px 170 px
Portrait: 630 x 1200 px
Square: 1200 x 1200 px
Stories and Reels: 1080 x
1920 px
Cover photo: 851 x 315 px

170 px

851px

170 px

170 px
315 px 315 px

Profile photo: 170 x 170 px

851px

Cover photo: 851 x 315 px


51
Profile photo: 400 x 400 px 400 px

9.3
Basic X
(formerly Twitter)
image sizes 400 px

Profile photo: 400 x 400 px


Landscape: 1600 x 900 px
Portrait: 1080 x 1350 px
Square: 1080 x 1080 px
Cover photo: 1500 x 1500 px

Profile photo: 400 x 400 px 400 px

400 px

Cover photo: 1500 x 1500 px


52
Profile photo: 400 x 400 px 400 px

9.4
Basic LinkedIn
image sizes
400 px

Profile photo: 400 x 400 px


Landscape: 1200 x 627 px
Portrait: 627 x 1200 px
Square: 1080 x 1080 px
Cover photo: 1128 x 191 px

Cover photo: 1128 x 191 px


53

10.
APPLICATIONS
A good design is always supported by graphics that can help
the reader understand our communication elements clearly.
Therefore, we have placed the following guidelines to the icons
used in our corporate identity.
10.1 Dimensions
54
A5 NOTEPAD 14 w x 21cm

TEMPLATE

The Notepad will be used for all our


official communication.

Dimensions Print
14 w x 21cm Pantone

Weight
80g
10.2 55
NEWSLETTER

Dimensions
Lorem ipsum dolor sit Lorem ipsum dolor sit Lorem ipsum dolor sit
1080pt width On the other hand, we denounce with righteous indignation On the other hand, we denounce with righteous indignation On the other hand, we denounce with righteous indignation
and dislike men who are so beguiled and demoralized by the and dislike men who are so beguiled and demoralized by the and dislike men who are so beguiled and demoralized by the
charms of pleasure of the moment, so blinded by desire, that charms of pleasure of the moment, so blinded by desire, that charms of pleasure of the moment, so blinded by desire, that
they cannot foresee the pain and trouble that are bound to they cannot foresee the pain and trouble that are bound to they cannot foresee the pain and trouble that are bound to

Lorem ipsum dolor sit amet, consectetuer adipiscing Lorem ipsum dolor sit amet, consectetuer adipiscing Lorem ipsum dolor sit amet, consectetuer adipiscing
On the other hand, we de- On the other hand, we de- On the other hand, we de-
nounce with righteous indig- nounce with righteous indig- nounce with righteous indig-
nation and dislike men who nation and dislike men who nation and dislike men who
are so beguiled and demoral- are so beguiled and demoral- are so beguiled and demoral-
ized by the charms of plea- ized by the charms of plea- ized by the charms of plea-
sure of the moment, so blind- sure of the moment, so blind- sure of the moment, so blind-
ed by desire, that they cannot ed by desire, that they cannot ed by desire, that they cannot
foresee the pain and trouble foresee the pain and trouble foresee the pain and trouble
that are bound to ensue; and that are bound to ensue; and that are bound to ensue; and
equal blame belongs to those equal blame belongs to those equal blame belongs to those
who fail in their duty through who fail in their duty through who fail in their duty through
weakness of will, which is the weakness of will, which is the weakness of will, which is the
same as saying through same as saying through same as saying through
shrinking from toil and pain. shrinking from toil and pain. shrinking from toil and pain.
These cases are perfectly These cases are perfectly These cases are perfectly

www.hhc.sa www.hhc.sa www.hhc.sa


@hhc.sa @hhc.sa @hhc.sa

You received this email because you are registered with Your Company You received this email because you are registered with Your Company You received this email because you are registered with Your Company

c 2023 Your Company c 2023 Your Company c 2023 Your Company


10.3 56
ID BADGE BACK FRONT

5 mm
5 mm
29 mm
29 mm

10 mm
The ID Badges will be used 10 mm

for all our


official communication. 8 mm
8 mm

Dimensions Print
90 x 50mm CMYK

Weight
350g

35 mm
35 mm

Assad Alsaid
Marketing Manager
10 mm
10 mm
Employee No: :‫رﻗﻢ اﻟﻤﻮﻇﻒ‬
ID No: :‫رﻗﻢ اﻟﻬﻮﻳﺔ‬
Date Exp: :‫ﺗﺎرﻳﺦ اﻻﻧﺘﺴﺎب‬

