This document discusses theories of audience analysis applied to a fictional film production. It analyzes how the film represents masculinity, heaven, crime, and traditional gender roles. It targets an active A-B income bracket audience who will contemplate the issues raised and form their own opinions. The film features difficult topics like suicide, abuse, and bullying to provoke thought rather than passive acceptance. It also discusses how audiences may have preferred, negotiated, or oppositional readings of the representations, using the portrayal of women as a example.