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Web Designer Assignment Test Nw (4)

Element 8 is a digital agency focused on innovative branding and marketing strategies for businesses. The document outlines a creative brief for Aamro Freight and Shipping Services, detailing social media objectives, target audience, and tasks for creating social media posts and redesigning a website. The goal is to enhance brand awareness, engage potential customers, and present a modern corporate image for the client.

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abhijithboxer07
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0% found this document useful (0 votes)
30 views8 pages

Web Designer Assignment Test Nw (4)

Element 8 is a digital agency focused on innovative branding and marketing strategies for businesses. The document outlines a creative brief for Aamro Freight and Shipping Services, detailing social media objectives, target audience, and tasks for creating social media posts and redesigning a website. The goal is to enhance brand awareness, engage potential customers, and present a modern corporate image for the client.

Uploaded by

abhijithboxer07
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Element 8

Creative Brief
We Are
A digital agency on the cutting edge of innovation, ELEMENT 8
can develop and execute branding, digital and Internet marketing
strategies that help businesses tap into the immense potential
available and deliver measurable results
TASK
01

Creative
Aamro – About the company &
client
Headquartered in Dubai since 2004, with the focus to create innovative and integrated solutions, Aamro Freight and
Shipping Services LLC is a well-established family-owned business affording a globally competent office and
distribution facility. You can find more about the company here : https://w w w .aamrofreight.com/

The client likes to keep the social media branding & posts in alignment with the website. However social media posts
need to capture the attention of the audience while they are browsing through the social channels hence, they have
to be interesting while maintaining the B2B brand identity.

Social Media Objective


To raise awareness of the company and the team.
To highlight the company’s services and initiatives
To drive traffic to the website
To engage with potential customers & Build trust

Target Audience
Customers looking for Logistics , Supply Chain, Freight Forwarding, EOR/IOR Services etc
Task
• Create a Social Media Post
Visual Copy(Text to be put on the image) : Our Reach
Post Copy (Content of the post for Reference)
In the logistics industry, having global presence is vital to unlock commercial opportunities. AAMRO is wherever trade touches lives and has branch
offices in 90+ countries across Europe, Middle East, Asia and Africa, Australia, New Zealand, North America, and over 200 Forward Stocking Locations
around the world .

• Create a Blog Banner


Topic for the Article
How To Lower Your Freight Forwarding Costs

NOTE: Please ensure all the creative assets are in alignment with the brand identity
TASK
02

Current Website : http://www.alhandal.me/


The assignment is to redesign the existing website to a modern , user-friendly, corporate design. You will be expected to
keep the following in consideration while doing the task.

You are exptected to NOT use any template / your design should be customized and the overall look should not be templish in design

The design should be well-thought, properly planned, you are expected to put your own thoughts when it comes to sections on the
homepage rather then sticking to just the existing content.

Alignments, spacings/breathing space, colors and fonts are expected to be clean and corporate / according to the logo.

Type of Business:
We are a group of conglomerate business activities: Banking, exchange and money transfers, real estate development, trading, catering and food
industry, security, sport business (Gym). Current Website : http://www.alhandal.me/

Design Should be
attractive, simple and easy to use and explore as well as reflect our modern and competitive character.

Objective of the website


To present the future image of the group and to be used as the future platform for the group business, dealings and communication.
Thank You
Latifa Tower, 32nd Floor, Office 3204,
Sheikh Zayed Road,
Dubai,
UAE
Tel : +9714 3545956 / 3545833
[email protected]

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