‫ﻓﻲ ﺣﺎﻟﺔ اﻟﻌﺜﻮر ﻋﻠﻰ اﻟﺒﻄﺎﻗﺔ ﻳﺮﺟﻰ إﻋﺎدﺗﻬﺎ إﻟﻰ‬

20 mm
‫ﺷﺮﻛﺔ اﻟﺼﺤﺔ اﻟﻘﺎﺑﻀﺔ‬
20 mm

If the card is found, We hope to return it to:


Health Holding Company
[email protected]
10.4 57
STAMP

Size: 20 mm X 20 mm

Size: 40 mm X 20 mm

C.R. 1234567890

C.R. 1234567890
10.5 58
CERTIFICATE

mm 50.205 mm 81.63

Official Certificate.

Dimensions Print
A3 landscape CMYK
5.51mm

9.97mm

Weight Both Logo &


350g CERTIFICATE
Embossed & Coated
UV

mm 26.84 mm 26.84

mm 50.205 mm 81.63 mm 81.63 mm 50.205


59

11.
SIGNAGE SYSTEM
A good design is always supported by graphics that can help
the reader understand our communication elements clearly.
Therefore, we have placed the following guidelines to the icons
used in our corporate identity.
11.1 60
SIGNAGE TEMPLATE

‫مسمى االتجاه‬ ‫مسمى االتجاه‬


trend Name Trend Name

‫مسمى االتجاه‬ ‫مسمى االتجاه‬


trend Name Trend Name

‫مسمى االتجاه‬ ‫مسمى االتجاه‬


trend Name Trend Name
11.2 61
SIGNAGE TEMPLATE

‫مصىل رجال‬
MEN MOSQUE

‫السالمل الكهربائية‬
ESCALATOR UP

‫مدخل‬
‫ذوي االحتياجات الخاصة‬ ‫طفاية الحريق‬
Accessible Entrance EXTINGUISHER
62
63

12.
UNIFORM
A good design is always supported by graphics that can help
the reader understand our communication elements clearly.
Therefore, we have placed the following guidelines to the icons
used in our corporate identity.
12.1 64
UNIFORM
65

13.
MOCK UPS
A good design is always supported by graphics that can help
the reader understand our communication elements clearly.
Therefore, we have placed the following guidelines to the icons
used in our corporate identity.
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
‫‪85‬‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬

‫اﻟﺪﻟﻴﻞ اﻻﺳﺘﺮﺷﺎدي‬
‫ﻣﻘﺪﻋﺔ ﻋﻦ اﻟﻤﺮاﺳﻼت‪.‬‬
‫ﻧﻘﺼﺪ ﺑﺎﻟﻤﺮاﺳﻼت ﻫﻲ وﺳﻴﻠﺔ اﻻﺗﺼﺎل اﻟﻜﺘﺎﺑﻲ اﻟﺘﻲ ﻳﺘﻢ ﻣﻦ ﺧﻼﻟﻬﺎ ﺗﺒﺎدل اﻟﺒﻴﺎﻧﺎت واﻟﻤﻌﻠﻮﻣﺎت ﺑﻴﻦ اﻟﻤﺮﺳﻞ‬
‫واﻟﻤﺴﺘﻘﺒﻞ ﺑﺎﺳﺘﺨﺪام ﻗﻨﻮات اﺗﺼﺎل ورﻗﻴﺔ أو إﻟﻜﺘﺮوﻧﻴﺔ‬

