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Jen Harvie
To cite this article: Jen Harvie (2003) Cultural Effects of the Edinburgh International
Festival: Elitism, Identities, Industries, Contemporary Theatre Review, 13:4, 12-26, DOI:
10.1080/1048680032000118378
13
14
7. Lord Harewood the context of its dynamic cultural histories paying attention to its
[George Lascelles, 7th potential articulation and reinforcement of, not only elite cultural prac-
Earl of Harewood], The
Tongs and the Bones: tices and identities, but others as well.
The Memoirs of Lord
Harewood (London:
Weidenfeld and
Nicolson, 1981),
p. 183. POST-WAR REGENERATION FOR EUROPEAN
8. George Steiner, ‘George
Steiner Lecture – CULTURE AND FOR EDINBURGH
Edinburgh
International Festival
1996’, part 2: http:
Before assessing the Festival’s programmed content, for example, it is
//www.cpa.ed.ac.uk/ worth exploring the fact that it ever occurred at all, as well as some of
trans/steiner/sl2.html. the particular meanings it had in post-war Europe and Edinburgh.
The cover page and part
one of this lecture Launched two years after the end of the Second World War, the EIF’s
inaugurating the EIF’s original purposes were to serve as ‘a kind of post-war rallying point’,7
fiftieth year are at,
respectively: http: to be an ‘enactment of a European communion’8 and to bolster a badly
//www.cpa.ed.ac.uk/ damaged sense of European identity by supporting the post-war revival
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trans/steiner/, and http: of European arts and culture in ‘an international artistic celebration of
//www.cpa.ed.ac.uk/
trans/steiner/sl.html (all the potential of peace after the horrors of war’.9
accessed January 2003). Its first contribution in these respects was material. The aftermath of
9. Nigel Mace,
Introduction to Sir
the Second World War had left many nations with bombed-out city
David Lyndsay, The centres and so without the resources simply to stage their theatre and
Three Estates: A other arts. In London, ‘[a]t least one-third of the theatres in the West
Pleasant Satire in
Commendation of End had suffered bomb damage’,10 and in France, ‘not many theatres
Virtue and in were actually operating’.11 The sites of other famous European arts
Vituperation of Vice,
new English version by
festivals, such as Munich and Salzburg, ‘lay, to a large extent, in ruin’;12
Nigel Mace (Aldershot: after the war, the Munich Opera Festival and the Bayreuth Festival did
Ashgate, 1998), not reopen until 1950 and 1951, respectively.13 Post-war building
pp. 1–24 (p. 13).
10. John Elsom, ‘United reconstruction prioritized, of course, not theatres, but roads, bridges,
Kingdom’, in Don communications infrastructures, schools, homes, and hospitals. While
Rubin (ed.), The World
Encyclopedia of
Edinburgh certainly suffered many of the negative effects of war, it had
Contemporary Theatre, come through with relatively little bomb damage. It retained, intact, the
Vol. 1, Europe material infrastructure – theatres, halls, equipment, hotels and restau-
(London: Routledge,
1994), pp. 890–920 rants – necessary to host a major arts festival. Combined with cultural
(p. 893). and political will, Edinburgh provided the material site and means to
11. Philippe Rouyer, stage Europe’s cultural practices. In so doing, it enabled a more meta-
‘France’, in Rubin (ed.),
The World phorical staging – or, to use Benedict Anderson’s preferred term,
Encyclopedia of imagining14 – of post-war European identity; it provided the opportunity
Contemporary Theatre,
Vol. 1, Europe, for Europeans to begin again to perform and to witness themselves
pp. 273–324 (p. 273). through extensive artistic performance practice.
12. Steiner, ‘George Steiner The EIF’s significance as an institutional agent for articulating, re-
Lecture’, part one.
13. Matty Verhoef,
building and possibly redefining post-war European culture becomes
European Festivals, even more important if we consider the relative dearth of European
trans. Sam A. Herman institutions per se – not just arts institutions – at this historical moment.
