LEGO is a toy company founded in 1932 in Denmark by Ole Kirk Christiansen. It began as a wooden toy company and later switched to plastic LEGO bricks. The company has passed down from father to son and is now owned by a grandson of the original founder. The author chose to focus on LEGO because they loved playing with LEGO bricks as a child and appreciated the company's quality products, creativity, and role in developing spatial thinking skills through sets like educational robotics lines. While video games now compete for children's time, the author hopes LEGO continues innovating and inspiring learning for many more years.