Business Update
Morris Nord, Sr VP Marketing and Group Client Development
Leza Muir, Sr VP Claims Services

Sept 18, 2012
Agenda
 Financials
 How do we stack up?
 Imagine you were the customer
 Comparing products and services
 How do we take on our competition




                                      2
Consolidated Financials to Aug. 31, 2012
                          2012 YTD
                             Actual
                                           UPDATE
                                          Compared to
                                       2012 YTD Budget
                                                               Compared to
                                                          this time last Year

Revenue                   $422M       $300K more          $5.3M more
Claims & Commissions      $391M        $224K less         $693K more
Administration Costs     $26.7M        $518K less         $2.2M more
Underwriting Income       $4.3M       $1.04M more         $2.4M more
Investment Income         $2.5M       $454K more           $926K less
Investments Unrealized    $9.6M        $9.6M more         $6.2M more
NET INCOME               $16.5M       $11.1M more         $7.7M more
Project 2012 Expenses     $1.6M        $333K less         $442K more
Taxes                     $1.1M       $909K more          $661K more
NET INCOME               $13.7M $10.5M more              $6.6M more
How do we stack up?
The Financial Fine Line




                          7
4 key product areas for growth…




 Group Health
  and Dental    Life and     Individual
                                          Travel
   for Small    Disability     Plans
   Business
Which one had the most growth in the past 3 years?



1.   Group Health and Dental for Small Business
2.   Life and Disability
3.   Individual Plans
4.   Travel


  Group Health
   and Dental    Life and     Individual
                                            Travel
    for Small    Disability     Plans
    Business
What you said…
1.   Group Health/Dental for Small Business

                                        25%
2.   Life and Disability

                                        25%
3.   Individual Plans

                                        25%
4.   Travel

                                        25%
BC Market Share
Group Revenue Distribution by Benefit Type
BC Market Share
Group Revenue Distribution by Employer Size
BC Market Share
Individual Plan Revenue Distribution by Benefit Type
Imagine you
are a customer…
As a customer, my expectations for all service
that I receive would be…

1. 70% satisfaction

2. 80% satisfaction

3. 90% satisfaction

4. 100% satisfaction
Turnaround Times
                   We try industry says
                     The to turnaround
                      …and can do
                      a they process
                        claim within
                   To be inline, we need
                   90% of claims within
                          90
                    to count claims the


                            8
                               %


                            5
                      ofsame way…
                         claims within


                            5
                       Days
As a customer, my expectations for all service
that I receive would be…

1. 70% satisfaction                       25%


2. 80% satisfaction                       25%


3. 90% satisfaction                       25%


4. 100% satisfaction                      25%
How do our products
and services compare?
1. How do our travel plans compare
   to other coverage like BCAA?
2. Will we be offering travel
   coverage that can be purchased
   for all pre-existing conditions?




                                      26
1. How do we compare to our
   competitors with regard to
   claim technology?
2. How will ACES change our
   ability to compete?




                                27
How does eView compare
to Sun Life’s Fast claims
technology?




                            30
mob
    ile
So…how do we
take on the giants?
A continued focus on         Finding opportunities to
operational effectiveness,   drive value and differentiate
including a complete         us from our competitors.
technology refresh.




                                                             34
Easy.
The customer engagement model has changed…




                                             39
Consumers have made their preferences clear…
  Strong expectations for convenience, anytime/anywhere quick access to information.




   46 %                         Prefer a quicker policy selection
                                process using online tools



   50 %                         Value receiving a quote in less
                                than 1 day



    1 in5
                                Want their benefits/claims paid in
                                less than 2 days



   1 in5                        Seek to access and service their
                                account fully online


                                       Source: PwC 2012 Project Blue Poll

                                                                                       40
But industry is not meeting their expectations.
Insurers are aware of the need to improve customer experience and
multi-channel capabilities:



                                47% 39%
  Insurers who say                                                                    Insurers who say
  Customer                                                                            Access Enhancements
  Experience is top                                                                   are a top strategic
  strategic priority                                                                  priority


 But customer satisfaction of “Choice of Channel” is low…
 Percentage of insurance/health benefits customers who are “satisfied” with each channel**:


      Website, email,                                                                             Social
                                               Mobile                                           Networking
       & online chat
                                                                                                 & Media


          51%                                  33%                                                 21%
                                   Source: *PwC 2012 Project Blue Poll (150 Life & Pension Executives)
                                   **North American Technographics Financial Services, Media and Marketing Online Survey,
                                   Forrester Research, Inc.
                                                                                                                            41
Things we should all be asking ourselves…

                  How can we improve the loyalty
                  of our customers?


