Networking
What is
Networking?
Interacting with others to obtain:
• Information
• Advice
• Referral
Who’s in your
network?
Write down two individuals from
your own personal network
Share with the class
• School
Instructors, fellow students, fellow members of extracurricular
activities
• Professional
Contacts made through business activities e.g. internships,
volunteer work, job fairs (includes former coworkers,
supervisors, etc.)
Types of • Personal
Your own personal network of contacts made informally through
Networks social or non-business activities (includes family and friends)
• Community
Political and non-political clubs, community boards,
environmental groups, civil rights groups, and houses of worship
• Online
Social media platforms where you connect with professionals
and keep up-to-date on professional news, trends, etc.
Professional Online
Networking: LinkedIn
A leading online professional directory of
individuals and companies used for professional
networking, connections, and job searching.
95% of recruiters use LinkedIn to find candidates
(according to the Consumer News and Business
Channel-cnbc.com)
https://www.youtube.com/watch?v=ZVlUwwgOfKw
LinkedIn & Networking
Founded in 2003, LinkedIn is a professional social network and career development platform
with the purpose for users to:
• Find a job
• Build your personal or company brand
• Follow industry leaders
• Create collaborations
• Market your services and find customers
Maximizing Your LinkedIn Profile
An impactful A well
A professional headline with a constructed list
photo well-developed of professional
summary experience
Connect with Recommendation
A Skills and
other members s from
Endorsements
and build your supervisors, co-
section
network workers, etc…
Join LinkedIn
Search for jobs
groups
LinkedIn Photo Tips
• Use photo with at least 60% your
face
• Wear what you would wear to
work.
• Be the only person in the picture.
• Use a plain background.
• Have an appropriate facial
expression.
LinkedIn Headline
Your LinkedIn Headline Example
“Tireless, caring Registered
Nurse who helps pediatric
cancer patients and their
1 2 3 families feel at ease
Say WHO you are Speak directly to Be specific
throughout treatment and
(your job title,
major, aspiring
your audience recovery” Forbes.com.
career)
Who are you?
Your What do you do?
LinkedIn
Summary What are your areas of expertise?
What are your goals?
LinkedIn Summary Example
Construction professional
with 2+ years of experience
collaborating with high-
performance teams to
What career goals can we
execute home renovation
add to this summary?
projects and new residential
builds. Adept at operating
heavy equipment and
performing repairs.
LinkedIn Professional
Experience
• Include relevant information:
Work history, internships, part-
time jobs, and volunteer work.
Highlight your key achievements,
responsibilities, and results.
• Be selective: Focus on the
experiences that are most
relevant to potential employers.
• Make it searchable: Use
keywords and action verbs in your
descriptions.
• Use formatting: Use bullet
points.
SD 11
Skills Section
Prioritize your top Include a variety of Choose relevant
skills skills skills
The first three skills you While your top three skills are Include skills that are
highlight are the most important, it's also important relevant to the jobs you want
important because they to diversify your skill set. and that you meet the
appear prominently on your requirements in.
profile.
2024 13
Now, Your Turn!
Using the LinkedIn Profile Checklist, create your
own LinkedIn profile!
www.linkedin.com
After Creating Your LinkedIn Profile
Send an initial
Create a job
50 invites for
Add link to your search and
connections.
resume. apply if
Build your
interested.
network.
Give and
receive Update page
recommendatio regularly.
ns.
Assessment
• Why do you think how your profile
picture looks is so important?
• Can you name someone who can write a
recommendation for your LinkedIn
profile?
