Business communication

Business communication

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  ) Presented By :- Himani(19DM079BUSINESS COMMUNICATION
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  https://youtu.be/- 36IhxDKsCU
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  Moral character ofa teenage boy. Worth of every work that comes our way. Empathy is portrayed. Importance of people in our lives. Respect. Ghadi identified 3 key festivals of India and decided to propagate its philosophy of #SaareMaelDhoDaa lo.
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  Ghadi urges itscustomers to give each profession its due respect and not to belittle for what they do. Worth of every work and importance of people in our lives. Constant efforts of maid towards her work
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  We tend tolike people who are similar to us like in the ad when the mother asks his son to step into the shoes of maid and he realises her efforts, he cooperated with her and also complimented her. People will follow credible knowledgeable experts who are in a position.
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  SOCIAL PROOF Ghadi hadalways believed in provoking its customers to be more socially conscious and aware. An effort towards initiating a social change. People want more of those things there are less of.
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  Persuasion of GhadiDetergent  The campaign winning the Effie Awards 2017 amongst many others Its campaign, #SaareMaelDhoDaalo has become synonymous with cleaning which goes beyond clothes. The ad received 14 million likes and was popular in every social media places.
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  SWOT STRENGTH Premium Brand Attractive wayto storytelling Advertising new ad campaigns to keep brand top of mind Weakness No Brand ambassdor New tagline Oppurtunities Adapting to new markets Identification of key festivals Threats Existing companies