‫أﻧﻮاع اﻟﻤﺮاﺳﻼت‪:‬‬
‫ﻫﻨﺎك أﻧﻮاع ﻋﺪة ﻟﻠﻤﺮاﺳﻼت‪ ،‬وأﺑﺮزﻫﺎ ﻓﻲ ﻋﺎﻟﻢ اﻷﻋﻤﺎل اﻹدارﻳﺔ ﻣﺎ ﻳﻠﻲ‪:‬‬

‫اﻟﻤﺮاﺳﻼت اﻟﺨﺎرﺟﻴﺔ‪ :‬وﻫﻲ وﺳﻴﻠﺔ اﺗﺼﺎل ﻛﺘﺎﺑﻲ ﻳﺘﻢ ﺗﺒﺎدﻟﻬﺎ ﺑﻴﻦ اﻟﻤﻨﻈﻤﺔ وﻏﻴﺮﻫﺎ ﺳﻮاء أﻛﺎن ذﻟﻚ ﻣﻨﻈﻤﺔ‬
‫ﺣﻜﻮﻣﻴﺔ‪،‬أو ﻣﻨﻈﻤﺔ ﺗﺠﺎرﻳﺔ‪ ،‬أو أﻓﺮادا‪.‬‬

‫اﻟﻤﺬﻛﺮة اﻟﺪاﺧﻠﻴﺔ‪ :‬وﻫﻲ وﺳﻴﻠﺔ اﺗﺼﺎل ﻛﺘﺎﺑﻲ ﻳﺘﻢ ﺗﺒﺎدﻟﻬﺎ داﺧﻞ اﻟﻤﻨﻈﻤﺔ اﻟﻮاﺣﺪة‪ ،‬ﺣﻴﺚ ﻳﺘﻢ ﺗﺒﺎدل اﻟﻤﻌﻠﻮﻣﺎت‬
‫ﺑﻴﻦ إداراﺗﻬﺎ وأﻗﺴﺎﻣﻬﺎ‪ ،‬وإن ﻛﺎن ﺑﻴﻨﻬﺎ ﺗﺒﺎﻋﺪ ﻣﻜﺎﻧﻲ‪.‬‬
‫ً‬
‫أﺟﺰاء اﻟﺮﺳﺎﻟﺔ اﻟﺨﺎرﺟﻴﺔ‬
‫‪o‬اﻟﺘﺮوﻳﺴﺔ اﻟﻌﻠﻴﺎ ﻟﻠﺮﺳﺎﻟﺔ‪) .‬اﺳﻢ اﻟﺪوﻟﺔ‪ ،‬اﺳﻢ اﻟﻤﻨﻈﻤﺔ‪ ،‬اﺳﻢ اﻻدارةوﺗﺎرﻳﺦ اﻟﺮﺳﺎﻟﺔ ورﻗﻢ اﻟﺮﺳﺎﻟﺔ‪.‬واﻟﻤﺮﻓﻘﺎت(‪.‬‬
‫‪ o‬ﻣﻮﺿﻮع اﻟﺮﺳﺎﻟﺔ‪.‬‬
‫‪ o‬اﺳﻢ وﻋﻨﻮان اﻟﻤﺮﺳﻞ إﻟﻴﻪ‪.‬‬
‫‪ o‬اﻟﺘﺤﻴﺔ اﻻﻓﺘﺘﺎﺣﻴﺔ‪.‬‬
‫‪ o‬ﺟﺴﻢ اﻟﺮﺳﺎﻟﺔ‪.‬‬
‫‪ o‬اﻟﺘﺤﻴﺔ اﻟﺨﺘﺎﻣﻴﺔ‬
‫‪ o‬ﻃﺒﺎﻋﺔ اﺳﻢ وﻇﻴﻔﺔ اﻟﻤﺮﺳﻞ واﺳﻤﻪ‪.‬‬
‫‪ o‬اﻟﺮﻣﻮز ‪.‬‬
‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬ ‫‪ o‬اﻟﺼﻮر‪.‬‬
‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬
‫رﻗﻢ اﻟﻤﻌﺎﻣﻠﺔ ‪.......................................‬‬
‫اﻟﺘــــــــــــﺎرﻳــــــــــــﺦ ‪.......................................‬‬
‫اﻟﻤـــــــﺮﻓـــﻘــﺎت ‪.......................................‬‬