(Switzerland: European
Festivals Association, While the EIF was up and running by 1947, many important European
1995), pp. 158 and 76. political agencies, for instance, would not be launched until later; a
14. Benedict Anderson, notable example is the European Economic Community, which was not
Imagined Communities:
Reflections on the founded until 1957 and did not begin operating until 1959.15
Origin and Spread of As well as making this meaningful material contribution to the post-
Nationalism (London:
Verso, [1983] revised war re-articulation and potential regeneration of European culture, the
edition 1991). EIF made a material contribution to the post-war revival of Edinburgh
03 GCTR100084 (JB/D).fm Page 15 Thursday, October 16, 2003 10:17 AM
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15. Sean Greenwood (ed.), itself, significantly accelerating the city’s transition out of wartime con-
Britain and European ditions. Although Edinburgh in 1947 was not a post-war shell, it was
Integration since the
Second World War still in several respects a wartime city, still caught, like the rest of Britain,
(Manchester: in an ‘age of austerity’ that would last into the early 1950s. This austerity
Manchester University
Press, 1996), pp. viii–x. directly affected Edinburgh’s potential to host a major festival: ‘[s]ome
16. Miller, The Edinburgh of the hotels had not yet been de-requisitioned whilst others still had
International Festival, windows blacked out from wartime’,16 clothes rations limited the
p. 5. apparel that might be available for service staff,17 and restaurants were
17. Tyrone Guthrie, A Life still restrained by food rations (which were actually made more severe
in the Theatre (London:
Columbus Books, in 1946 than they had been previously).18 Fortunately, the EIF’s first
[1969] 1987), p. 273. director Rudolf Bing was able to arrange with ‘the proper ministries to
18. Paul Addison, Now the de-ration curtain and drapery materials for the hotels’,19 and to secure
War Is Over: A Social ‘special arrangements’ with ‘the Ministry of Food to ensure proper
History of Britain
1945–51 (London: supplies’ of food.20
British Broadcasting Further, the Festival brought – and continues to bring – increasingly
Corporation and
important financial capital into Edinburgh and Scotland. The EIF’s 2001
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23. Unless otherwise noted, de théâtre de l’Athénée with productions of Molière’s L’Ecole des
details of EIF femmes and Giraudoux’s Ondine.23 This elitism was sustained in the
programming
throughout this article early years of the Festival, but not without exceptions. When the drama
are from the programme was announced in 1951, for example, the press criticized as
‘Programmes
1947–1996’ section of ‘unsuitable’ the potentially popular Pygmalion (1913) by G. B. Shaw,
Miller’s The Edinburgh not least because it was to star a popular British film star, Margaret
International Festival,
pp. 159–327.
Lockwood.24 Further, in its commitment to commissioning new work,
which I discuss in more detail below, the Festival avoided producing
24. Miller, The Edinburgh
International Festival, strictly canonical plays from as early as 1949.
p. 26. Early Festivals also potentially avoided at least some of the risks of
25. All eight directors, from elitism by programming diversity. The EIF has inevitably always been
Rudolf Bing in 1947 to somewhat autocratically organized because it is programmed by a single
Brian McMaster in
2003, have been male. director rather than by a panel or by artist self-selection (as is the case
26. Dennis Kennedy,
with the Edinburgh Festival Fringe). This autocracy potentially produces
Looking at monologic programmes that indulge the tastes of the director and risk
Shakespeare: A Visual being elitist if that is what his tastes favour.25 However, compared to a
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History of Twentieth-
Century Performance, festival like that in Bayreuth, founded by Richard Wagner in 1876 to
2nd edn (Cambridge: promote his own music, or like many Shakespeare festivals which,
Cambridge University
Press, [1993] 2001), likewise, have been ‘manufactured to celebrate the artistic accomplish-
p. 155. ments’26 of an individual, the multi-arts EIF is much more difficult to
accuse of being either too narrowly focused or simply self-serving.
Furthermore, the EIF potentially resists some of elitism’s greatest risks
– of reinforcing exclusivity and exclusion or prohibiting change, for
example – by offering a programme made up of many arts, from theatre
to music, dance, opera and visual art, in a variety of arts programming
that makes the EIF relatively distinctive amongst its peer Festivals. This
multi-arts programming allows the various arts to cross-fertilize and
potentially to resist ivory-tower isolation, and it invites audiences to
view various arts and artists comparatively, across categories that may
otherwise be potentially exclusive. Thus, for example, although Brecht’s
famous theatre, the Berliner Ensemble, would not appear at the EIF until
1987, forty years after the Festival’s opening, the scenography of one of
his most famous designers, Caspar Neher, would appear as early as the
27. Miller, The Edinburgh first year, in the Glyndebourne Opera’s production of Verdi’s Macbeth.27
International Festival, Of course, the coincidence of Edinburgh’s other August festivals,
pp. 125 and 159.
including the Military Tattoo, the Book Festival, the International Film
Festival, and the International Jazz and Blues Festival, greatly enhances
the potential for such cross-arts comparison and diverse expression,
from the elite to the popular.
