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A Designing Project on "Human Centered Design"
Hello viewers, or should we say future designers! Today, let’s talk about Human-Centered Design. This approach focuses on people first—understanding their needs, problems, and emotions before creating solutions. Designers research, test, and improve ideas with real users in mind. The goal is to make designs not only beautiful but also useful, comfortable, and meaningful for the people who experience them. This presentation is a simple introduction to that idea. Interestingly, it has been created by one of our interns from a Fine Arts background. Though she came with skills in manual drawing and little digital knowledge, within just 90 hours of learning he was able to understand and apply purposeful design.
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A Designing Project on "Human Centered Design"
- 1. Human - CenteredDesign "Empath : Reimagining Everyday Spaces Through Human – Centered Design" Presentation by Shomee Guin
- 2. Credentials • Name :Shomee Guin • College : The Indian College of Art and Draftsmanship • Course and Semester : Bachelor in Fine Arts (BFA); 4th semester • Design Philosophy : Human Centered Design • Institution Name : Red Apple Learning • Contact : [email protected] / 7595038512 • Faculty Member : Mr.Pangkaj Majumder • Internship Batch : Red Apple Learning • Internship Coordinator : Mr. Pangkaj Majumder
- 3. Some of myartworks: Posters
- 4. Brochures & Bookcovers
- 5. Patterns, Portraits &Studies
- 6. Acknowledgement I express myheartfelt gratitude to the mentors and faculty members who guided me throughout this internship. My sincere thanks to the Red Apple Learning team for their consistent support, insightful sessions, and commitment to aligning creativity with sustainability. Special thanks to my peers and academic facilitators whose feedback enriched this project. Their encouragement, both technical and creative, enabled me to approach Human Center Design with renewed curiosity and discipline. This internship has been instrumental in transforming abstract ecological values into practical design outcomes, and I’m immensely thankful to everyone who contributed to this process. Mentor’s Signature
- 7. Empathy in Action "Designing for People, with People "
- 8. What is Human-CentredDesign (HCD)? User-Centric Approach Places human perspectives and needs at the core of problem- solving, ensuring solutions truly resonate with end-users. Iterative Engagement Involves users throughout all stages: observing, brainstorming, conceptualizing, developing, and implementing ideas. Mindset, Not Just Method More than a mere methodology—it’s a profound mindset that inherently values empathy, collaboration, and continuous learning.
- 9. Abstract This project isgrounded in the principles of Human-Centered Design (HCD), a design philosophy that prioritizes the needs, experiences, and aspirations of the end user at every stage of the creative process. The concept project focuses on developing an inclusive, user-friendly solution that addresses real-world challenges through empathy, observation, and iterative problem-solving. By engaging with users directly, gathering insights, and testing prototypes, the project ensures outcomes that are functional, accessible, and meaningful. In the broader context, this project responds to the growing need for design that bridges creativity and usability in real-world scenarios. Key tools and approaches include empathy mapping, persona development, user journey mapping, and rapid prototyping—ensuring the final outcome remains both innovative and human-focused.
- 10. About the DesignPhilosophy: • Origin: Rooted in user experience design and design thinking. • Historical Background: Emerged prominently in the 1990s with IDEO, Don Norman’s principles. • Core Principles: Empathy, Ideation, Prototyping, Iteration, Feedback. • Key Designers: Don Norman, Tim Brown.
- 11. The Human-Centred DesignProcess: Step by Step 1. Understand Identify the real problem by immersing yourself and observing users directly in their natural context. 2. Ideate Brainstorm a multitude of solutions, actively incorporating user input and insights at every stage. 3. Prototype & Test Quickly build and test ideas iteratively, gathering feedback to refine and validate your concepts. 4. Implement Deploy refined solutions that are truly tailored to, and effectively fit, the evolving needs of your users. Continuous feedback loops are integrated throughout this process, ensuring ongoing refinement and enduring relevance of the solutions developed.
