Films with Sound Television Color TV
VCR Cable & Satellite Video on Demand
VIACOM NOW…
WEBSITES LINEAR
/ DVR
VOD /
CATCHUP
DTO
PLAYPLEX
D2C
SOCIAL
SNAPCHAT
RETAIL /
THEMEPARKS
GAMES
/ APPS
YOUTUBE
CONTENT
WHEREVER
THEY ARE
LINEAR TV: PLAY PLEX: SNAP CHAT
DISCOVER:
SOCIAL VIDEO: LIVE CONTENT:
4B+
CUMULATIVE
HOUSEHOLDS
in 182 countries
via 295 TV channels
in 43 languages
106
AUTHENTICATED
VOD PRODUCTS
25 unique
Operators
15 M
AVG. MONTHLY
VIEWS
1 BILLION
SOCIAL FANS
GLOBALLY
huge engagement
on Facebook live
46 LIVE
MUSIC EVENTS
and award
shows every year
REAL LIFE
EXPERIENCES: PAID APPS: MULTI-TERRITORY
SVOD / DTO: FVOD: CONSUMER
PRODUCTS:
40M PEOPLE
visit our recreation
experiences annually + 10
theme parks, 9 live
theatrical shows and
a brand new resort
55 BRANDED
NICKELODEON
GAME APPS
in international
App store alone
+ 80 in the US
MULTI-TERRITORY
DEALS WITH
AMAZON & NETFLIX
+ many local players
OVER 104 MILLION
AVG MONTHLY
VIDEO VIEWS
on YouTube
outside of the US
OVER
$30BILLION
GENERATED
to date
LINEAR VIEWING AND OUR PAY TV
RELATIONSHIPS REMAIN TOP PRIORITY
We had 22 new linear channel launches
in 2016-2017
Vast majority of viewing is still linked
to TV schedules
Our networks reach more television
subscribers than anyone else in the
world
We reach more millennials in the US on
average every month than any cable
portfolio.
•
•
•
•
Source: US Ad Sales Research
245
Mobile
305M
685M380M
Households (M)
FY 2020
TV HH
Penetration
270M (‘16 )
3% CAGR
Note: All HH numbers exclude US,CN,IN,KR. Sources: Kagan (fixed broadband) and eMarketer (smartphone users)
135
Fixed
The increase in
broadband-only
homes will more than
double PayTV
households over the
next three years.CabSat HH
2020
Incr.BB HH
2020
Total New Pay TV HH
2020
41% +52% 93%
What we know.
NEW CONTENT EXPERIENCES
Source: ₁Viacom Strategic Insights, Q13. Which of these apps/websites do you/does your child use? (Net of ‘”watch TV shows” on apps and/or websites) Base=Authenticators,
n=1013; : Viacom Strategic Insights, Q16. How frequently do you/yourchild actually use each app or website to watch full-length TV programs? Base=Authenticators, m=1013
₃VIMN Preschool App study (Uk, FR) Dec 2014 Parents of 2-5 year olds
THEY ARE MTV –
AND MY MTV MUSIC
IS BUILT FOR THEM
CUSTOMIZABLE LINEAR VIEWING
EXPERIENCE FOR PRESCHOOLERS
AND THEIR MILLENNIAL PARENTS
NEW CONTENT EXPERIENCES
Source: ₁Viacom Strategic Insights, Q13. Which of these apps/websites do you/does your child use? (Net of ‘”watch TV shows” on apps and/or websites) Base=Authenticators,
n=1013; : Viacom Strategic Insights, Q16. How frequently do you/yourchild actually use each app or website to watch full-length TV programs? Base=Authenticators, m=1013
₃VIMN Preschool App study (Uk, FR) Dec 2014 Parents of 2-5 year olds
THEY ARE MTV –
AND MY MTV MUSIC
IS BUILT FOR THEM
CUSTOMIZABLE LINEAR VIEWING
EXPERIENCE FOR PRESCHOOLERS
AND THEIR MILLENNIAL PARENTS
WHY?
TELKOMSEL
AND NICK PLAY
Branded Content &
Data Pack to
attract new subs
WHAT?