SCOTTISH CULTURES
28. Miller, The Edinburgh
International Festival,
p. 13.
Integral to criticisms that the inaugural Festival was elitist was what EIF
29. Alistair Moffat, The
historian Eileen Miller refers to as its ‘most serious criticism’: coming
Edinburgh Fringe ‘from a number of prominent Scots’,28 this suggested that ‘the official
(London: Johnston and Festival represented a largely foreign import grafted onto an Edinburgh
Bacon, 1978), p. 22.
setting’29 and that ‘there should have been far greater emphasis on
30. Miller, The Edinburgh
International Festival, Scottish music and drama’.30 Again, this assessment of the EIF’s
p. 13. programming is merited, but only in part.
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18
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Figure 1 Tyrone Guthrie’s EIF Production of Sir David Lyndsay’s Ane Satyre of the Thrie Estaites at the Assembly
Rooms, Edinburgh, 24 August–12 September 1948. Photo courtesy of Glasgow University Library, Department of
Special Collections
39. Findlay, ‘Beginnings to in 1949, 1951, 1959, 1973, 1984, 1985, and 1991.39 This set of
1700’, p. 24. reappearances might suggest that the play began to serve as a token
representation of Scottish theatre for the EIF were it not that Scottish
drama and theatre have been increasingly well represented as the Festival
has continued. In 1949, for example, The Scottish Theatre presented
Robert Kemp’s adaptation of Allan Ramsay’s The Gentle Shepherd
(1725), and in 1950 the Festival presented three productions by
Glasgow’s Citizens’ Theatre: James Bridie’s The Queen’s Comedy
(1950), the world premiere of The Atom Doctor by Scottish literary
Renaissance writer Eric Linklater, and John Home’s Douglas (1756).
Scottish drama and theatre have been continuously – if not consistently
– included and nurtured throughout the subsequent history of the
Festival, explicitly ranking Scottish culture as international in stature,
and functioning as an important site for the articulation of Scottish
cultural strength and autonomy.
19
20
CONSERVATIVISM OR SELF-CRITICISM
The EIF’s cultural effects are not limited strictly to its own programming
and internal dynamics; they extend also to its immediate and broader
contexts. Thus, even where its own programming has either maintained
or been seen to maintain both an elitist conservatism and a resistance to
engaging with current Scottish theatre, the EIF’s symbiotic relationship
with other festivals, events, cultural practices and structures has helped
– if only, sometimes, passively – to support more popular and dynamic
expression, and a more active Scottish theatre culture within Edinburgh
and elsewhere. Again, this is not to suggest that the EIF can take all the
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credit for the practices and resources it has helped to provoke into being,
nor for the positive cultural effects they, in turn, have produced; but it
is to suggest that the EIF has been instrumental in stimulating the
establishment of these practices and resources, and that it is misleading
to consider the cultural effects of the EIF as though it occurred in
hermetic isolation, separate from the events and resources that have
grown up around it.
Most importantly, the perceived elitism of the original EIF’s theatre
programming as well as its real limitations (in numbers of plays and
companies presented) directly provoked a fringe theatre movement from
49. The Fringe would not the EIF’s very first year.49 By defining itself in opposition to the elite
accrue the name Fringe programming and conventional staging of the EIF, the Fringe produced
until 1948. Moffat, The
Edinburgh Fringe, itself as specifically oppositional and intentionally anti-elitist, dedicated
p. 17. to operating as an inclusive rather than an exclusive festival, and
50. Ric Knowles, ‘The presenting a broader range of work, by a greater range of companies,
Edinburgh Festival and
for a more diverse audience.50 In contrast to the EIF, which has always
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57. It first outsold the EIF as press representatives and theatre-going audiences, the financial risk of
early as 1974 (Moffat, preparing work to show in Edinburgh during the run of the EIF has long
The Edinburgh Fringe,
p. 98) and has had paid off for many participating Fringe companies, a consideration that
comparable press is arguably more important for Fringe companies than for those
attention at least since
the early 1970s (George appearing at the official Festival because the latter frequently receive
Bruce, Festival in the substantial state subsidy as well as a fee from the EIF.