- 12. Real-World Example: ThePush/Pull Door Dilemma The Problem Many doors are designed with identical handles on both sides, leading to user hesitation and confusion: should one push or pull? This minor design flaw creates friction in daily interactions. The Human-Centred Solution A simple, yet ingenious HCD solution involves removing the handle on the 'push' side, leaving only a plain plate. Users instinctively push the plate, while a handle on the other side clearly indicates 'pull'. The Result This intuitive design significantly reduces user confusion, streamlines traffic flow, and creates a much smoother, more pleasant interaction experience for everyone.
- 13. Real-World Example: KidsToothbrush Design Problem: Traditional thin toothbrush handles are difficult for small children's hands to grip effectively. Moreover, motivating kids to brush regularly can be a daily struggle. Solution: Designers developed toothbrushes with thick, ergonomically shaped handles featuring soft, rubberized grips, often adorned with appealing comic characters or vibrant colours. Result: This thoughtful design makes toothbrushes much easier for children to hold and manipulate, significantly increasing both their willingness and enjoyment in brushing, leading to better oral hygiene habits.
- 14. Beyond Products: HCDfor Social Impact and Safety The Sonamoni project in rural Bangladesh serves as a powerful illustration of HCD’s application in critical social challenges. It involved rigorously assessing drowning risks for children in vulnerable communities. Multidisciplinary teams employed HCD principles to engage local communities, understand their daily routines, and identify effective intervention points. This initiative led to the creation of culturally sensitive and highly effective safety interventions, demonstrating HCD’s profound power in addressing global health challenges and fostering community well-being.
- 15. Principles Guiding Human-CentredDesign Small Details Matter: "Small is Big" Even minor barriers or frictions in a design can significantly hinder user adoption and satisfaction. Pay attention to every nuance. Context is King Solutions must be meticulously designed to fit seamlessly within users’ specific environments, cultural norms, and daily lives to be truly effective. Behaviour ≠ Intention Design for how people actually behave and interact, rather than solely relying on what they say they will do or intend to do. Inclusive Participation Actively engage diverse communities as genuine partners in the design process, not merely as subjects of observation or research.
- 16. The Future ofHuman-Centred Design in India and Beyond Integrating AI, VR, and other emerging technologies will enhance human-environment interaction, creating more intuitive and adaptive experiences. Embracing cultural diversity and sustainability will drive ethical innovation, ensuring that new solutions are respectful and beneficial for all. Call to Action: Lets design with empathy, inclusivity, and impact at the core — because great design truly changes lives.
- 17. Philosophy as aPersona • Traits: Empathetic, Observant, Collaborative. • Preferred Design Era: Contemporary, Digital Age. • Taste in Fashion: Minimal yet functional. • Life Motto: “Design for people, not just users.”
- 18. Application of HumanCentered Design Across Industries
- 19. Architecture Human-centered design (HCD)in architecture focuses on prioritizing the needs, experiences, and well-being of people who will use and interact with a building or space. It shifts the design focus from purely functional or aesthetic concerns to creating environments that enhance the lives of their users.
- 20. Fashion Human-Centered Design (HCD)in fashion focuses on creating products and experiences that are tailored to the needs and desires of the individuals who will wear or interact with them.
- 21. Urban & Environmental Development Human-CenteredDesign (HCD) in urban and environmental design focuses on creating spaces and environments that prioritize the needs, experiences, and well-being of people. It's a design approach that places humans at the core of the process, ensuring that the built environment is functional, comfortable, accessible, and enhances quality of life. This approach involves understanding human behavior, needs, and preferences through various methods like user research, prototyping, and testing.
- 22. How does thisproject relate to our education system? Human-centered design (HCD) projects can greatly benefit your education system by prioritizing the needs and experiences of students, teachers, and administrators. Key Benefits • Student-centered learning • Teacher empowerment • Improved academic performance • Enhanced school culture • Increased community involvement
- 23. Reflections This Human-Centered Designproject was an eye-opening experience, emphasizing the importance of empathy and user involvement in the design process. By engaging with stakeholders and end-users, we gained valuable insights into their needs, pain points, and motivations. Our design solutions were tailored to address these concerns, resulting in a more intuitive and user-friendly experience. This project reinforced the value of co-creation and iterative testing, ensuring that our design was both effective and meaningful.
- 24. References • The Designof Everyday Things by Don Norman • Human - Centered Design Toolkit by IDEO • Images & Media : Pinterest and Google