                  What can I do to provide a better
                  customer experience?


                  What can PBC do to address
                  customer needs as they change?


                  How can I be more responsive to
                  customer needs?


                                                      42
When it comes to choosing
between meeting my SLO’s or
providing great service, what
matters more?
I often feel conflicted because I feel like I
cannot do one without impacting the other.




                                                43
44
Satisfaction vs Effort
What are some of our biggest challenges?




The high cost of      The high cost of         Time it takes to    Inconsistency in
  technology          doing business          get new products        our service
 — How do we find         in BC                   to market           — How can we
economies of scale?   — How can we better       — How do we        improve the customer
                         manage our            manage resources        experience?
                      administration costs?    without burn out?
How can we bridge our silos?
We all impact the customer…

How we can increase customer loyalty…
•Be empathetic

•Strive for consistency

•Participate
For a copy of this presentation visit




This presentation and answers to questions
received prior to today’s session will be posted.




                                                    49

0442.q3 -2012--ee info session sept 18 draft 005

  • 1.
    Business Update Morris Nord,Sr VP Marketing and Group Client Development Leza Muir, Sr VP Claims Services Sept 18, 2012
  • 2.
    Agenda  Financials  Howdo we stack up?  Imagine you were the customer  Comparing products and services  How do we take on our competition 2
  • 3.
    Consolidated Financials toAug. 31, 2012 2012 YTD Actual UPDATE Compared to 2012 YTD Budget Compared to this time last Year Revenue $422M $300K more $5.3M more Claims & Commissions $391M $224K less $693K more Administration Costs $26.7M $518K less $2.2M more Underwriting Income $4.3M $1.04M more $2.4M more Investment Income $2.5M $454K more $926K less Investments Unrealized $9.6M $9.6M more $6.2M more NET INCOME $16.5M $11.1M more $7.7M more Project 2012 Expenses $1.6M $333K less $442K more Taxes $1.1M $909K more $661K more NET INCOME $13.7M $10.5M more $6.6M more
  • 5.
    How do westack up?
  • 7.
  • 8.
    4 key productareas for growth… Group Health and Dental Life and Individual Travel for Small Disability Plans Business
  • 9.
    Which one hadthe most growth in the past 3 years? 1. Group Health and Dental for Small Business 2. Life and Disability 3. Individual Plans 4. Travel Group Health and Dental Life and Individual Travel for Small Disability Plans Business
  • 10.
    What you said… 1. Group Health/Dental for Small Business 25% 2. Life and Disability 25% 3. Individual Plans 25% 4. Travel 25%
  • 12.
    BC Market Share GroupRevenue Distribution by Benefit Type
  • 13.
    BC Market Share GroupRevenue Distribution by Employer Size
  • 14.
    BC Market Share IndividualPlan Revenue Distribution by Benefit Type
  • 15.
    Imagine you are acustomer…
  • 16.
    As a customer,my expectations for all service that I receive would be… 1. 70% satisfaction 2. 80% satisfaction 3. 90% satisfaction 4. 100% satisfaction
  • 19.
    Turnaround Times We try industry says The to turnaround …and can do a they process claim within To be inline, we need 90% of claims within 90 to count claims the 8 % 5 ofsame way… claims within 5 Days
  • 24.
    As a customer,my expectations for all service that I receive would be… 1. 70% satisfaction 25% 2. 80% satisfaction 25% 3. 90% satisfaction 25% 4. 100% satisfaction 25%
  • 25.
    How do ourproducts and services compare?
  • 26.
    1. How doour travel plans compare to other coverage like BCAA? 2. Will we be offering travel coverage that can be purchased for all pre-existing conditions? 26
  • 27.
    1. How dowe compare to our competitors with regard to claim technology? 2. How will ACES change our ability to compete? 27
  • 30.
    How does eViewcompare to Sun Life’s Fast claims technology? 30
  • 32.
    mob ile
  • 33.
    So…how do we takeon the giants?
  • 34.
    A continued focuson Finding opportunities to operational effectiveness, drive value and differentiate including a complete us from our competitors. technology refresh. 34
  • 38.
  • 39.
    The customer engagementmodel has changed… 39
  • 40.
    Consumers have madetheir preferences clear… Strong expectations for convenience, anytime/anywhere quick access to information. 46 % Prefer a quicker policy selection process using online tools 50 % Value receiving a quote in less than 1 day 1 in5 Want their benefits/claims paid in less than 2 days 1 in5 Seek to access and service their account fully online Source: PwC 2012 Project Blue Poll 40
  • 41.
    But industry isnot meeting their expectations. Insurers are aware of the need to improve customer experience and multi-channel capabilities: 47% 39% Insurers who say Insurers who say Customer Access Enhancements Experience is top are a top strategic strategic priority priority But customer satisfaction of “Choice of Channel” is low… Percentage of insurance/health benefits customers who are “satisfied” with each channel**: Website, email, Social Mobile Networking & online chat & Media 51% 33% 21% Source: *PwC 2012 Project Blue Poll (150 Life & Pension Executives) **North American Technographics Financial Services, Media and Marketing Online Survey, Forrester Research, Inc. 41
  • 42.
    Things we shouldall be asking ourselves… How can we improve the loyalty of our customers? What can I do to provide a better customer experience? What can PBC do to address customer needs as they change? How can I be more responsive to customer needs? 42
  • 43.
    When it comesto choosing between meeting my SLO’s or providing great service, what matters more? I often feel conflicted because I feel like I cannot do one without impacting the other. 43
  • 44.
  • 45.
  • 46.
    What are someof our biggest challenges? The high cost of The high cost of Time it takes to Inconsistency in technology doing business get new products our service — How do we find in BC to market — How can we economies of scale? — How can we better — How do we improve the customer manage our manage resources experience? administration costs? without burn out?
  • 47.
    How can webridge our silos?
  • 48.
    We all impactthe customer… How we can increase customer loyalty… •Be empathetic •Strive for consistency •Participate
  • 49.
    For a copyof this presentation visit This presentation and answers to questions received prior to today’s session will be posted. 49