North: The Story of the
Edinburgh Festival
Although the Fringe has long since surpassed the EIF in both size and
[London: Robert Hale press coverage,57 and is therefore not as reliant on the EIF for attracting
and Company, 1975], audiences and critics as it once was, the EIF maintains structural sig-
p. 221).
nificance for the Fringe as does the Fringe for the EIF. For Owen Dudley
58. Owen Dudley Edwards,
‘Cradle on the Tree- Edwards, ‘each is now unthinkable without the other, and each is in
Top: The Edinburgh great part the product of the other’.58 Both, for example, continue to
Festival and Scottish
Theatre’, in Randall
attract complementary audiences and press coverage, share a lobbying
Stevenson and Gavin function with regard to civic and state planning and support, and benefit
Wallace (eds), Scottish from Edinburgh’s promotion as a ‘festival city’.59 The EIF directly
Theatre Since the
supports the Fringe (and vice versa) through co-productions and by
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Seventies (Edinburgh:
Edinburgh University sharing production costs. In 1982, for example, the EIF and the Fringe
Press, 1996), pp. 34–48,
p. 35. shared the Assembly Rooms as a production venue and both presented
59. The EIF, the Fringe, and the butoh company Sankai Juku, blurring distinctions between the
the Tattoo first ran a co- Fringe and the EIF.60 Further, the Fringe stands to benefit from the EIF’s
ordinated ‘Edinburgh –
the Festival City’
greater investment in marketing, which stood at £400,000 to the Fringe’s
campaign in 1983 £227,000 in 1991.61 These benefits are both direct, as when the EIF’s
(Michael Dale, Sore programmes promote the Fringe as they have done regularly from 1969
Throats and
Overdrafts: An onwards,62 and indirect, as the two events continue to share audiences
Illustrated Story of the and press attention – even where that attention is negative. In his last
Edinburgh Festival
Fringe [Edinburgh:
year as EIF Director, Frank Dunlop (1984–1991) notoriously referred to
Precedent Publications, the Fringe as ‘a third-rate circus’, ‘smug and self-satisfied’ and ‘reminis-
1988], p. 17). This cent of a modern Tower of Babel of the arts’.63 Far from damaging the
enterprise has since
been taken up by the Fringe, though, Dunlop’s comments stimulated press attention for both
city of Edinburgh. See the EIF and the Fringe, and provoked spirited defence of the Fringe.
‘Edinburgh Festivals’,
http://www.edinburgh- Edinburgh’s Lord Provost, Eleanor McLaughlin, for example, argued
festivals.com/ (accessed that Dunlop’s ‘statements on the Fringe [were] nothing short of out-
September 2002). rageous’.64
60. Miller, The Edinburgh
International Festival,
pp. 107 and 271; Dale,
Sore Throats, p. 21. INDIRECT SUPPORT FOR SCOTTISH THEATRE
61. Heather Rolfe, ‘Arts
Festivals’, Cultural
Trends 15 (1992), 1–20 The EIF has also indirectly supported Scottish theatre and culture in
(p. 16). ways not immediately evident in its own production history. This is most
62. Moffat, The Edinburgh vividly evident in the work stimulated by and produced on the Fringe,
Fringe, p. 51.
from the shows it has included, to the writing and companies it has
63. Quoted in Crawford,
Banquo on Thursdays,
generated. In 1947, well over half of the shows on the Fringe were by
p. 218, and Miller, The Scottish companies. In 1996, despite the Fringe’s exponential growth
Edinburgh and incorporation of more and more non-UK companies, Scottish
International Festival,
p. 137. companies still contributed almost thirty per cent of the Fringe’s
64. Quoted in Miller, The shows.65 Some of this work has intentionally focused on Scottish culture
Edinburgh and identities. From 1952 to 1955, for example, in ‘a direct challenge
International Festival,
p. 137. to what he saw as the anglicisation of Scottish theatre and the lack of
65. Edwards, ‘Cradle on the “native drama” ’, Duncan Macrae devised the Scottishows, variety
Tree-Top’, p. 40. shows intended to be ‘Scottish in style, form and content’, which ran for
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66. Smith, ‘1950–1995’, three weeks in Edinburgh during the Festival.66 Many Scottish writers
pp. 256–257. and companies have since premiered their work on the Fringe. Only a
brief selection of recent and current writers might include John Clifford,
67. McMillan, The Liz Lochhead, Marcella Evaristi, Simon Donald, Chris Dolan, David
Traverse Theatre Story, Greig, Iain Heggie, Gregory Burke, Rona Munro and Anthony Neilson
back cover.
