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Presentation On E-Business Models

This document discusses various e-business models. It introduces e-business models and lists some common reasons for using them, such as reducing costs and increasing customer base. It then describes several types of e-business models in more detail, including the brokerage, web advertising, classifieds, contextual advertising, aggregator, infomediary, community, value chain, subscription, manufacturer, and affiliate models. It concludes by outlining some key advantages, such as saving money and cheaper marketing, and disadvantages, like security issues, of e-business models.

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238 views18 pages

Presentation On E-Business Models

This document discusses various e-business models. It introduces e-business models and lists some common reasons for using them, such as reducing costs and increasing customer base. It then describes several types of e-business models in more detail, including the brokerage, web advertising, classifieds, contextual advertising, aggregator, infomediary, community, value chain, subscription, manufacturer, and affiliate models. It concludes by outlining some key advantages, such as saving money and cheaper marketing, and disadvantages, like security issues, of e-business models.

Uploaded by

martinasoni
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Contents:-

Introduction of E-Business Models


Reasons of using E-Business Models
Different types of E-Business Models
Advantages of E-Business Models
Disadvantages of E-Business models
 A business model is a company's
plan for how it will generate
revenues and make a profit. It
explains what products or services
the business plans to manufacture
and market, and how it plans to do
so, including what expenses it will
incur.
 1. Reduce cost :-first reason might be that e
Business will reduce costs. It is clear that costs
are incurred to design, implement, and
maintain an e Business solution. So there must
be significant cost savings elsewhere for this
reason to be valid.
2. Increase customer base :-The second reason
to adopt e Business might be to increase the
customer base.
 3.Match the established competition :- The
third reason to adopt e Business might be that
established competitors are doing it. Although
this is difficult for any enterprise to ignore,
there are still reasons to be cautious. Just
because a competitor is doing it does not
necessarily mean it is the right thing to do.
Again, much will depend on your objectives .
 4. A formalised e- business model can help
identifying the relevant measures to follow in
an e-business .
 At the heart of this model are third parties known
as brokers, who bring sellers and buyers of
products and services together to engage in
transactions.
 Characteristic of Brokerage Model:-
 The price discovery mechanism is its key-
principle
 It is meeting point for seller and buyers
 It is free market
 It consists of global network of buyers and sellers
 The web-advertising model is an extension of the
traditional media broadcast model. The
broadcaster, in this case, a web site, provides
content (usually, but not necessarily, for free) and
services (like e-mail, chat, forums) mixed with
advertising messages in the form of banner ads.

Portal -- is a point of entry to the web, usually a


search engine that includes diversified content or
services. The high volume makes advertising
profitable and permits further diversification of
site services.
Classifieds -- list items for sale or wanted for purchase. Listing fees are common,
But there is also may be a membership fee

Contextual Advertising – sells favorable link positioning


to particular search terms in uses query.
 Electronic commerce business model where a
firm (that does not produce or warehouses any
item) collects (aggregates) information on
goods and/or services from several competing
sources at its website. The firm's strength lies in
its ability to create an 'environment' which
draws visitors to its website, and in designing a
system which allows easy matching of prices
and specifications. See also affiliate model.
 The infomediary business model recognizes
that there is value in this personal data and the
infomediary seeks to act as a trusted agent,
providing the opportunity and means for
clients to monetize and profit from their own
information profiles.
 A organizer of virtual community is
called an information mediary
 COMMUNITY MODEL. The community
model is a method of developing an online
presence in which several individuals or
groups are encouraged to join and participate
in ongoing interaction designed around a
common purpose.
 The idea of the value chain is based on the
process view of organizations, the idea of
seeing a manufacturing (or service)
organization as a system, made up of
subsystems each with inputs, transformation
processes and outputs. Inputs, transformation
processes, and outputs involve the acquisition
and consumption of resources – money,
,materials, equipment, buildings, land.
The subscription business
model is a business model
where a customer must pay a
subscription price to have access
to a product or service. The
model was pioneered by
magazines and newspapers, but
is now used by many businesses
and websites.
 A model predicated on the power of the web to
allow a manufacturer (i.e., a company that
creates a product or service) to reach buyers
directly and thereby compress the distribution
channel. The manufacturer model can be based
on efficiency, improved customer service, or a
better understanding of customer preferences.
 The affiliate model of business, in which a
business pays commissions to sellers for
performing an action, is one seen largely
online. That action is usually securing a sale,
but there are other payment methods, such as
getting a customer to fill out a form, click an
ad, or just visit the company's website. The
affiliate model requires an advertiser — the
business with the product — and a publisher,
the person bringing in sales. In this business
model, both partners are making money, but in
different ways.
Advantages of E-Business Model

1. Save Money
2. Better communication
3. Cheaper Marketing
4. Less restrictive hours
Disadvantages of E-Business

1.Sectoral limitations
2.System up gradation
3.Security
Thanking you
Presented by :-Martina
Ankita ,Nishi

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