Editor's Notes

  • #2 Intros
  • #20 We try to turnaround a claim within 8 Days CLICK The industry says they can do 90% of claims within 5 Days. CLICK To match this, we would need to count the same way CLICK And process 90% of paper claims in 5 days CLICK… service stats are next, How are we doing? The Market has expectations Explain how we tell the market what we can do We align with the industry in 4 areas and partially in one other but out of line on 3 key areas… we can change X right now to meet expectations, but can’t change Y until we can deliver what customers expect August 9, 2012
  • #23 Customer Svcs doing well meeting service target of handling 90% of calls within 2 minutes Typically when they are challenged meeting their service target is when they have lost staff to vacancies in other departments but right now they are at the appropriate staffing level IP -
  • #28 \\
  • #31 EXPLAIN What Fast Claims is because not everyone will know EXPLAIN What EVIEW is because not everyone will know Compare eView to fast Claims Say what we are doing to match the competition
  • #35 Our 5-15 strategy is comprised of two essential elements – continued focus on operational effectiveness, including a complete technology refresh, along with finding opportunities to drive value and differentiate us from our competitors
  • #36 Let me stop for a minute and tell you a story… We’ve all heard the saying glass is half empty… or the glass is half full. Half empty is the view of the pessimist Half full is the view of the optimist A realist may come along and get into the discussion as well… there are many view as to whether the glass is half empty or half full…. And the debate rages on… Meanwhile …. CLICK The opportunist steps in and drinks the glass….
  • #37 The opportunist steps in and drinks the glass…. finding opportunities to drive value and differentiate us from our competitors is a key strategy for 5-15….
  • #38 The world is changing at an incredible pace… and so are our customer’s expectations With technology and information moving so fast, the world is becoming ever more competitive and businesses like our need to adapt to survive… Leza speaks on next slide (Tim Horton’s Ease and Convenience)
  • #40 Kerzner reference: how digital channel better enhances customer experience how it changes the way we engage our customers. New engagement model: moving away from traditional model (product based) to a customer centric one AND… addresses the customer expectation of seamless multi-channel sales and service capabilities. Great Examples: Travel, Retail – give insurance example through lead/acquisition process – email, web, online agg/soc med, web, call center, person to person ADDITIONAL Capabilities: brand monitoring & socialization, market research, product development prioritization, education)
  • #42 1 Experiences occcuring at least once a year
  • #50 Does anyone have any questions they would like to raise? Thanks very much for being part of the group today.