Ismael Carrasco Fricker
Personal Information
Organization / Workplace
Nestlé NespressoLocation
Geneva Area, Switzerland, Vaud SwitzerlandOccupation
Digital Project Manager, Web Consultant & UX/UI Designer / Expertise in User Centered Design techniquesIndustry
Technology / Software / Internet
Website
about.me/edit/ismaelcarrascoAbout
"If you don't understand people, you don't understand business" I'm a Digital Project Manager with a strong UX/UI background specialized in e-Commerce strategy, Customer Experience and Design for interactive projects. I enjoy contributing to elegantly solve user and business goals through a « Design Thinking » approach, designing stuff Functional (it's works), Usable (it's easy) and Pleasurable (it's fun). Over the past 12 years, I’ve been strengthening these skills making projects succeed for a large clients range, from startups and independent ventures to world-class companies (i.e: Nespresso, La Redoute). I consider myself as a customer advocate, capable of translating business goals...