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Business Case for Sustainability Presentation
The document discusses the importance of sustainability for businesses, emphasizing the need for a strategic approach that integrates sustainability with business objectives. It addresses common challenges and misconceptions companies face regarding sustainability initiatives, such as budget constraints and customer interest. Furthermore, it encourages innovation, effective communication, and collaboration as key elements for driving change towards sustainability.
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Business Case for Sustainability Presentation
- 1.
- 2. Presented by Laura Dunkley NiagaraCollege Environmental Post-Graduate Students 2015
- 4.
- 5. Who is behindthe wheel?
- 6. Reputation Crisis Regulations Reduce Costs CompetitiveStrategy Right thing to do
- 8. “I have somuch work to do already!” “It is not in our budget right now, and who knows how to do it anyways?” “How will this support our business strategy?”
- 9. “But we’ve doneit this way and it is working” “Is it really Green?” “What regulation do I use for report? How do I report? Who cares?”
- 10. “Is there aregulation forcing us to do it?… right now?” “Is there even a GREEN product available? It is just easier to buy from who we always buy from.” “It is not convenient to recycle and compost”
- 11. “Does any ofour customers care about sustainability?” “We are just a small company that offers services, having sustainability initiatives doesn’t apply to us.” “I don’t know where to start.”
- 13.
- 14. • Sustainability needsa Strategy • Sustainability must support Business Strategies • Be Respectful of Limitations. • Walk Before you Run. Growing Change
- 15. • Lead byExample • Have Fun! Be Innovative! • Be Resourceful • Communication is Key • Collaboration is the Way of the Future • Be Patient & Persistent Growing Change
- 16. Alphacoms Aphacoms - FrenchCommunications Agency - To communicate around their Sustainability culture and demonstrate their innovation in communication, they decided to present their 2013 CSR report as an online virtual tour of their offices where is organized a gigantic…banana hunt! Yes, you’ve read it correctly. A banana hunt. Company Site - http://rse.alphacoms.fr/ Blog Reference - http:// blog.wizness.com/this-may-be-the-most-original-entertaining-csr-report-youve-ever-read/
- 18. Video + PRPlatform http://3blmedia.com/Video/Reuters/All
- 21. Sources & RelatedArticles • From Challenges to Opportunities: The 7 Sustainability Opportunities for Canadian Business in 2015 http://nbs.net/knowledge/sustainability-opportunities-for-canadian-business-2015/? utm_source=Challenges+eblast+2015&utm_campaign=Jan+2015+Challenges+E- blast&utm_medium=email • Sustainability Strategy Benefits - http://sustainabilityedge.com/links-and-resources/benefits-of- corporate-sustainability-strategy/ • What do businesses think of their CSOs? http://www.greenbiz.com/article/what-do-businesses- think-their-csos • Building a Sustainable Niagara - http://list.ly/list/VsX-building-a-sustainable-niagara • Marketing Strategies - List of Articles by Laura Dunkley - http://list.ly/list/3nL-content-marketing- strategies • How Cities and Businesses Are Working Together to Address Climate Change http:// www.triplepundit.com/2014/07/cities-businesses-working-together-address-climate-change/ (July 14, 2014)