INTRODUC

TION
 A presentation is a formal
communication process where
information is delivered to an
audience through visual and
verbal means, typically with the
goal of informing, persuading, or
entertaining. Presentation
is important for effective
communication so that the
complex concepts becomes
easier and if the presentation is
 1. 7 P’s OF
PRESENTATION
2.
PREPARATI
PLANNIN
3.ON
G4.
PURPOS
PERSONAL
E
5.
ITY
6.
PEOPLE
7.
PLACE
PERFORMA
The “7 P’s of Presentation” is a
comprehensive framework that
outlines key elements for
effective presentation in
various contexts. By
understanding and applying
these seven principles,
individuals and organizations
can enhance the quality and
impact of their presentation
 PREPARA
TION
• Preparation is the single most
important part of making
successful presentation. As it is a
crucial foundation we shall dedicate
as much time possible, avoiding
shortcuts.
• Things such as time, place, audience
and objective of the presentation
shall be kept in mind.
• When choosing subject, you should
consider your audience’s
demographics and knowledge about
the topic.
• While preparing supporting
materials for presentation such as
examples, narratives, statistics,
testimony, etc. can be included.

• Thus good preparation will ensure

that you have thought carefully
about the messages that you want
to communicate in your
presentation.
 PLANNING

AUDIEN
CE STRUCTU
PURPOSE
ANALYSI RE
S
• Planning is critical aspect in delivering a
successful presentation.
Here’s a brief overview of planning aspect in
presentation :

1. PURPOSE: Identify the primary objective of

your presentation. Ask yourself “What do I
want my audience to know?”

2. AUDIENCEANALYSIS : Understand to
whom you are speaking. What are their
interests, backgrounds and knowledge level on
the topic? Make changes in your presentation
accordingly.
3. STRUCTURE: Organize your content. A
common structure is :

a) Introduction : State your topic and purpose.

b) Body : Present your main point using facts,

figures and examples.

c) Conclusion : Summarize and restate your main

points.
 PURPOSE

TO TO TO
INSPIRE INFORM PERSUAD
E
• REASON:

Helps you to stay on the track.

Helps you to tailor the content and style of your
presentation.
What you want your audience to think, know and
believe.

• 3 PURPOSES:

To inspire : TED talks and conference keynotes.

To inform : Academic assignments and conference

presentations.
 PERSONALITY
Body language and tone of voice.
Will effect how your audience
perceives and receives your
message.
They will feel it all!
Are you authentic, reliable,
respectful, confident, enthusiastic,
serious etc.
Going to demonstrate your
competence, charisma and
character to the audience.
 PEOPLE
• Have you ever heard a
presenter giving his
presentation without the
audience physically present in
his presentation? Presentation
without people is like book
without the reader it may
contain valuable information,
but it lacks engagement and
human interaction.
• A presenter should also
maintain a good posture,
make eye contact with
audience.
• Without the encouragement
of the audience the speaker
will not be motivated to give
next presentation in future
how much professional he will
be.
 PLACE
• The choice of place in a presentation is
important because it directly influences the
audience’s experience, engagement, and
perception of your message. A well-thought-
out presentation space can enhance your
ability to communicate effectively and
achieve your presentation goals.

• Whether the presentation venue is known to

you or not, there are key questions you need
to ask the person organizing the event to
ensure that you are properly prepared for
 Place, or the physical and virtual
environment in which a presentation takes
place, is crucial for several reasons:
1. Audience Engagement: The physical
setting can significantly impact how
engaged your audience is during your
presentation. A well-organized and
aesthetically pleasing presentation space
can capture the audience’s attention and
make them more receptive to your
message.
2. Accessibility: The location of your
presentation should be accessible to
your target audience. Consider factors
like transportation, parking, and
4. Networking Opportunities: The
place where you present may offer
networking opportunities before or
after your presentation as it allows you
to connect with your audience.
 PERFORMA
NCE
• Performance skill involves the
ability to communicate physically
and vocally with your audience.
While delivering one should keep
in mind following things :
- Be aware of non verbal
communication such as, use of
body language that shows
Confidence, have a good posture,
to be smile and relaxed, make
eye contact, avoid distracting
• Before performance,
practice shall be done to
ensure success of your
presentation. There are
few ways of rehearsing
yourself such as rehearse
out loud, try to video or
audio record yourself,
schedule practice time,
use drive time, etc.
 4 CORNERSTONES OF
PRESENTATION
1. KNOW YOURSELF
2. KNOW YOUR PURPOSE
3. KNOW YOUR MATERIAL
4. KNOW YOUR AUDIENCE
Successful presentations are built upon
four essential cornerstones: self-
awareness to connect with confidence, a
deep understanding of your audience’s
needs, mastery of your material for a
compelling narrative, and a clear purpose
that guides your every word.
 KNOW YOURSELF

LEVERAGIN
UNDERSTA G
NDING IDENTIFYING
PERSONAL
AND SELF STRENGTH & STYLE &
AWARENES WEAKNESS PREFERENC
S E
1. Understanding Self-Awareness:
- Conscious knowledge of character, feelings,
motives, and desires.
- Enables introspection and reflection.
- Key to developing effective presentation skills.

