AI for Business Applications

Course Introduction
Lecturer: Vu Trong Sinh

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Lecturer info
Full name: Vu Trong Sinh
Degree: PhD, graduated from Japan Advanced Institute of Science and
Technology (JAIST)
Research areas: Artificial intelligence, Machine learning, Natural language
processing, Recommendation systems, Legal engineering
Email: [email protected]
Mobile phone: 0975674039 (also Zalo account)

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Course overview
Circumstances: The global AI market is growing rapidly, and organizations will
need to understand how to leverage AI strategically to remain competitive.
This course is designed to introduce students to the field of Artificial Intelligence
(AI) and how AI is applied in the business world.
Some examples of its applications include computer vision, chatbots,
recommendation systems and the roadmap for applying AI in enterprises

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Materials
● Textbook: Artificial Intelligence for Business - A Roadmap for Getting Started
with AI, Jeffrey L. Coveyduc, Jason L. Anderson, Wiley 2020
https://drive.google.com/drive/folders/135NDwL9taIhYJKab729tFFM2Jd5NKkZ
7?usp=share_link

● References: Artificial Intelligence in practice - How 50 successful companies used

artificial intelligence to solve problems, Bernard Marr, Matt Ward, Wiley 2019
● Lecture slides
https://drive.google.com/drive/folders/1Vkl9nFei-phFrTILC6ZuyT-IaCkGJrFs?usp=sh
are_link

● Exercises & Homework

https://drive.google.com/drive/folders/1K3RWjMlZiXIb122D3xzgOu8eaZw0ywJN?us
p=share_link
Grading policy
Attendance: 10%
Midterm test: 20% - Multiple choice questions
Midterm test: 20% - Multiple choice + theoretical questions
Final exam: 50% - Group projects
Plus points during the course
Regulation
Random attendance checking
- Absent (A): without any permission
- Late (L): >=5 minutes late
- Absent with permission (P): SMS/Zalo/Email before class hour
Quiz/test in/after class hour: no submission = 1 Absent
Plus points for volunteer in the class or good question/answer in the LMS
Plus points for Teaching Assistant (TA)

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Attendance score policy
- The default attendance score for each student is 8
- Absent → 0.5 minus point, Late → 0.2 minus point
- Volunteer to answer a question / discuss a topic → 0.4 attendance point
- 2 attendance plus points = 1 midterm point
- The maximum attendance plus point is 6
Contents
Chapter 1: Overview
Chapter 2: Ideation
Chapter 3: Defining the project
Chapter 4: Data curation
Chapter 5: Prototype
Chapter 6: Production
Chapter 7: AI Lifecycle

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Tentative schedule
Week 1 Chapter 1: Overview Chapter 2: Ideation

Week 2 Chapter 2: Practice Chapter 3: Defining the project

Week 3 Chapter 3: Practice Chapter 4: Data curation

Week 4 Chapter 4: Practice Technology presentation

Week 5 Case study: Recommendation Case study: Recommendation

systems systems

Week 6 Midterm test 1 Midterm test 1 solution & Final

project introduction
Tentative schedule (cont.)
Week 7 Chapter 5: Prototype Chapter 5: Practice

Week 8 Chapter 6: Production Chapter 6: Practice

Week 9 Chapter 7: AI Lifecycle Technology presentation

Week 10 Case study: Computer Vision Case study: Chatbot systems

Week 11 Midterm test 2 Midterm test 2 solution

Week 12 Final project checkpoint Summary

 Chapter 1
Overview
Lecturer: Vu Trong Sinh

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What we studied in Fundamentals of AI?
Basic concepts in AI:
- AI definitions
- AI related fields
- AI techniques
- Learning systems in AI
- Machine learning definition

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What we studied in Fundamentals of AI?
Machine learning techniques:
- Supervised
- Unsupervised
- Semi-supervised
- Reinforcement learning
- Transfer learning
- Curriculum learning

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What we studied in Fundamentals of AI?
Kinds of task in machine learning:
- Regression
- Classification
Kinds of data:
- Structured
- Unstructured

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What we studied in Fundamentals of AI?
Machine learning projects:
- Housing price, stock price prediction
- Text classification
- Image classification
- Disease prediction

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Test your knowledge
Take a look at these datasets:
- https://www.kaggle.com/competitions/fundamentals-of-ai-competition-cityu9/over
view

Point out:
- Task T, Experience E, Performance measure P
- Labelled/unlabelled, supervised/unsupervised
- Regression/classification
- Structured/unstructured

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What we studied in Fundamentals of AI?
We already known the capabilities of AI, Machine learning
How they are applied in practice?
If we own a specific digital product, how to integrate AI into it?

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Discussion
If you own a horse farm, and you want to apply AI to automate horse care, can
you apply the models that have scored high on this competition’s leaderboard?
If not, why?
And what should you do?

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Motivation
See a full AI system in action, with all supported devices and stakeholders
- What motivate the business to apply this AI technology?
- How the AI solution works?
- How the business change after applying this AI technology?
FANUC (text book)
https://www.youtube.com/watch?v=EcpTRU4GiuY
Robots builds robots
- Deep learning model to identify and pick the correct devices from a bin
- Consistent 90% accuracy
How Facebook fight against fake news
https://about.fb.com/news/2018/05/hard-questions-false-news/
https://www.facebook.com/MetaforDevelopers/videos/10155608056828553/
https://about.fb.com/news/2017/12/managing-your-identity-on-facebook-with-face-
recognition-technology/
No one-size-fits-all solution
Every organization is different, and it is important to remember not to try to apply
techniques like a straitjacket. Doing so will suffocate your organization. This book
is written with a mindset of best practices. Although best practices will work in
most cases, it is important to remain attentive and flexible when considering your
own organization's transformation. Therefore, you must use your best judgment
with each recommendation we make. There is no one-size-fits-all solution,
especially not in a field like AI that is constantly evolving
An overview of the AI roadmap in business
The journey to adopt AI promises to bring major changes to the way your
organization thinks and approaches its future
The plan for achieving this goal can vary from organization to organization, but the
main steps invariably remain the same
An overview of the AI roadmap in business
Defining the
Ideation Data curation Prototyping Production
project

What problem are you Outline specifically Which data is necessary Build an initial version Complete your prototype
trying to solve? which improvements you for this problem? of your system and put it in action
How do you believe your plan to attain. How to obtain the data? Improve it time by time Perform technological
organization will be able Make a project plan as a How to improve the data Adjust your approach if evaluation
to benefit from AI? guiding document for the quality? any problem arises Build user security
What AI technologies are implementation of your See with actual results, models
available to solve these project. whether the plan you Establish testing
problems? defined in the previous framework to ensure the
steps have promise system works well
Thriving with an AI lifecycle
Maintain your AI system while consistently looking for ways to make it better
- Improve the current system with latest technology
- Apply the system to other parts of your organization

Save your experience gained during the implementation of your first AI system for
future projects
Homework
Read the book AI in Practice: How 50 successful companies used AI and machine
learning to solve problems
- #4: Apple stories
- How Apple apply AI in their products?
- What smart apps they mentioned, how do they work currently?
- How to know that they had a successful AI-based product?

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Homework
Have a look at ChatGPT
- What it can do?
- How well?
- Can we take advantage of this intelligent chatbot?

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