FOR
Robert Katai
What if we
could talk...
The same
LANGUAGE
sorry,
not this
Yes, We Can with
EMOJIS
Even these guys
recognize the power
of emojis
Is this important
for Marketing?
I give you why3 Reasons
Emojis are Important
Marketersfor
The importance of
Visual Marketing1
More than of your50%
brain is involved in
visual proccesing
70% of all your
sensory receptors
are in your eyes
Resources:NeoManStudios
The Millennials
Language2
Millennials spend an average
25 h. online/ week, and
91%are regular Internet users
Ditch B2C,
go for H2H,
Human-to-Human
communication.
Internet and digital technology play an
increasingly important role in their lives,
starting with how they form their identity
and how they experiment with their
social identity.
Professor Urs Gasser,
Berkman Center for Internet and
Society at Harvard University
“
Emojis mean
time3
Time is a valuable thing / Watch it fly by
as the pendulum swings / Watch it count
down to the end of the day
“
Linkin Park - In The End
Time is a
VALUABLE RESOURCE
for every marketer.
Conclusion
the Right Type Of Content,
for the ,Right Context
at the Right Time
Visual Marketer
Brand Evangelist Bannersnack
@katairobi
www.robertkatai.com

3 Reasons why Emoji Should be Important for Marketers