ResearchMethodology Week13
ResearchMethodology Week13
METHODOLOGY
(Business Research Methods)
Week 13
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 1
Editing and Coding Data
Editing is the process of checking data for errors such as
omissions, illegibility and inconsistency, and correcting
data where and when the need arises
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 2
Field Editing and In-House Editing
Field Editing is a prelimary form of data editing
which is undertaken by the field supervisor on
the day of the interview with a view to finding
omissions, checking the legibility of handwriting,
and clarifying responses by respondents that are
logically or conceptually inconsistent
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 3
Data Consistency and Completeness
The data obtained from a questionnaire must be logically
consistent, especially when questions are related
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 5
Some Observations on Editing
Editing of data should, deally, be done wih a coloured
pencil and the original data must not be erased in case it
is required for future reference
Data editing has drawbacks, such as, the editor does not
possess the required level of intelligence, experience
and objectivity
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 6
Data Coding
Data Coding follows data editing and is the
means by which data can be converted into a
format that enables its processing and analysis
by the computer
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 7
Research Report, Presentation,
Follow-Up
The research report is the crucial means for communicating the
whole project to those individuals or entities who or which
commissioned the research
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 8
Communicating the Research
Report
The business researcher should carefully
consider how he or she is going to communicate
the information to the end user
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 10
Research Report Design Template
Research
Research Report
Report
Prefatory
Prefatory Main
Main Appended
Appended
Parts
Parts Body
Body Parts
Parts
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 11
Research Report Components (1)
PREFATORY
PREFATORY PARTS
PARTS
Title
Title Page
Page Summary
Summary
Letter
Letter of
of Objectives
Objectives
Transmittal
Transmittal
Results
Results
Letter
Letter of
of
Authorization
Authorization Conclusions
Conclusions
Table
Table of
of Recommendations
Recommendations
Contents
Contents
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 12
Research Report Components (2)
MAIN
MAIN BODY
BODY
Introduction
Introduction Results
Results Limitations
Limitations
Area
Area 11
Methodology
Methodology Conclusions
Conclusions
and
and
Area
Area 22 Recommen-
Recommen-
dations
dations
Final
Final Area
Area
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 13
Research Report Components (3)
APPENDED
APPENDED PARTS
PARTS
Data
Data Collection
Collection
Forms
Forms
Detailed
Detailed
Calculations
Calculations
General
General Tables
Tables
Bibliography
Bibliography
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 14
Graphic Aids in Research Reports
In research reports, several types of graphical components
may be used, including, for example: tables, charts and
graphs in their diverse manifestations, diagrams, maps,
photographic or computer-generated images, sketches etc.
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 15
Oral Presentations (1)
Oral presentations are a useful supplement to written
research reports because they enable the salient
findings of the research to be presented at any time, and
they give listeners the opportunity to raise questions and
clarify any ambiguous issues or points
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 16
Oral Presentations (2)
The researcher should try to maintain good
communication with the listeners by avoiding excessive
technical jargon if and when dealing with persons from
other disciplines
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 17
Research Follow-Up Work
After the research has been completed, and
information submitted to the manager or
decision-makers concerned, follow-up work may
be necessary
29 August 2005 MBA III (Research Methodology) Course Instructor: Dr. Aurangzeb Z. Khan 18