Audience research analysis

Audience research analysis

• 1.
  Analysis of Audience Questionnaire
• 2.
  What gender areyou? Gender 9 8 7 6 5 4 Series1 3 2 1 0 Male Female The first question we asked was their gender. The results show that 8 out of the 12 people we asked were male and only 4 of them were female. This makes it more biased as we asked more males than females. This varies the results of our questionnaire. To make them more reliable and fair we should have asked an equal number of males and females.
• 3.
  How often doyou watch music channels? Often Not very often Never We asked people how often they watch music channels as is it is commonly believed that they are a major source for the consumption of music videos. However more recently people believe that music channels are loosing a large audience as many fans now get their music online because they can choose for themselves and its not chosen for them. The results in this chart confirm this as only 2 people out the 12 that we asked said they watched music channels often. The majority of the people said they never watch music videos and 4 people said they didn’t watch them very often. This tells us that our target audience use other sources to watch music videos.
• 4.
  How do youwatch music videos? 8 7 6 5 4 Series1 3 2 1 0 Ipod Website (Youtube etc) Artist Website TV Other We asked people how they watch music videos because we wanted to find out if there are other sources they use watch music videos from. We gave options of: Ipod, Websites (YouTube etc), Artist’s website, TV, and Other. The results show that 7 people use websites such as YouTube to watch music videos. This supports the findings we gathered in the previous question. This isn’t surprising because most people use the internet for most things and website such YouTube has allowed them to watch music videos anytime they want.
• 5.
  What genre doyou listen to or watch? Pop Rock Punk Pop-punk R 'n' B Indie Jazz Classical Electronica Metal Dubstep This chart shows that the people that took our questionnaire listen to a mixed range of music. It shows that the most popular genre that the people listen to is Indie, the second most popular genre was pop punk and the least popular is Dubstep and Classical.
• 6.
  This chart showsthat most people we asked think music videos are vital to the success of albums and singles, however a close number of people also said that they didn’t think it did as 6 people said yes and 5 people said no. Only one person said that they were unsure whether they are vital. This suggests that music videos could help with the success of albums/singles, however they are not vital. Do you think music videos are vital to the success of albums/singles? 6 5 4 3 Series1 2 1 0 Yes No Unsure
• 7.
  What are yourthoughts on music videos that don’t relate to the lyrics? “I have no problem with them as music videos enhance the enjoyment of the song” “I prefer videos that relate to We asked people this the song because it can help “Just seems dumb to question because we wanted you understand the lyrics me” to find out a bit more about better and could show how the creator of video interpret what they liked seeing in a the lyrics.” music video. The quotes that “I think they can be effective we picked out of the and enjoyable” questionnaire show a mixed review on music videos that don’t relate to the lyrics. “I like them because they show the director’s “I think they are great and Some people suggested some imagination and they interesting” form of entertainment was could be interesting and needed for them to enjoy the fun to watch” music video. “Pointless” “They are the best form “If they are unrelated, they of music videos.” should be at least interesting- funny, tell a story etc.”
• 8.
  What is yourfavourite music video of all time? “The Killers- A “Rebecca Black- Friday” DustlandFairytale” “LMFAO- Party Rock” “Beyonce- Irreplacable” “Nirvana- Smells Like Teen Spirit” “Coldplay- Paradise” “Chris Brown ft Justin Bieber- “OllyMurs- Thinking about “Tess- Big Room” Next To You” me” “All American Rejects- Dirty “Asking Alexandria- The Final Episode” Little Secret” We asked people what their favourite music videos of all time was and above is what some of them said. We asked them this question because we wanted to look at these videos and see what makes them good and incorporate some of them same techniques into our own music video.