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La Historia Del Logotipo de La Coca Cola

The document summarizes the history of the Coca-Cola logo. It describes how John Pemberton created the soda recipe in Atlanta in the 19th century and was unsure what to name it. He turned to his accountant Frank Robinson for help naming it, who suggested "Coca-Cola." Over time, the Coca-Cola logo has become one of the most recognized brands worldwide due to its classic design that has stood the test of time.

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maicol cely
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49 views3 pages

La Historia Del Logotipo de La Coca Cola

The document summarizes the history of the Coca-Cola logo. It describes how John Pemberton created the soda recipe in Atlanta in the 19th century and was unsure what to name it. He turned to his accountant Frank Robinson for help naming it, who suggested "Coca-Cola." Over time, the Coca-Cola logo has become one of the most recognized brands worldwide due to its classic design that has stood the test of time.

Uploaded by

maicol cely
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

La Historia del logotipo de la

Coca cola
Presentado por : Maicol Stiven Cely Giménez

Instructora :Yenny Soraida Cadena Vargas

Ficha :2024033
• The history of this famous logo begins in Atlanta, Georgia. John
Pemberton had just perfected the final soda recipe in his backyard.
Not sure what he should call the new mix, Pemberton was in a bind.
After all, a name can make or break a brand and he wanted to get it
right. If you had invented the formula today, you probably would
have hired an advertising agency or design studio to brainstorm some
concepts. But since this was the 19th century, a prolific time to do it
yourself; He turned to a less likely source of inspiration: his
accountant Frank Robinson.

• The Coca Cola Company has earned the distinctive privilege of


owning probably the most recognized brand in the world. Whether
it's written in a serif font, a script, or a completely different language,
there's no mistaking the appearance of that logo. While it has been
transformed in several iterations throughout its life, this logo has a
classic quality that has never faded, a timeless trait that has
undoubtedly helped the company build the global brand recognized
by billions today. .
The history of this famous logo begins in Atlanta, Georgia. John
Pemberton had just perfected the final soda recipe in his backyard. Not
sure what he should call the new mix, Pemberton was in a bind. After all,
a name can make or break a brand and he wanted to get it right. If you
had invented the formula today, you probably would have hired an
advertising agency or design studio to brainstorm some concepts. But
since this was the 19th century, a prolific time to do it yourself; turned to
a less likely source of inspiration: his

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