10 Digital Marketing Trends & Predictions 2015

10 Digital Marketing Trends & Predictions 2015

• 1.
  TRENDS DIGITAL MARKETING PREDICTIONS 10 BY & MARKETING EXPERTS 2015
• 2.
  PREDICTION 2015 really willbe the year we create and curate content our customers will thank us for.
• 3.
  Ann Handley TRENDS Build empathyand customer experience. Focus on more relevance and new inspirations. Be generously useful. Chief Content Officer, MarketingProfs
• 4.
  PREDICTION 2015 will continuea trend that is mixing paid media with owned media to accelerate content distribution.
• 5.
  Brian Clark TRENDS Best “native”advertising helps build an audience into a long-term business asset, and that’s a goal worth spending on in conjunction with owned content creation. CEO, Copyblogger Media
• 6.
  PREDICTION 2015 as theyear of humor in digital marketing.
• 7.
  Tim Washer TRENDS As Brandsstrive to create authentic connections online, especially with Millennial more will understand that a clever laugh or th vulnerability of silliness is the most efficient path to earning trust and loyalty. Sr. Marketing Manager, Social Media, Cisco Systems
• 8.
  PREDICTION 2015 is theyear digital measurement finally comes of age.
• 9.
  Adam Singer TRENDS Quantify yourdigital teams' efforts as the market demand for talented analysts & data-savvy marketers. Analytics Advocate, Google
• 10.
  PREDICTION 2015 will bea year of accelerating convergence of marketing, public relations and advertising.
• 11.
  Lee Odden TRENDS Content creation,search optimization and social media will be less siloed. Leverage your internal resources through socia business and collaboration platforms as well a participation. Integrate scaled content creation and social media engagement. CEO, TopRank Online Marketing
• 12.
  PREDICTION Coding will becomea necessity for digital marketers.
• 13.
  Jason Miller TRENDS Understand howsocial, content, demand gen, PR, and SEO call all work successfully within a fully integrated marketing strategy. Marketers will need to understand how front end web development and coding can affect, enhance, and optimize a content strategy. Sr Manager, Marketing Solutions, LinkedIn
• 14.
  PREDICTION 2015 will bethe year of paid amplification.
• 15.
  Jay Baer TRENDS Content productionand content distribution become equally important. Content marketing reaching near-ubiquity, that will put new focus on math, testing and optimization. President, Convince & Convert
• 16.
  PREDICTION Digital marketing willcontinue to morph and promotion channels will be further fragmented.
• 17.
  Pam Didner TRENDS The majorchange will come from Marketers b reevaluating the target audience and determining what works and what doesn’t. Re-prioritize and be smart about resource allocation and investment. Global Integrated Marketing Strategist, I Corporation
• 18.
  PREDICTION Marketers who donothing but sell, sell, sell, are gonna get ignored, dismissed and overlooked by consumers and prospects.
• 19.
  Mike Stelzner TRENDS Sell less. Dedicatingmore resources to things that are harder to track, like answering customer questions and providing more value online. CEO, Social Media Examiner
• 20.
  PREDICTION 2015 will bethe year of HUMAN for digital marketers.
• 21.
  DJ Waldow TRENDS Incorporate human-speakinto your messaging – videos, pictures, humor, and human. Digital Marketing Evangelist, Marketo
• 22.
  CREATED BY: Source URL: http://www.toprankblog.com/2014/05/digital-marketing-2015/ Galaxy WeblinksInc.