Altruism and Aggression
Chapter 8
2
Class Exercise & Discussion
 List three occasions when you helped
another person.
 What were your motives for helping the
person on each occasion?
HELPING and ALTRUISM
1. Motivation to Help Others
2. Characteristics of Needy -> Helping
3. Normative Factors
4. Personal and Situational Factors
5. Bystander Intervention in Emergencies
6. Seeking and Receiving Help
1. Motivation to Help Others
 Prosocial behavior (Broad category)
 Beneficial to others
 Positive social consequences
1. Motivation to Help Others
 1. Helping
 Behavior intended to benefit
another
 Does not address helper benefit
 2. Altruism
 Voluntary help for others
 No expectation of reward
What is Altruism?
 From Latin word alter – meaning “other”
 Altruism – means “living for others”
 Key component – Selflessness
 Ignored as area of study until the mid-20th
century
 Even though Auguste Comte coined the term
100 years prior
Motivation to Help Others
 3. Egoism
 Rewards for helping
 Costs of helping & not helping
 Distress
Motivation to Help Others
 4. Genuine concern for others
 Empathy
 5. Evolved trait
 Survival of genes
 Reciprocation
Egoism & Cost-Reward Motivation
 Costs for Helping
 Time
 Danger
 Expenditure of effort
 Costs for Not Helping
 Public disapproval
 Loss of face
 Embarrassment
Egoism & Cost-Reward Motivation
 Rewards:
 Thanks
 Admiration
 Financial rewards
 Recognition of competence
Altruism and Empathetic Concern
 Empathy-altruism model
 Two states of emotional arousal
witnessing another’s suffering
1. Distress: Shock, alarm, worry, upset
2. Empathy: Compassion, concern, warmth,
and tenderness
 Empathy heightened
 Victim similar to self
12
Evolution and Helping
 Evolutionary Theory:
 Genetic trait that helps individuals survive
will be passed on to next generation
 Can also explain selfish or aggressive
behavior
 Sociobiology:
 Related to “survival of the fittest”
 Most likely to help those closely related to us
 Reciprocity from non-relatives
2. Characteristics of Needy that
foster Helping
1. Acquaintanceship
2. Liking
3. Similarity
4. Deservingness
3. Normative Factors in Helping
 Outsiders should ‘mind their own
business’
 Norm of Responsibility
 Norm of Reciprocity
 Personal Norms
 Role Behavior
11/27 4. Personal & Situational
Factors
 Modeling Effects
 What actions are possible
 Gender Differences
 Depends on situation
 Good and Bad Moods
 Good mood encourages helping
 Guilt
 If feel responsible
Bystander Intervention in
Emergency Situations
 1. Notice something is happening
 2. Interpret as an emergency
 3. Assume responsibility
 4. Know appropriate assistance
 5. Implement assistance
The Bystander Effect
 In emergency situations
 Potential helpers
 Influenced by relationship with other
bystanders
 Bystander effect:
 As number of bystanders increases,
likelihood that any one bystander will
help a victim decreases
Understanding the Bystander
Effect
 Evaluation apprehension
 Concern about what others expect
 How others evaluate their behavior
 Diffusion of responsibility
 Someone else will help
 How to get emergency help!!!
Costs of Emergency Intervention
 Arousal/cost-reward model
 Needs of the victim
 Their own needs & goals
 Decide if helping is too costly
6. Seeking & Receiving Help
 Help & Obligation
 Norm of self-reliance
 Resent too much help
 Threats to Self-Esteem
 Implies weaknesses

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  • 1.
  • 2.
    2 Class Exercise &Discussion  List three occasions when you helped another person.  What were your motives for helping the person on each occasion?
  • 3.
    HELPING and ALTRUISM 1.Motivation to Help Others 2. Characteristics of Needy -> Helping 3. Normative Factors 4. Personal and Situational Factors 5. Bystander Intervention in Emergencies 6. Seeking and Receiving Help
  • 4.
    1. Motivation toHelp Others  Prosocial behavior (Broad category)  Beneficial to others  Positive social consequences
  • 5.
    1. Motivation toHelp Others  1. Helping  Behavior intended to benefit another  Does not address helper benefit  2. Altruism  Voluntary help for others  No expectation of reward
  • 6.
    What is Altruism? From Latin word alter – meaning “other”  Altruism – means “living for others”  Key component – Selflessness  Ignored as area of study until the mid-20th century  Even though Auguste Comte coined the term 100 years prior
  • 7.
    Motivation to HelpOthers  3. Egoism  Rewards for helping  Costs of helping & not helping  Distress
  • 8.
    Motivation to HelpOthers  4. Genuine concern for others  Empathy  5. Evolved trait  Survival of genes  Reciprocation
  • 9.
    Egoism & Cost-RewardMotivation  Costs for Helping  Time  Danger  Expenditure of effort  Costs for Not Helping  Public disapproval  Loss of face  Embarrassment
  • 10.
    Egoism & Cost-RewardMotivation  Rewards:  Thanks  Admiration  Financial rewards  Recognition of competence
  • 11.
    Altruism and EmpatheticConcern  Empathy-altruism model  Two states of emotional arousal witnessing another’s suffering 1. Distress: Shock, alarm, worry, upset 2. Empathy: Compassion, concern, warmth, and tenderness  Empathy heightened  Victim similar to self
  • 12.
    12 Evolution and Helping Evolutionary Theory:  Genetic trait that helps individuals survive will be passed on to next generation  Can also explain selfish or aggressive behavior  Sociobiology:  Related to “survival of the fittest”  Most likely to help those closely related to us  Reciprocity from non-relatives
  • 13.
    2. Characteristics ofNeedy that foster Helping 1. Acquaintanceship 2. Liking 3. Similarity 4. Deservingness
  • 14.
    3. Normative Factorsin Helping  Outsiders should ‘mind their own business’  Norm of Responsibility  Norm of Reciprocity  Personal Norms  Role Behavior
  • 15.
    11/27 4. Personal& Situational Factors  Modeling Effects  What actions are possible  Gender Differences  Depends on situation  Good and Bad Moods  Good mood encourages helping  Guilt  If feel responsible
  • 16.
    Bystander Intervention in EmergencySituations  1. Notice something is happening  2. Interpret as an emergency  3. Assume responsibility  4. Know appropriate assistance  5. Implement assistance
  • 17.
    The Bystander Effect In emergency situations  Potential helpers  Influenced by relationship with other bystanders  Bystander effect:  As number of bystanders increases, likelihood that any one bystander will help a victim decreases
  • 18.
    Understanding the Bystander Effect Evaluation apprehension  Concern about what others expect  How others evaluate their behavior  Diffusion of responsibility  Someone else will help  How to get emergency help!!!
  • 19.
    Costs of EmergencyIntervention  Arousal/cost-reward model  Needs of the victim  Their own needs & goals  Decide if helping is too costly
  • 20.
    6. Seeking &Receiving Help  Help & Obligation  Norm of self-reliance  Resent too much help  Threats to Self-Esteem  Implies weaknesses