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Sr. Creative Strategist - JD - 2023 (2) - 1

The Sr. Creative Strategist is responsible for overseeing creative duties across multiple brands, including campaign planning, scriptwriting, and client presentations. The role requires strong creative thinking, team management, and collaboration skills, along with proficiency in relevant software. The strategist must stay updated on industry trends and ensure that all creative work meets high standards and aligns with client goals.

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astroclubindus
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9 views2 pages

Sr. Creative Strategist - JD - 2023 (2) - 1

The Sr. Creative Strategist is responsible for overseeing creative duties across multiple brands, including campaign planning, scriptwriting, and client presentations. The role requires strong creative thinking, team management, and collaboration skills, along with proficiency in relevant software. The strategist must stay updated on industry trends and ensure that all creative work meets high standards and aligns with client goals.

Uploaded by

astroclubindus
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Sr.

Creative Strategist
Job Description

Major Roles & Responsibilities: ​

●​ Carry out creative duties on multiple brands from different


industries ranging from campaign planning and ideation to
scriptwriting and copywriting.

●​ Work with the New Business team on all creative ideation and a
creative showcase for any pitch.

●​ Present the entire creative plan for any campaign or narration of any
script to clients on any brand.

●​ Ensure the creative work is up to an award-winning standard and


follow up by applying for various awards to bring recognition to the
team.

●​ Report to the Creative Lead who will provide overall direction,


feedback, and references for campaigns or other creative tasks.

●​ Coordinate with the Integrated Solutions Team (account planning +


client servicing) on a daily basis on any task ranging from a topical
post on a brand to an annual campaign strategy.

●​ Provide visual direction to the graphic design team on any idea or


concept that comes from your team.

●​ Understand and break down the brief to the junior creatives to


ensure a more smooth and efficient process.

●​ Work on revisions on all tasks based on internal or external feedback


and setting and sticking to self-set practical, realistic timelines that
allow enough time for ideation and finesse but also meet client
goals.

​
●​ Actively present through each part of the production process from
idea until the final product is uploaded, whether it is for an event, a
shoot, a post, or any other creative articulation of an idea.

●​ Carry out in-depth research about the brand and its competition, its
target audience, and ensure you are fully aware of what the brand
needs at all times.

●​ Be completely up-to-date and aware of all developments in your


field, as well as fully updated with news or online trends.

Skills Required: ​

●​ Strong creative thinking and problem-solving skills.

●​ Ability to develop and propose value-added, creative interactive


strategies and presentations for pitches to convert clients.

●​ Knowledge of industry trends and competitor offerings.

●​ Strong communication and collaboration skills.

●​ Ability to manage a team of junior creative resources and provide


direction to them.

●​ Strong presentation skills.

●​ Attention to detail and ability to manage multiple projects


simultaneously.

●​ Proficiency in Microsoft Office Suite and Adobe Creative Suite.

●​ Understanding of target audience and ability to create content that


appeals to them.

●​ Knowledge of moment marketing campaigns and ability to propose


topical content and campaigns proactively based on trending
conversations relevant to the target audience.

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