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chapter 8

Chapter 12 of 'Business Management, 13e' focuses on Technology and Information Management, covering the role of information in modern businesses, the Internet's function, and the technology infrastructure used. It discusses the differences between data and information, various types of networks, and the importance of information systems for decision-making. Additionally, it highlights the impact of technology on business strategy, e-business planning, and future technological changes that managers must consider.

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0% found this document useful (0 votes)
6 views35 pages

chapter 8

Chapter 12 of 'Business Management, 13e' focuses on Technology and Information Management, covering the role of information in modern businesses, the Internet's function, and the technology infrastructure used. It discusses the differences between data and information, various types of networks, and the importance of information systems for decision-making. Additionally, it highlights the impact of technology on business strategy, e-business planning, and future technological changes that managers must consider.

Uploaded by

Amira Fawzy
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 35

Business Management, 13e

CHAPTER

12
Technology and
Information Management
12.1 Electronic Technology Fundamentals
12.2 Information Management
12.3 Technology and Business Strategy

©2013 Cengage Learning. All Rights Reserved.


Business Management, 13e 2

12.1 Electronic Technology Fundamentals

GOALS
● Describe the role of information in a modern
business.
● Describe how the Internet provides
information to users.
● Describe the basic technology infrastructure
used by businesses.

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 3

Managing in a Technology World


● Knowledge workers
● Information center operated by people who work with
information
● Managers Supervisors, and workers
● Data
● The original facts and figures that businesses generate,
must be collected and processed in a meaningful way
● Information
● Data is turned into information
CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 4

Technology Change
● Computing
● Digital computers, Mainframe, PC Software
● Moore’s Law
● A computer bought only one to two years ago will
be obsolete this year.
● Wireless technology
● 4G

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 5

Checkpoint
● Describe the difference between data and
information?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 6

Checkpoint
● Describe the difference between data and
information?
● Data is the original facts and figures that
businesses generate.
● Information is the data that have been processed
in some meaningful way that is useful to decision
makers.

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 7

The Internet Platform


● Internet
● A world wide network of linked computers that
allows users to transfer data and information from
one computer to another anywhere in the world.
● World Wide Web
● Consists of a set of standards that have made the
internet accessible to the average person

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 8

Checkpoint
● Explain the difference between the Internet
and the WWW?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 9

Checkpoint
● Explain the difference between the Internet
and the WWW?
● The internet consists of a worldwide network of
computers
● The Web allows individuals to use the internet
through browsers and links

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 10

Distributing Information
● Local area network (LAN)
● Use of a network in a single building or complex
● Server
● Stores the data
● Wide area network (WAN)
● Wide geographical area
● Intranets
● Extranets
● Search engine
CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 11

Checkpoint
● Describe the difference between a local area
network and wide area network?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 12

Checkpoint
● Describe the difference between a local area
network and wide area network?
● A local area network consists of linked computers
that serve users in a single building or building
complex
● Wide area networks link computers over larger
geographic regions

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 13

12.2 Information Management


GOALS
● Describe the information systems that
managers use to aid in their decision making.
● Discuss the advantages and disadvantages of
Internet-based communication.
● Describe how information systems can
improve business operations.

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 14

Managing Technology
● CIO (Chief Information Officer)
● Organizing information systems
● Database
● Information Systems
● Management information system
● Decision support system
● Executive information system

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 15

Checkpoint
● List the three types of information systems?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 16

Checkpoint
● List the three types of information systems?
● Management information systems
● Decision support systems
● Executive support systems

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 17

Networked Communication
● Voice over Internet Protocol (VoIP)
● Using the internet for telephone services
● Videophones
● Share application software and collaborate by
using text and graphics tools while sitting at your
computer
● Information security
● Firewall

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 18

Checkpoint
● Describe how businesses can help ensure
online security?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 19

Checkpoint
● Describe how businesses can help ensure
online security?
● Companies should put in place firewalls
● Ensuring passwords are changed frequently
● Fingerprint scanning
● Voice verification

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 20

Improving Business Operations


● Internet
● Important tool to improve business operations
and control costs
● Company Websites
● Digital dashboards
● Management information system that allows
multiple sources of information to be displayed
graphically on a computer.

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 21

Checkpoint
● Describe three ways technology improves
business efficiency?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 22

Checkpoint
● Describe three ways technology improves
business efficiency?
● Sales people can check inventory
● Inventory can eb tracked in real-time
● Orders and shipping can be tracked

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 23

12.3 Technology and Business Strategy

GOALS
● Describe technology’s impact on strategy.
● Describe the planning process for developing
an online business.
● Discuss types of problems that employees face
in today’s high-technology organizations.

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 24

Technology’s Impact on Strategy


● Customer data
● Data collected from online behavior are placed into
databases where data mining techniques are used to
create information
● Data mining
● The process of using data in databases to find
relationships between individuals and their behavior or
preferences
● Developing customer profiles
● Product registration
CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 25

Technology’s Impact on Strategy


● Social networking
● Allows users to post information about themselves
and share that information with others
● Competitor data
● Companies with publicly traded stock will often
post their annual reports to stockholders and
other information online

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 26

Checkpoint
● Describe the data the businesses collect over
the internet?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 27

Checkpoint
● Describe the data the businesses collect over
the internet?
● Business trends and competition
● Customers and potential customers

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 28

E-Business Planning
● Business planning for a website
1. Determine the purpose
2. Study the business’s customers, their needs, and their
online experience
3. Plan the design aspects of e-business website
4. To decide how e-business will host its technology

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 29

E-Business Planning
● Web Server, Web-hosting service, Domain
Name
● Technology development
● Order processing
● Electronic Shopping carts
● Website design
● Site promotion
● Open for business
CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 30

Checkpoint
● Describe the three main tasks of e-business
planning?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 31

Checkpoint
● Describe the three main tasks of e-business
planning?
● Business Planning
● Technology development
● Site promotion

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 32

Technology’s Impact on Work and Workers

● Health problems
● Carpal Tunnel Syndrome (CTS)
● Ergonomics
● Changed jobs
● Businesses must be adaptable and employees
must change to meet the needs of employees
● Manager must take advantage of technology
changes to reengineer, or redesign, the workflow
process
CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 33

The Future Impact of Technology


● Data mining
● Social shopping
● Biometric security
● Wireless technology
● Cell phone technology

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 34

Checkpoint
● List five future technology changes managers
must consider?

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.
Business Management, 13e 35

Checkpoint
● List five future technology changes managers
must consider?
● Data mining
● Social shopping
● Biometric security
● Wireless Technology
● Cell Phone Technology

CHAPTER 12
©2013 Cengage Learning. All Rights Reserved.

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