‫ﺳﻠﻤﻪ اﻟﻠﻪ‬ ‫ﺳﻌﺎدة ‪ /‬وﻛﻴﻞ اﻟﻮزارة ﻟﻠﺨﺪﻣﺎت اﻟﻌﻼﺟﻴﺔ‬


‫‪.‬‬
‫اﻟﺴﻼم ﻋﻠﻴﻜﻢ ورﺣﻤﺔ اﻟﻠﻪ وﺑﺮﻛﺎﺗﻪ‬ ‫(‬ ‫)‬ ‫(‬ ‫)‬ ‫(‬ ‫)‬
‫‪.‬‬ ‫‪:‬‬
‫)‬
‫‪/‬‬ ‫‪/‬‬ ‫اﺷﺎرة إﻟﻰ ‪. ..................‬ﺧﻄﺎﺑﻜﻢ رﻗﻢ‪ ...................:‬وﺗﺎرﻳﺦ ‪... ..............‬اﻟﻤﻮاﻓﻖ‬
‫‪.‬‬
‫(‬
‫اﻟﻤﺘﻀﻤﻦ ‪..........................................................................................................................‬‬
‫(‪.‬‬ ‫)‬
‫‪..........................................................................................................................‬‬ ‫(‬ ‫)‬
‫…(‬ ‫…( )‬ ‫‪):‬‬
‫‪:‬‬
‫‪2018 / 12 / 20‬‬ ‫‪1445/12/4‬‬
‫‪.‬‬
‫ﻟﺬا ﻧﻔﻴﺪﻛﻢ ﺑﺄن ﺑـ‬
‫‪.‬‬ ‫‪.‬‬
‫‪........................................................................................................................................‬‬
‫(‬ ‫( )‬ ‫( )‬ ‫)‬
‫‪.‬‬ ‫‪:‬‬
‫‪...........................................................................................................‬‬
‫)‬
‫‪/‬‬ ‫‪/‬‬ ‫ﻋﻠﻴﻪ ﻧﺄﻣﻞ ﻣﻦ ﺳﻌﺎدﺗﻜﻢ اﻟﺘﻜﺮم ﺑـــ‬
‫‪.‬‬
‫(‬ ‫‪........................................................................................................................................‬‬
‫(‪.‬‬ ‫)‬
‫(‬ ‫)‬
‫…(‬ ‫…( )‬ ‫‪):‬‬
‫‪:‬‬
‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل واﻓﺮ اﻟﺘﺤﻴﺔ واﻻﺣﺘﺮام‬
‫‪2018 / 12 / 20‬‬ ‫‪1445/12/4‬‬
‫‪.‬‬
‫‪.‬‬

‫وﻇﻴﻔﺔ اﻟﻤﺮﺳﻞ‬

‫اﺳﻢ اﻟﻤﺮﺳﻞ‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫‪1.1 :‬‬
‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬
‫رﻗﻢ اﻟﻤﻌﺎﻣﻠﺔ ‪.......................................‬‬
‫اﻟﺘــــــــــــﺎرﻳــــــــــــﺦ ‪.......................................‬‬
‫اﻟﻤـــــــﺮﻓـــﻘــﺎت ‪.......................................‬‬

