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Research in Daily Life 1 Module 3

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16 views38 pages

Research in Daily Life 1 Module 3

Uploaded by

earthj90
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Research

in
Daily Life
1
Research in Daily Life 1
Module 3:

Qualitative vs
Quantitative
Research Design
Creswell (2009) defines a research
design as “a plan or proposal to
conduct research. "That is, it refers
to the overall strategy that
researchers choose to integrate the
different components of his probe in
a logical and coherent manner (De
Vaus, 2001).
Research methodology

Research methodology simply refers to the practical

“how” of any given piece of research. More specifically,

it’s about how a researcher systematically designs a

study to ensure valid and reliable results that address

the research aims and objectives.


The research method
determines the approach the
researcher takes in identifying
relevant data for the research,
and collecting and analyzing
the information gathered within
the research.

Choosing either a quantitative or


a qualitative approach will affect
the components of the research.
Difference between Research Method and
Research Methodology OBJECTIVE

SAMPLE PROBLEM:
SOLUTION:
SENIOR HIGH SCHOOL DEPARTMENT
FILL THE VACANCY POST
(FACULTY SHORTAGE)

Research WHAT KIND OF RECRUITMENT


Methodology PROCESS SHOULD BE
Research IMPLEMENTED?

Method
1. Advertisement of Vacancy
Post
2. Submission of Application
By:
3. Screening of Eligible
Candidates
1. Walk-in-
4. Call for Interview
Interview
5. Panel Selections
2. Written test
6. Conduct Interviews
and Interview
7. Selection Process
3. Direct Interview
8. Recruitment
Click icon to add picture
Qualitative
Research
 Qualitative research involves collecting
and analyzing non-numerical data to
understand concepts, opinions, or
experiences.
 It provides insights into the matter or helps to
develop ideas or hypotheses for potential
quantitative research. It's also accustomed to
uncover trends in thought and opinions, and dive
deeper into the matter.
Quantitative
Research
Quantitative research is explaining
phenomenon by collecting numerical
data that are analyzed using
mathematically based methods.
The quantitative approach uses
measurable data to formulate
facts and uncover patterns in
research.
Quantitative data collection methods
include various sorts of surveys –
online surveys, paper surveys, mobile
surveys, telephone interviews, etc..
QUALITATIVE
RESEARCH
vs

QUANTITATIVE
RESEARCH
Quantitative Research Qualitative Research

Test Hypotheses Formulate Hypotheses

Expressed in numbers Expressed in words

Larger Sample size Smaller Sample size

Mathematical Summarize and


Analysis Categorize
So how will I be able to know what type of
research must be utilized for my research study?
Understand or explore Confirm or Test
an Idea or Concept Theory or Hypothesis

ve ive
ti a t
i a
t ch t it ch
al r n ar
a a
Qu ese u
Q Re s e
R
Research Question:

How satisfied are students


with their studies?
Based on the given research question, to do/apply
a quantitative research we can use, SURVEYING.

Sample question:

On a scale of 1 to 5, how satisfied are you


with your professor?
Sales

On average, students rate their


professors 4.4 out of 5.
What is the difference
between open-ended and
close-ended questions?
Based on the given research question, to do/apply
a qualitative research we can use, INTERVIEW.

Sample question:

What can be done to improve the study program?


Interviewee #1: More 1-on-1 guidance from the professors would be
helpful.

Interviewee #2: I do like my program, but one small thing to improve


would be to have more personal help from my professors.

Interviewee #3: I think there is still a hierarchy between professors and


students, if we can break that and have more guidance that would be a
big improvement.

Interviewee #4: Not much to criticize about this program, except that
there’s not enough engagement between professor and students. I would
like to connect more with the professors.

Interviewee #5: Sometimes it’s hard to seek help from professors after
class. If they can designate some time slots for a 1-on-1 session with the
students that would be nice.
QUANTITATIVE ang mas magandang
gamitin! Mas accurate at madaling QUALITATIVE ang mas magandang
iinterpret because numbers will gamitin! Kasi may mga bagay na di
always be EXACT! kayang iexplain ng numbers lang!
MIXED
METHO
D
Research Question:

How satisfied are students


with their studies?
Kinds of Research
Across Fields
The Descriptive Method

Descriptive research describes the phenomena


being studied. It addresses the “what” question.
Thus, descriptive research considers one variable
at a time and is typically the entry-level type of
research in a new area of inquiry. It typically
describes what appears to be happening and what
the important variables seem to be.
Difficulties Encountered by Non-
Research Teachers in Teaching Research
Subjects in Senior High School Learners

Reading Comprehension Levels of Grade


12 Students of IETI College of Science
and Technology
The Correlational Research

Correlational research determines the relations among two


or more variables. Thus, correlational research is a bit more
complicated than descriptive research; after the important
variable have been identified, the relations among those
variables are investigated. Correlational research investigates a
range of factors, including the nature of the relationship
between two or more variables.
DIRECTIONS
Positive

Negative

Zero
The Experimental Method
In experimental research, the researcher manipulates one
or more independent or grouping variables, (e.g., by comparing
treatment conditions, such as an intervention group vs. a
control group) and then observes the impact of that
manipulation on the dependent variables. The basic question to
be posed in experimental research concerns what extent a
particular intervention causes a particular outcome. Thus,
experimental studies are those in which strong causal inferences
are most likely to be drawn.
The Historical Research

The historical method is employed by


researchers who are interested in reporting events
and/or conditions that occurred in the past. This is
for the purpose of establishing facts in order to
arrive at conclusions concerning part events or
predict future events.
Feasibility Study

A feasibility study is an analysis of the ability to


complete a project successfully, taking into account legal,
economic, technical, scheduling, marketing,
environmental and other factors. Rather than just diving
into a project and hoping for the best, a feasibility study
allows project managers to investigate the possible
negative and positive outcomes of a project before
investing too much time and money.
Phenomenological research

Phenomenological research involves trying to


understand the universal experience through interviews
with subjects and examining their views about their
experience. A phenomenology is a form of qualitative
research, which looks in-depth at non-numerical data
and uses interviews and observation notes.
Ethnographic research

Ethnographic research is a qualitative research


method involving the systematic study of people in their
natural environment to understand their way of life,
including how they see and interact with the world
around them. The aim of an ethnography study is to
produce a rich, comprehensive account of a social setting
from the participants’ point of view. ​
Case Study

A case study is an in-depth study of one person,


group, or event. In a case study, nearly every aspect of
the subject's life and history is analyzed to seek patterns
and causes of behavior. Case studies can be used in
many different fields, including psychology, medicine,
education, anthropology, political science, and social
work.

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