As evaluation

As evaluation

• 1.
  AS Evaluation
• 2.
  The questions thatmust be addressed in the evaluation are: 1. In what ways does your media product use, develop or challenge forms and conventions of real media products? 2. How does your media product represent particular social groups? 3. What kind of media institution might distribute your media product and why? 4. Who would be the audience for your media product? 5. How did you attract/address your audience? 6. What have you learnt about technologies from the process of constructing this product? 7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
• 3.
  1. In whatways does your media product use, develop or challenge forms and conventions of real media products? • What real magazines did you look at? • What conventions did you try to imitate and how? • Which conventions did you reject/ challenge/ develop and how? • How important was the genre of the real magazines in your decision making?
• 4.
  2. How doesyour media product represent particular social groups? • Who is on your front cover and how is he/she/they represented in their choice of costume/ mise en scene/ expression/ colours etc? • How have you constructed your artist profile for your cover/ double page spread? • What type of person and their interests are evident in your contents page?
• 5.
  3. What kindof media institution might distribute your media product and why? • Why did you choose your institution? (bring all your research together on their current catalogue, target audience, readership figures) • Comment on the future of music magazines and industry and how your institution is moving with these changes.
• 6.
  4. Who wouldbe the audience for your media product? • Who would buy your magazine? • How have you reflected this in the choices you have made? • Is it important to be selective? • Are there audiences that you are excluding? How and why?
• 7.
  5. How didyou attract/address your audience? • What elements in your coursework would appeal to your audience? • What assumptions have you made about your audience’s tastes/ interests?
• 8.
  Marking Criteria: Level 4 16–20 marks • Excellent skill in the use of appropriate digital technology or ICT in the evaluation. • Excellent understanding of issues around audience, institution, technology, representation, forms and conventions in relation to production. • Excellent ability to refer to the choices made and outcomes. • Excellent understanding of their development from preliminary to full task. • Excellent ability to communicate.
• 9.
  6. What haveyou learnt about technologies from the process of constructing this product?
• 10.
  7. Looking backat your preliminary task, what do you feel you have learnt in the progression from it to the full product?