‫ﺳﻠﻤﻪ اﻟﻠﻪ‬ ‫ﺳﻌﺎدة ‪ /‬وﻛﻴﻞ اﻟﻮزارة ﻟﻠﺨﺪﻣﺎت اﻟﻌﻼﺟﻴﺔ‬

‫‪16 :‬‬
‫اﻟﺴﻼم ﻋﻠﻴﻜﻢ ورﺣﻤﺔ اﻟﻠﻪ وﺑﺮﻛﺎﺗﻪ‬

‫اﺷﺎرة إﻟﻰ ‪. ..................‬ﺧﻄﺎﺑﻜﻢ رﻗﻢ‪ ...................:‬وﺗﺎرﻳﺦ ‪... ..............‬اﻟﻤﻮاﻓﻖ‬

‫اﻟﻤﺘﻀﻤﻦ ‪..........................................................................................................................‬‬

‫‪1.1 :‬‬
‫‪..........................................................................................................................‬‬

‫ﻟﺬا ﻧﻔﻴﺪﻛﻢ ﺑﺄن ﺑـ‬

‫‪........................................................................................................................................‬‬

‫‪...........................................................................................................‬‬

‫ﻋﻠﻴﻪ ﻧﺄﻣﻞ ﻣﻦ ﺳﻌﺎدﺗﻜﻢ اﻟﺘﻜﺮم ﺑـــ‬

‫‪........................................................................................................................................‬‬

‫‪16 :‬‬
‫‪:‬‬ ‫(‬ ‫‪):‬‬
‫(‬ ‫)‬
‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل واﻓﺮ اﻟﺘﺤﻴﺔ واﻻﺣﺘﺮام‬
‫‪.‬‬
‫‪:‬‬ ‫(‬ ‫‪):‬‬
‫‪):‬‬
‫(‬ ‫)‬
‫‪):‬‬ ‫…(‬ ‫‪/‬‬ ‫‪/‬‬
‫‪:‬‬ ‫‪.‬‬ ‫(‬ ‫‪):‬‬
‫…(‪.‬‬ ‫‪/‬‬
‫(‬ ‫)‬ ‫وﻇﻴﻔﺔ اﻟﻤﺮﺳﻞ‬ ‫‪):‬‬
‫)‬
‫‪.‬‬ ‫‪):‬‬ ‫…(‬ ‫‪/‬‬ ‫‪/‬‬
‫(‬
‫‪):‬‬ ‫…(‪.‬‬ ‫‪/‬‬
‫اﺳﻢ اﻟﻤﺮﺳﻞ‬
‫‪..‬‬
‫)‬ ‫‪):‬‬ ‫…(‬ ‫‪/‬‬ ‫‪/‬‬
‫‪.‬‬
‫(‬ ‫…(‪.‬‬ ‫‪/‬‬
‫)‬ ‫‪..‬‬
‫) ‪(.‬‬
‫‪.‬‬ ‫(‬
‫‪..‬‬
‫) ‪(.‬‬ ‫‪.‬‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫) ‪(.‬‬
‫‪:‬‬
‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫رﻗﻢ اﻟﻤﻌﺎﻣﻠﺔ ‪.......................................‬‬


‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬
‫‪1.1 :‬‬
‫اﻟﺘــــــــــــﺎرﻳــــــــــــﺦ ‪.......................................‬‬
‫اﻟﻤـــــــﺮﻓـــﻘــﺎت ‪.......................................‬‬

‫‪:‬‬
‫ﺳﻠﻤﻪ اﻟﻠﻪ‬ ‫ﺳﻌﺎدة ‪ /‬وﻛﻴﻞ اﻟﻮزارة ﻟﻠﺨﺪﻣﺎت اﻟﻌﻼﺟﻴﺔ‬
‫اﻟﺘﺮوﻳﺴﺔ اﻟﺮﺋﻴﺴﻴﺔ واﻟﺘﺤﻴﺔ ﻓﻲ‬
‫اﻟﻤﻘﺪﻣﺔ‪:‬‬
‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬
‫اﻟﺴﻼم ﻋﻠﻴﻜﻢ ورﺣﻤﺔ اﻟﻠﻪ وﺑﺮﻛﺎﺗﻪ‬
‫ﻫﺬا‬

