Scribd
Upload
33 views30 pages

Purposive Comm. Module 1

This document discusses key concepts of communication including: 1. Communication is the process of sharing meaning through verbal and nonverbal symbols in different contexts. 2. The communication process involves a source encoding a message, transmitting it through a channel, where it is decoded by the receiver who provides feedback in a certain context. 3. Effective communication requires understanding principles such as communication is inescapable, irreversible, complicated, and contextual based on factors like environment, relationships, culture and topic. 4. Morals are personal codes of conduct while ethics are societal rules of conduct, with ten key ethics of communication identified.

Uploaded by

amamato.nicoleangelica.macuto
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
33 views30 pages

Purposive Comm. Module 1

This document discusses key concepts of communication including: 1. Communication is the process of sharing meaning through verbal and nonverbal symbols in different contexts. 2. The communication process involves a source encoding a message, transmitting it through a channel, where it is decoded by the receiver who provides feedback in a certain context. 3. Effective communication requires understanding principles such as communication is inescapable, irreversible, complicated, and contextual based on factors like environment, relationships, culture and topic. 4. Morals are personal codes of conduct while ethics are societal rules of conduct, with ten key ethics of communication identified.

Uploaded by

amamato.nicoleangelica.macuto
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 30

COMMUNICATI

ON PROCESSES, Hello!

PRINCIPLES,
AND ETHICS
Communication
is the process of creating and sharing
meaning by using verbal and
nonverbal symbols in varied contexts.
It is derived from the Latin word

“communicare ” which means


to share or to make ideas common.
PROCESS OF Hi!

COMMUNICA
TION
To achieve an effective communication, you need to
understand the communication process. The process
of communication includes the following steps:
a. Source e. Decoding
b. Message f. Receive
c. Encoding r
g. Feedback
d. Channel h. Context
“Nothing in life is more important
than the ability to communicate
effectively.”
How ar
e you? Hi!
a.
Hello!

Source
Really
gr eat!

the source is the


sender of the message.
It begins with an idea
that a sender wants to
communicate.
b.
Very nice!

Message
the message contains the
idea the sender wants to
convey to the receiver. It
could be about one’s
beliefs, an information,
feelings, values, among
many others.
c.
Hello!

Encoding
How ar
e you?

is the process of converting your


idea or thoughts of the
information into verbal or
nonverbal symbols. As the
sender, you are responsible to
choose the symbols that will
make communication accurate,
d.
Very nice!

Channel
is the manner in which your message or
information is conveyed or transmitted. Some
examples of channels are face-to-face
conversation, telephone call, video
conference, or written communication such
as emails, text messages, letter, report.
e.
Hello!

Decoding
this is the receiver’s
mental processing of your
message into the meaning
suggested by the verbal or
nonverbal symbols. In
decoding, the receiver
interprets and analyzes
your message to
f.
Very nice!

Receiver
the person or group
of people who will
get your message.
g.
Hello!

Feedback
is the receiver’s response or reaction
to your message. Feedback may be
positive or negative. It is important
that we craft our messages carefully
so we can achieve our desired
feedback.
h.
Very nice!

Context
Really
gr eat!
is the situation in which communication
takes place. It includes the
1.) environment -location, time of the day,
temperature;
2.) the relationship between the
communicators [e.g. teacher as the sender
and students as the receiver];
3.) their respective cultural backgrounds
and experiences; and
4.) the topic/subject of their
communication.
KEY
PRINCIPL Great!

ES OF
COMMUNI
1. Interpersonal communication
is inescapable
The chance to communicate is
everywhere. Communicating has
become second nature to us. In
order to interact and accomplish
things we must communicate.
Even a simple task like grocery
shopping or ordering online
2. Interpersonal communication is
irreversible.
Once you have said something,
you cannot take it back. Once you
have sent something in the form of
text or emails, it cannot be undone.
That is probably now, there is a
remove feature for Messenger.
Technology has a way of solving
3. Interpersonal communication is
complicated.
Communication is complex. There are a
lot of factors that come into play when
we communicate with others. Age, race,
religion, gender, and background of the
sender and receiver are some of the
factors that makes communication
complicated. Because of these factors,
message is interpreted or perceived
4. Interpersonal
communication is contextual.
Communication is affected by
many factors; it does not happen
in isolation. Context is the
situation in which
communication takes place.
Communication Contexts
Psychological
01 context Environmental
04 context
Relational
02 context Cultural
05 context
Situational
03 context
DIFFERENCE BETWEEN
MORALS AND
Morals are personal codes while
ETHICS
ethics are societal. Morals are our
own set of rules, so others are
neither expected nor required to
follow them.
Ethics are rules accepted and
approved by society, so they are Hi!
10
There are ten ethics in communication
which were pointed out/identified by
Deirdre D. Johnston (1994).

How ar
e you? Hi!
Ethics in Communication
1 Mutuality 6 Audience
Individual
2 Dignity 7 Relative Tru
3 Accuracy 8 End vs. Means
4 Access to 9 Use of Pow
information
Rights vs.
5 Accountability 10
Responsibilities

You might also like