2. Identifying Strengths and Weaknesses:

(a) Recognize Strengths:

- Identify talents, skills, and expertise.
- Boosts confidence during presentations.

(b) Address Weaknesses:

- Identify areas for improvement.
- Take proactive steps to overcome weaknesses.
3. Leveraging Personal Style and
Preferences:

(a) Understand communication styles:

- Visual, auditory, or kinesthetic.
- Tailor presentation to resonate with personal
style.

(b) Embrace authenticity:

- Showcase unique personality and communication
style.
- Builds trust and engagement with the audience.
KNOW YOUR PURPOSE
1. 2. 3.
PERSUA INSTRU EDUCAT
DE CT E

4. 5. 6.
ENTERTAI IMPRES REQUES
N S T
 Purpose of
communication

To inspire , influence and affect the

attitudes, feelings and behaviors of
others for a specific intent.

1. Persuade
Cause someone to do something
through logical reasoning.

2. Instruct
Direct someone to do something.
4.Entertain

Provide someone with amusement or

enjoyment.

5.Impress

Make someone fell admiration and

respect.

6.Request

Ask something of someone.

 KNOW YOUR
Certainly, let’s elaborate on the importance of
MATERIAL
knowing your material and how it relates to
various aspects of a successful presentation:
1. Thorough Knowledge Boosts
Confidence: - Knowing your material inside and
out is the foundation of your confidence as a
presenter. When you have a deep understanding
of your topic, you’re less likely to be flustered or
anxious during your presentation.
2. Practice vs. Reading:- While it’s acceptable
to use notes to keep your presentation on track,
it’s crucial to avoid simply reading your content
3. Reliable Research: - Research is the
backbone of your presentation. It’s vital to know
where and how to find credible information.
Government websites and national associations
often provide reliable data and resources. Ensure
that you can cite the sources of your information, as
this enhances your credibility and allows you to
address questions effectively.

4. Using Data and Statistics: - Data and

statistics can be powerful tools to capture your
audience’s attention. When presenting on a
campus-related topic, utilize available survey data
to demonstrate the relevance and impact of your
subject. However, it’s crucial to transparently
 KNOW YOUR AUDIENCE
1. Identify Your Audience
You need to know the basic demographic
characteristics of your listeners, such as their age,
gender, education, occupation, culture and
language. You also need to know the size and
composition of your audience, such as how many
people will attend your presentation, and whether
they are homogeneous or heterogeneous. Knowing
your audience will help you choose the
appropriate tone, style and level of formality for
your presentation.
2. Assess Your Audience’s Knowledge
You need to know how much your listeners
with information they don’t understand. You want
to provide the right amount of depth of
information for your audience.
3. Analyse your audience’s attitude
You need to know how your listeners feel,
think, and behave in relation to your presentation.
You also need to know how receptive, resistant, or
indifferent they are to your message. Analysing
your audience’s attitude will help you anticipate
and address any potential objections, questions,
or concerns that they may have. You want to
appeal to your audience’s emotions, logic, and
values.
4. Adapt your presentation content
that resonate with your audience. Adapting your
presentation content will help you create a clear,
coherent, and compelling message that your
audience can understand, remember, and act on.
5. Adapt your presentation delivery
You need to adjust your voice, body language,
eye contact, and gestures to suit your audience’s
expectations, preferences, and feedback. You also
need to use appropriate humour, enthusiasm, and
rapport to engage your audience and keep their
attention. Adapting your presentation delivery will
help you communicate with confidence, credibility,
and charisma.
 CONCLUSION
• In conclusion, I’d like to recap the
main points we’ve discussed today. We
explored 7P’s and 4 Cornerstones of
Presentation. It’s evident that your
presentation strategy can significantly
enhance your ability to convey
messages effectively whether in
personal or professional settings .
Thank you for your attention.
 THANK YOU
Team Members: Param
Shah, Devansh Gupta,
Henil Shah, Ronit Jasani,
Anuj Sancheti, Meet
Dubariya, Kunal Chordia
and Taseen