(see Figures 2 and 3).
68. Smith, ‘1950–1995’, The EIF and the Fringe have also helped to build in Edinburgh and
p. 264.
beyond a theatre infrastructure that develops Scottish theatre and
69. See Marina Garattoni,
‘Scottish Drama at the theatre in Scotland not only during the weeks of the Festival but year-
Edinburgh Fringe until round. Exemplary in this respect is the Traverse Theatre, founded in
the Seventies’, in
Valentina Poggi and 1963 with the aim of keeping ‘the spirit of the Edinburgh Festival alive
Margaret Rose (eds), A throughout the year’67 and ‘inconceivable’, in the opinion of Donald
Theatre That Matters: Smith, ‘without the existence of the International Festival’.68 The
Twentieth-century
Scottish Drama and Traverse has increasingly built a reputation as a home of new Scottish
Theatre (Milan: playwriting, especially under directors Chris Parr in the late-1970s and
Edizioni Unicopli,
2000), pp. 171–187 Ian Brown in the 1990s.69 Numerous other Scottish theatre companies,
(p. 183); Theodore whether dedicated to Scottish drama or not, have been sustained and
Shank, ‘The Playwriting
Profession: Setting out
stimulated by the EIF and Fringe. Smith argues that:
and the Journey’, in the prime importance of the [Edinburgh festivals and Glasgow’s Mayfest]
Shank (ed.),
Contemporary British to the contemporary history of Scottish theatre has been their capacity to
Theatre, 2nd edn co-promote, and also co-produce, the work of Scottish companies. The
(London: Macmillan,
[1994] 1996), marketing muscle and audience capacity of an Edinburgh Festival or
pp. 181–204 (p. 187). Mayfest run has effectively kept large-scale, large-cast professional theatre
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alive through lean times. The resultant sense of artistic ambition has
benefited projects as culturally diverse as Glasgow Citizens’ Last Days of
Mankind, TAG’s A Scots Quair, the Tron’s version of C.P. Taylor’s Good
70. Smith, ‘1950–1995’, and the Scottish Theatre Company’s Waiting for Godot.70
pp. 299–301.
The EIF has also contributed – if, again, only indirectly – to the devel-
opment of other significant theatre events in Scotland, like Glasgow’s
Mayfest. This festival of Scottish popular and international theatre and
dance ran from 1983 to the mid-1990s and partly defined itself in
distinction to the EIF by linking itself to popular theatre traditions, May
71. Smith, ‘1950–1995’, Day celebrations, and Glasgow.71
p. 290. Further, the original August Edinburgh festivals – which include the
EIF and nascent forms of the Fringe, the Edinburgh International Film
Festival and the Edinburgh Military Tattoo – have helped to build in
Edinburgh a festival culture that now spans many more art forms and
runs virtually throughout the year, allowing for many more different
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75. Randy Malamud, T.S. early Festivals, for example: the success of Guthrie and Moiseiwitsch’s
Eliot’s Drama: A
Research and
staging of The Thrie Estaites paved the way for their methods of staging
Production Sourcebook to be developed elsewhere; and Eliot’s 1949 EIF-commissioned Cocktail
(New York: Greenwood Party toured to Brighton, New York and (with a different cast) London,
Press, 1992), pp. 116
and 141. while his 1953 EIF-commissioned Confidential Clerk toured to
76. For more information Newcastle, London and (with a different cast) New York.75 This kind
on the British Council’s of transfer has proliferated with the expansion of the Fringe. Numerous
Edinburgh Showcase
see Jen Harvie,
shows are now presented post-Fringe, especially in London and abroad,
‘Nationalizing the the latter largely as a result of the British Council’s biennial Edinburgh
“Creative Industries”’, Showcase established in 1997 in which the Council promotes current
Contemporary Theatre
Review, 13.1 (2003), British work to Council officers and theatre programmers visiting from
15–32 (pp. 23 and 27), outside the UK.76
and the British
Council’s magazine
publication On Tour:
British Drama and FESTIVAL FUTURES
Dance.
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