‫‪: :‬‬
‫‪16‬‬
‫‪janna LT Bold‬‬
‫‪14 : SIze‬‬ ‫ﻫﻮ اﻟﻨﻤﻮذج‬
‫اﺷﺎرة إﻟﻰ ‪. ..................‬ﺧﻄﺎﺑﻜﻢ رﻗﻢ‪ ...................:‬وﺗﺎرﻳﺦ ‪... ..............‬اﻟﻤﻮاﻓﻖ‬

‫اﻟﻤﺘﻀﻤﻦ ‪..........................................................................................................................‬‬
‫اﻟﻤﻮﺿﻮع ‪janna LT Regular :‬‬ ‫‪..........................................................................................................................‬‬
‫‪14 : SIze‬‬

‫‪1.1 :‬‬ ‫ﺗﺤﻴﺔ اﻟﺨﺘﺎم واﻟﻤﺮﺳﻞ ‪janna :‬‬


‫‪LT Bold‬‬
‫‪Sakkal Majalla‬‬ ‫ﻟﺬا ﻧﻔﻴﺪﻛﻢ ﺑﺄن ﺑـ‬

‫‪........................................................................................................................................‬‬

‫‪14 : SIze‬‬ ‫‪...........................................................................................................‬‬


‫ﻋﻠﻴﻪ ﻧﺄﻣﻞ ﻣﻦ ﺳﻌﺎدﺗﻜﻢ اﻟﺘﻜﺮم ﺑـــ‬
‫اﻟﻤﺴﺎﻓﺔ ﺑﻴﻦ اﻟﺴﻄﻮر ‪1.1:‬‬ ‫‪........................................................................................................................................‬‬
‫اﻟﺘﺮوﻳﺴﺔ ‪ -‬اﻟﻤﻘﺪﻣﺔ ‪ -‬اﻟﻤﻮﺿﻮع‬ ‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل واﻓﺮ اﻟﺘﺤﻴﺔ واﻻﺣﺘﺮام‬


‫اﻟﻤﺴﺎﻓﺔ ﺑﻴﻦ اﻟﺴﻄﻮر ‪2.2:‬‬
‫‪16 :‬‬ ‫اﻟﻤﺮﺳﻞ‬

‫وﻇﻴﻔﺔ اﻟﻤﺮﺳﻞ‬

‫‪Sakkal Majalla‬‬
‫ﻣﺴﺎﻓﺔ ﺳﻄﺮﻳﻦ‬
‫اﺳﻢ اﻟﻤﺮﺳﻞ‬

‫‪Sakkal‬‬
‫اﻟﺨﻂ‬
‫‪Majalla‬‬
‫اﻟﻤﺴﺘﺨﺪم‬
‫‪janna LT‬‬
‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫‪:‬‬
‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫ﻫﺬا‬
‫ﻫﻮ اﻟﻨﻤﻮذج‬
‫ﻟﻤﺬﻛﺮة‬
‫داﺧﻠﻴﺔ‬

‫‪Sakkal Majalla‬‬

‫اﻟﺨﻂ‬
‫اﻟﻤﺴﺘﺨﺪم‬
‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫ﻫﺎﻣﺶ ‪ ٢‬ﺳﻢ‬

‫‪20%‬‬
‫‪janna LT‬‬
‫ﻣﻮﺿﻮع اﻟﺨﻄﺎب ﻣﻬﻢ ﻓﻲ ﺗﺼﻨﻴﻒ اﻟﻤﻮﺿﻮع وﺗﺴﻬﻴﻞ اﻟﻮﺻﻮل إﻟﻴﻪ ‪ ،‬ﻓﻼﺑﺪ أن ﻳﺼﺎغ ﺑﺈﺳﻠﻮب ﻣﺨﺘﺼﺮ ﻻ ﻳﺰﻳﺪ‬
‫‪81‬‬
‫ﺻﻴﺎﻏﺔ اﻟﻌﻨﻮان‬

