MoE-AICTE
Investor Network You may add your startup
LOGO anywhere best suitable
Investor Deck Template here
(an format to pitch for Investors)
Your
startup
LOGO What Your Deck Is For…
The purpose of your Pitch Deck is not to answer all possible questions, nor close immediate
investment. It is to open investors minds to your vision and get them excited to know more. The
story you craft in your Deck gets them engaged to start filling in the blanks for themselves
You want to give enough information to grab their interest, but not too much as to overwhelm
them or have your story lose clarity & focus.
Give them enough to get excited about, but leave them wanting more.
Your Deck should be able to stand on its own, without your presentation.
Compelling Decks are concise, tell a story, are visual, 10-13 slides.
@MoE AICTE- Investor Pitch Deck Template 2
Your
startup
LOGO Common Deck Mistakes
Too many slides, too much information
“Wordy slides”: To avoid, follow Guy Kawasaki’s 10/20/30 Rule of Power Point for
slide design. 10 slides / 20 minutes to present the slides / 30 point font or greater
Too many product details, or too many financial details
Belittling competitors
False/silly assumptions you can’t back up or don’t have data on
False confidence or arrogance
@MoE AICTE- Investor Pitch Deck Template 3
START WRITING YOUR
PITCH DECK
FROM NEXT SLIDE HERE
Your
startup
LOGO Pitch Deck Outline
1) Elevator Pitch
2) Momentum, Traction, Expertise: Your key numbers
3) Market Opportunity: Define market size & your customer base
4) Problem & Current Solutions: What need do you fill? Other solutions
5) Product or Service: Your solution
6) Business Model: Key Revenue Streams
7) Market Approach & Strategy: How you grow your business
8) Team & Key Stakeholders (Investors, Advisors)
9) Financials
10) Competition
11) Investment: Your ‘Ask’ for funding, Basic use of funds
Optional Slides: Exit Strategy, Partnership Agreements, Product/Service Demo,
Existing Sales/Clients, Your “Special Sauce”
@MoE AICTE- Investor Pitch Deck Template 5
Your
startup
LOGO Vision / Elevator Pitch
Vision :
Revolutionizing OS Security with lightweight,
real-time malware prevention
Elevator Path :
Secure Layer for operating Systems, having advance cryptography
for protection.
6
@MoE AICTE- Investor Pitch Deck Template
Your
startup
LOGO The Problem
OS Vulnerabilities open to malicious attacks.
Current Solutions
Existing Solutions Lack personalization and real-time Mitigation
@MoE AICTE- Investor Pitch Deck Template 7
Your
startup
LOGO The Solution- Product / Service
1. User Friendly Threat Monitoring Dashboard
2, Show diagrams of how threats are detected and neutralized
@MoE AICTE- Investor Pitch Deck Template 8
Your
startup
LOGO Revenue Model
Executable Software :
Primary Customers are the individuals which will get the free access of the
Software.
NO pricing / model giving an free subscription to the individuals.
Revenue System will be for the Company or any Organization
TODO : Show basic math on revenues
Hardware Control :
Hardware-Based Devices will the for the Enterprises.
@MoE AICTE- Investor Pitch Deck Template 9
Your
startup
LOGO Competition (IF ANY)
Where do you exist in the larger overall Market Space?
What are your Advantages?
How is your place in the market unique to you, and the
right one for your company growth and customers?
Who are the competitors, why have they succeeded, and
how do you truly differentiate from them?
@MoE AICTE- Investor Pitch Deck Template 10
Your
startup
LOGO Market Opportunity
Define Your Market: What business/space you are in
Total Market Size: Dollar Size, Your Place/Niche
Customers: Clearly define exactly who you serve
Macro Trends & Insights
@MoE AICTE- Investor Pitch Deck Template 11
Traction
• Show your timeline and milestones to date
• Growth metrics are key at early stage
• Highlight press, partnerships, accolades
• Customer success stories and/or testimonials
@MoE AICTE- Investor Pitch Deck Template 12
Go to Market Strategy (GTM)
Where are your customers looking today and finding
help?
Where will you get in front of them?
How will you achieve your target growth rates?
What are the most important and unique channels and
methods you will use to find and win customers?
How are you doing it differently than others in the
space?
@MoE AICTE- Investor Pitch Deck Template 13
Your
startup
LOGO Financials
Include 3-5 years of financial projections
Mention key & critical assumptions in your model of expenses, customer
conversion, market penetration %
Highlight each of these Yearly for at least 3 years:
• TOTAL VALUATION OF Startup (if registered as Pvt Ltd/LLP, if Not
registered pls mention min 10lakh.)
• Total Customers
• Total Revenue
• Total Expense
• EBITDA
@MoE AICTE- Investor Pitch Deck Template 14
Your
startup
LOGO Team
Highlight key team members and their prior positions,
successes, domain expertise
Demonstrate relevant experience
Which roles are the keys to success in your
company/space?
@MoE AICTE- Investor Pitch Deck Template 15
Your startup
LOGO
Thank you
@MoE AICTE- Investor Pitch Deck Template 16