All your favorite Nickelodeon content,
games, and surprises bundled with
your Nickelodeon-branded data pack
Alex Stein - Strategy & Innovation in International Media
Alex Stein - Strategy & Innovation in International Media

Alex Stein - Strategy & Innovation in International Media

  • 1.
    Films with SoundTelevision Color TV VCR Cable & Satellite Video on Demand
  • 8.
    VIACOM NOW… WEBSITES LINEAR /DVR VOD / CATCHUP DTO PLAYPLEX D2C SOCIAL SNAPCHAT RETAIL / THEMEPARKS GAMES / APPS YOUTUBE
  • 9.
    CONTENT WHEREVER THEY ARE LINEAR TV:PLAY PLEX: SNAP CHAT DISCOVER: SOCIAL VIDEO: LIVE CONTENT: 4B+ CUMULATIVE HOUSEHOLDS in 182 countries via 295 TV channels in 43 languages 106 AUTHENTICATED VOD PRODUCTS 25 unique Operators 15 M AVG. MONTHLY VIEWS 1 BILLION SOCIAL FANS GLOBALLY huge engagement on Facebook live 46 LIVE MUSIC EVENTS and award shows every year REAL LIFE EXPERIENCES: PAID APPS: MULTI-TERRITORY SVOD / DTO: FVOD: CONSUMER PRODUCTS: 40M PEOPLE visit our recreation experiences annually + 10 theme parks, 9 live theatrical shows and a brand new resort 55 BRANDED NICKELODEON GAME APPS in international App store alone + 80 in the US MULTI-TERRITORY DEALS WITH AMAZON & NETFLIX + many local players OVER 104 MILLION AVG MONTHLY VIDEO VIEWS on YouTube outside of the US OVER $30BILLION GENERATED to date
  • 10.
    LINEAR VIEWING ANDOUR PAY TV RELATIONSHIPS REMAIN TOP PRIORITY We had 22 new linear channel launches in 2016-2017 Vast majority of viewing is still linked to TV schedules Our networks reach more television subscribers than anyone else in the world We reach more millennials in the US on average every month than any cable portfolio. • • • • Source: US Ad Sales Research
  • 13.
    245 Mobile 305M 685M380M Households (M) FY 2020 TVHH Penetration 270M (‘16 ) 3% CAGR Note: All HH numbers exclude US,CN,IN,KR. Sources: Kagan (fixed broadband) and eMarketer (smartphone users) 135 Fixed The increase in broadband-only homes will more than double PayTV households over the next three years.CabSat HH 2020 Incr.BB HH 2020 Total New Pay TV HH 2020 41% +52% 93% What we know.
  • 15.
    NEW CONTENT EXPERIENCES Source:₁Viacom Strategic Insights, Q13. Which of these apps/websites do you/does your child use? (Net of ‘”watch TV shows” on apps and/or websites) Base=Authenticators, n=1013; : Viacom Strategic Insights, Q16. How frequently do you/yourchild actually use each app or website to watch full-length TV programs? Base=Authenticators, m=1013 ₃VIMN Preschool App study (Uk, FR) Dec 2014 Parents of 2-5 year olds THEY ARE MTV – AND MY MTV MUSIC IS BUILT FOR THEM CUSTOMIZABLE LINEAR VIEWING EXPERIENCE FOR PRESCHOOLERS AND THEIR MILLENNIAL PARENTS
  • 17.
    NEW CONTENT EXPERIENCES Source:₁Viacom Strategic Insights, Q13. Which of these apps/websites do you/does your child use? (Net of ‘”watch TV shows” on apps and/or websites) Base=Authenticators, n=1013; : Viacom Strategic Insights, Q16. How frequently do you/yourchild actually use each app or website to watch full-length TV programs? Base=Authenticators, m=1013 ₃VIMN Preschool App study (Uk, FR) Dec 2014 Parents of 2-5 year olds THEY ARE MTV – AND MY MTV MUSIC IS BUILT FOR THEM CUSTOMIZABLE LINEAR VIEWING EXPERIENCE FOR PRESCHOOLERS AND THEIR MILLENNIAL PARENTS
  • 19.
    WHY? TELKOMSEL AND NICK PLAY BrandedContent & Data Pack to attract new subs WHAT? All your favorite Nickelodeon content, games, and surprises bundled with your Nickelodeon-branded data pack