‫ﻋﻦ ﻋﺸﺮ ﻛﻠﻤﺎت‪ ،‬ﻳﻌﺒﺮ ﻋﻦ اﻟﻤﺤﺘﻮي ﺑﻮﺿﻮح وﻻ ﻳﺘﻀﻤﻦ أرﻗﺎم اﻟﺒﺮﻗﻴﺎت واﻧﻤﺎ ﻳﻌﻜﺲ ﻣﻀﻤﻮﻧﻬﺎ اﻷﻫﻢ إﻻ‬
‫اﻷﻣﺮ اﻟﻤﻠﻜﻲ وﻗﺮار ﻣﺠﻠﺲ اﻟﻮزراء ﻓﻴﺬﻛﺮ اﻟﺮﻗﻢ‬

‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ وﻃﺮﻳﻘﺔ ﻣﺨﺎﻃﺒﺘﻪ وﺧﺘﺎم اﻟﺨﻄﺎب‬


‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ ‪ :‬ﺧﺎدم اﻟﺤﺮﻣﻴﻦ اﻟﺸﺮﻳﻔﻴﻦ‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ ورﻋﺎه‬ ‫ﺧﺎدم اﻟﺤﺮﻣﻴﻦ اﻟﺸﺮﻳﻔﻴﻦ اﻟﻤﻠﻚ ﺳﻠﻤﺎن ﺑﻦ ﻋﺒﺪ اﻟﻌﺰﻳﺰ آل ﺳﻌﻮد‬
‫ﺧﺘﺎم اﻟﺨﻄﺎب‬
‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل واﻓﺮ اﻻﺣﺘﺮام واﻟﺘﻘﺪﻳﺮ‬
‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ ‪ :‬ﺳﻤﻮ وﻟﻲ اﻟﻌﻬﺪ‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ ورﻋﺎه‬ ‫ﺻﺎﺣﺐ اﻟﺴﻤﻮ اﻟﻤﻠﻜﻲ اﻷﻣﻴﺮ ﻣﺤﻤﺪ ﺑﻦ ﺳﻠﻤﺎن ﺑﻦ ﻋﺒﺪ اﻟﻌﺰﻳﺰ‬
‫وﻳﻀﺎف ‪ :‬رﺋﻴﺲ ﻣﺠﻠﺲ اﻟﺸﺆون اﻻﻗﺘﺼﺎدﻳﺔ واﻟﺘﻨﻤﻴﺔ أو رﺋﻴﺲ ﻣﺠﻠﺲ‬
‫اﻟﺸﺆون اﻟﺴﻴﺎﺳﻴﺔ واﻷﻣﻨﻴﺔ إذا ﻛﺎن اﻟﻤﻮﺿﻮع ﺿﻤﻦ اﺧﺘﺼﺎص أﺣﺪ ﻫﺬﻳﻦ اﻟﻤﻮﺿﻮﻋﻴﻦ‬
‫ﺧﺘﺎم اﻟﺨﻄﺎب‬
‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل واﻓﺮ اﻻﺣﺘﺮام واﻟﺘﻘﺪﻳﺮ‬ ‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ ‪ :‬اﺻﺤﺎب اﻟﺴﻤﻮ اﻟﻤﻠﻜﻲ‬
‫ﺻﺎﺣﺐ اﻟﺴﻤﻮ اﻟﻤﻠﻜﻲ ‪ /‬ﺻﺎﺣﺐ اﻟﺴﻤﻮ ﺛﻢ ﻳﺬﻛﺮ اﻟﻤﻨﺼﺐ‬
‫دون ذﻛﺮ اﻻﺳﻢ ﻏﺎﻟﺒﺎ وإذا ذﻛﺮ ﻻﺑﺄس ﻣﺜﻞ‪:‬‬
‫ﺻﺎﺣﺐ اﻟﺴﻤﻮ اﻟﻤﻠﻜﻲ وزﻳﺮ اﻟﺪاﺧﻠﻴﺔ أو‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﺻﺎﺣﺐ اﻟﺴﻤﻮ اﻟﻤﻠﻜﻰ اﻷﻣﻴﺮ ﻋﺒﺪ اﻟﻌﺰﻳﺰ ﺑﻦ ﺳﻌﻮد ﺑﻦ ﻧﺎﻳﻒ آل ﺳﻌﻮد‬
‫ﺧﺘﺎم اﻟﺨﻄﺎب‬
‫وﺗﻘﺒﻠﻮا ﺗﺤﻴﺎﺗﻲ‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ ‪ :‬اﺻﺤﺎب اﻟﻤﻌﺎﻟﻲ اﻟﻮزراء‬
‫ﻳﺬﻛﺮ اﻟﻤﻨﺼﺐ اﻟﻮﻇﻴﻔﻲ ﺑﻌﺪ ﻋﺒﺎرة )ﺻﺎﺣﺐ اﻟﻤﻌﺎﻟﻲ( إذا ﻛﺎن رﺋﻴﺲ اﻟﺪﻳﻮان اﻟﻤﻠﻜﻲ‬
‫أو ﻋﻀﻮ ﻓﻲ ﻣﺠﻠﺲ اﻟﻮزراء ﻣﺜﻞ‪:‬‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﺻﺎﺣﺐ اﻟﻤﻌﺎﻟﻲ رﺋﻴﺲ اﻟﺪﻳﻮان اﻟﻤﻠﻜﻲ‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﺻﺎﺣﺐ اﻟﻤﻌﺎﻟﻲ وزﻳﺮ اﻟﺘﻌﻠﻴﻢ‬

