SBA EXAM
SBA EXAM
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It is a plan of actions taken by managers to achieve the company’s overall goal and
other subsidiary goals. strategy
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mission
At the highest level, it involves high-level strategic decisions that will help a company
sustain a competitive advantage and remain profitable in the foreseeable future.
corporate strategy
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It focuses on market position to help the company gain a competitive advantage in its
own industry or other industries. business-level
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values
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Actors and decisions made by the management while trying to understand the impact
of strategic events.
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What are the characteristics of strategic business analysis? Explain each briefly.
The characteristics of strategic business analysis are as follows:
1. Long-term in nature
Management should think of the impact that each target and objectives that
is contain will do to the long run of the company.
2. Focus on external events and activities
Senior managers spend 60% of their time gathering and interpreting
information from outside source like (customers, society that you are in,
competitors, governments and the likes ) which will significantly improve
the decision making process.
3. Place more emphasis on qualitative matters
Attention should also be given to those qualitative information or qualitative
factors that a company cannot ignore.
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Why do you think it is essential to have a strategic analysis process and what are
those processes?
The strategic analysis process of a business is essential since it is a key aspect in
planning and optimizing marketing strategies. We can integrate and achieve our
marketing objectives with our company's overall vision with the help of strategic
planning.
Furthermore, we must perform strategic analysis on a regular basis to educate
ourselves. In any business, the only constant is improvement, we must continue to
improve our organization. Likewise, it will assist the company in planning forward
and determining which areas require improvement.
The Strategic Analysis Process are as follows:
1. Perform an environmental of current strategies
2. Determine the effectiveness of existing strategies
3. Formulate plans
4. Recommend and implement the most viable strategy