Why Mind Mapping
Why Mind Mapping
Creativity
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Have you ever asked yourself why mind mapping is becoming ever more popular among professionals
and students alike? What is it that makes this technique so special and what are its benefits? In this
article we’ve put together the main reasons why mind mapping is increasingly replacing other note
taking formats in business and educational contexts.
There are many reasons why mind mapping is used by millions of professionals, creatives and
students all over the world. Here are the top 4:
Mind maps can store and structure vast amounts of information. They display hierarchy, show
relationships between individual ideas and enable you to see the “big picture” at a glance. These
features also make mind maps an ideal tool to present information to others, create knowledge
pools and solve complex problems.
Mind mapping enables you to learn faster, communicate more efficiently and brainstorm more
effectively. Whether you’re planning a project at work or writing a scientific paper—mind mapping will
help you save tremendous amounts of time. According to a survey by the Mind Mapping Software
Blog, mind mapping software can increase productivity by an average of 23%.
There are two things that make mind maps the best brainstorming tool out there. One: The act of
developing a mind map stimulates our brain like no other technique and fosters a creative flow of
ideas. Two: Mind maps allow you to transcribe those ideas with incredible speed, making for a
virtually frictionless thought organization.
During a study1 done in 2004 about the effectiveness of mind mapping for students’ writing
assignments, 10 out of 12 people found that mind mapping improved their writing. Not only is it a
great technique for students to prepare their essays and papers, it’s also a fantastic method for
great technique for students to prepare their essays and papers, it’s also a fantastic method for
bloggers to outline articles and for authors to overcome writer’s block.
Mind maps present information visually. They feature a number of powerful mental triggers such as
images, colors, shapes and connections which help our brain process and memorize large amounts of
information. Studies have found that mind maps can improve memory by 10-15%, others go even
higher and estimate improvements of up to 32%.2 Especially students with learning difficulties such
as dyslexia or high-functioning autism have reported that they find mind maps to be invaluable study
aids.
Have you read enough to give the mind map technique a try?
Still not convinced? Maybe you’re right to be cautious. Check out the Top 7 Reasons NOT to
Mind Map
1 Wai Ling, C. (2004), ‘The Effectiveness of Using Mind Mapping Skills in Enhancing Secondary One
and Secondary Four Students’ Writing in a CMI School’. University of Hong Kong, Masters
dissertation.
2 Toi, H (2009), ‘Research on how Mind Map improves Memory’. Paper presented at the International
Conference on Thinking, Kuala Lumpur, 22nd to 26th June 2009.