‫اﻟﻤﺮﺳﻞ إﻟﻴﻪ ‪ :‬اﻟﻮزراء ﻏﻴﺮ اﻷﻋﻀﺎء ﻓﻲ ﻣﺠﻠﺲ اﻟﻮزراء وأﺻﺤﺎب اﻟﻤﺮاﺗﺐ اﻟﻤﻤﺘﺎزة وﻣﺎ ﻓﻲ ﺣﻜﻤﻬﺎ‬
‫ﻳﺬﻛﺮ اﻟﻤﻨﺼﺐ اﻟﻮﻇﻴﻔﻲ ﺑﻌﺪ ﻛﻠﻤﺔ )ﻣﻌﺎﻟﻲ( ﻣﺜﻞ‪:‬‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﻣﻌﺎﻟﻲ رﺋﻴﺲ ﻫﻴﺌﺔ اﻟﺴﻮق اﻟﻤﺎﻟﻴﺔ‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﻣﻌﺎﻟﻲ ﻣﺤﺎﻓﻆ اﻟﻬﻴﺌﺔ اﻟﻌﺎﻣﺔ ﻟﻠﺠﻤﺎرك‬
‫ﺣﻔﻈﻪ اﻟﻠﻪ‬ ‫ﻣﻌﺎﻟﻲ ﻣﺪﻳﺮ ﺟﺎﻣﻌﺔ ﺟﺪة‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬ ‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬

‫ﻣﻜﺘﺐ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي‬

‫‪144‬ﻫـ‬ ‫‪/‬‬ ‫‪/‬‬ ‫‪.‬اﻟﺘﺎرﻳﺦ‪:‬‬

‫ﻣﻠﺨﺺ اﻟﻤﻮﺿﻮع‬

‫ﻛﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬
‫اﻟﺪﻟﻴﻞ اﻻﺳﺘﺮﺷﺎدي‬
‫ﻟﻜﺘﺎﺑﺔ اﻟﻤﺮاﺳﻼت‬

‫‪144‬ﻫـ‬ ‫‪/‬‬ ‫‪/‬‬ ‫‪.‬اﻟﺘﺎرﻳﺦ‪:‬‬

You might also like