Personal Information
Organization / Workplace
São Paulo Area, Brazil, Sao Paulo Brazil
Occupation
CCO at CHLEBA
About
My job is to lead and manage teams of talented people in the search of innovative and effective campaigns using the communication tools needed: Digital, Traditional, Below the Line, no line at all.
I was born digital and became a hybrid professional, embracing traditional disciplines later. In my timeline I performed as an Art Assistant, Art Director, Senior Art Director, Creative Supervisor, Creative Director and Creative Group Leader. I also have a well established academic life as a professor at FIA/USP Post Graduation and MBA programs.
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Presentations
(103)Documents
(59)Likes
(5)Mapping the Journey – Experience Beyond the Screen
Jamin Hegeman
•
13 years ago
The User Experience Iceberg
Trevor van Gorp
•
17 years ago
Viral Marketing & Advertising Strategies for Social Networks
barenblat
•
17 years ago
"Blowing Up" Social Networks by Going Open
David Recordon
•
16 years ago
The Future Of Social Networks
Charlene Li
•
16 years ago
Personal Information
Organization / Workplace
São Paulo Area, Brazil, Sao Paulo Brazil
Occupation
CCO at CHLEBA
About
My job is to lead and manage teams of talented people in the search of innovative and effective campaigns using the communication tools needed: Digital, Traditional, Below the Line, no line at all.
I was born digital and became a hybrid professional, embracing traditional disciplines later. In my timeline I performed as an Art Assistant, Art Director, Senior Art Director, Creative Supervisor, Creative Director and Creative Group Leader. I also have a well established academic life as a professor at FIA/USP Post Graduation and MBA programs.
Tags
marketing
trends
social media
creative
sociais
redes
advergames
digital
twitter
briefing
2
games
apresentação
webdesign
class
integrated
campaign
job
best
dove
inovao
cases
crm
direto
narrativa
transmedia
storytelling
cross media
brazil
stats
rede
network
social
web2.0
espm
trend
tendências
web
gramado
festival
school
ad:
miami
aula
blogs
campanhas
integradas
lost
tmobile
contagious
report
healthcare
contest
awards
students
qrcode
locative
rfid
campus party
azul
gps
marketing luxury luxo trends
marketing luxury luxo trends
qr code
barcode
internet
banda larga
gamification
digital media
brasil
dentistas
pesquisa
cfo
transmidiatica
transmidia
realidade aumentada
interatividade
mdia
tradicional
mobile mkt
out of home
digital signage
ooh
ao promocional
ponto de venda
branded content
advertainment
branded entertainment
services
digital palestra cases internet campanhas integrad
apps
redes sociais
premium
luxo
luxury
iphone
innovation
See more