Channel Partnership
Presentation Overview Who we are Our Service Proposition Our Technology Our Market Position Why Our Customers Buy From Us Our Customers Channel Partnership Whitelable Financials
The UK leading provider of high speed ,  symmetrical wireless broadband connectivity to London SMEs Exploiting symmetrical 2Mbs to 10Mbs connectivity in London (“Copper - fibre” gap) Independent London network utilising standards based broadband in the 5.4GHz and 28GHz licensed spectrum A service based proposition utilising best of breed technologies Commercial roll out started in Feb 2007 and growing at 100% per annum Strong management team with high profile non executive board Who We Are
Reduced cost 70 – 30% Independent owned network Reliable core network Flexible connectivity 2Mbs – 40Mbs (2Mb increments) Scalable offering Symmetrical service Rapid customer instillation Secure to US government standards Resilient wireless network 100 % SLA over the past 24 months Proactive, local customer support Quick Install  Our Service Proposition Our proposition is highly differentiated to the incumbent DSL based services
Microwave technology 2Mbps – 10Mbps – 40Mbps 5.4GHz + 28GHz spectrums 12 base stations in 2010 Ring typology to guarantee service Uninterruptable Power Supply (20hrs) Two Co-location sites 2 backbone connections per base station Up to 1Gbps backbone speeds Our Technology
Our Network
Our Value Proposition Symmetrical  up and download speeds 30 – 70%  cost saving Independent  of BT infrastructure Complete  diversity Instant  scalability London  Based Small and  independently owned 4 hour  fix time 100% SLA  achieved
Our Market Position Symmetrical Microwave technology No Last Mile Limitations Not Distance Limited Max 10Mb Download Max 10 Mb Upload Max 4hr fix time 100% independent Able to upgrade Guaranteed 99.5 SLA Max 7:1 contention rates Symmetrical Copper Infrastructure Last Mile Limitations Distance Limited Max 2Mb Download Max 2Mb Upload Min 4hr call out time BT Wholesale Unable to upgrade Misleading SLA Up to 20:1 contention rates Asymmetrical  Copper Infrastructure Last Mile Limitations Distance Limited Max 2Mb Download Max 512Mbs Upload Min 4hr call out time BT Wholesale  Unable to upgrade  Misleading SLA Up to 20:1 contention rates Wimax SDSL ADSL
Why Our Customers Buy From Us
Our Customers Finance &  legal Media & Broadcasting Agencies Comms &  Technology Retail & Leisure Construction & Energy
Urban Wimax Whitelabel Partner
Whitelabel Financial Opportunity Pricing * Prices based on DD payments on 24 month contractual terms Revenue Projector * Based on one 4Mb new site per month over a 12 month period: £28K * Based on two 4Mb new sites per month over a 12 month period : £56K £683 £546 £418 £288 £151 Sale price (20%) £1,949 £1,949 £1,949 £949 £949 Install RRP £1,559 £854 10Mbps Symmetrical £1,559 £683 8Mbps Symmetrical £1,559 £522 6Mbps Symmetrical £759 £360 4Mbps Symmetrical £759 £189 2Mbps Symmetrical Sale price (20%) Monthly RRP Data Service
Partner Support Pre sales Sales Post sales Marketing

Channel Sales Presentation

  • 1.
  • 2.
    Presentation Overview Whowe are Our Service Proposition Our Technology Our Market Position Why Our Customers Buy From Us Our Customers Channel Partnership Whitelable Financials
  • 3.
    The UK leadingprovider of high speed , symmetrical wireless broadband connectivity to London SMEs Exploiting symmetrical 2Mbs to 10Mbs connectivity in London (“Copper - fibre” gap) Independent London network utilising standards based broadband in the 5.4GHz and 28GHz licensed spectrum A service based proposition utilising best of breed technologies Commercial roll out started in Feb 2007 and growing at 100% per annum Strong management team with high profile non executive board Who We Are
  • 4.
    Reduced cost 70– 30% Independent owned network Reliable core network Flexible connectivity 2Mbs – 40Mbs (2Mb increments) Scalable offering Symmetrical service Rapid customer instillation Secure to US government standards Resilient wireless network 100 % SLA over the past 24 months Proactive, local customer support Quick Install Our Service Proposition Our proposition is highly differentiated to the incumbent DSL based services
  • 5.
    Microwave technology 2Mbps– 10Mbps – 40Mbps 5.4GHz + 28GHz spectrums 12 base stations in 2010 Ring typology to guarantee service Uninterruptable Power Supply (20hrs) Two Co-location sites 2 backbone connections per base station Up to 1Gbps backbone speeds Our Technology
  • 6.
  • 7.
    Our Value PropositionSymmetrical up and download speeds 30 – 70% cost saving Independent of BT infrastructure Complete diversity Instant scalability London Based Small and independently owned 4 hour fix time 100% SLA achieved
  • 8.
    Our Market PositionSymmetrical Microwave technology No Last Mile Limitations Not Distance Limited Max 10Mb Download Max 10 Mb Upload Max 4hr fix time 100% independent Able to upgrade Guaranteed 99.5 SLA Max 7:1 contention rates Symmetrical Copper Infrastructure Last Mile Limitations Distance Limited Max 2Mb Download Max 2Mb Upload Min 4hr call out time BT Wholesale Unable to upgrade Misleading SLA Up to 20:1 contention rates Asymmetrical Copper Infrastructure Last Mile Limitations Distance Limited Max 2Mb Download Max 512Mbs Upload Min 4hr call out time BT Wholesale Unable to upgrade Misleading SLA Up to 20:1 contention rates Wimax SDSL ADSL
  • 9.
    Why Our CustomersBuy From Us
  • 10.
    Our Customers Finance& legal Media & Broadcasting Agencies Comms & Technology Retail & Leisure Construction & Energy
  • 11.
  • 12.
    Whitelabel Financial OpportunityPricing * Prices based on DD payments on 24 month contractual terms Revenue Projector * Based on one 4Mb new site per month over a 12 month period: £28K * Based on two 4Mb new sites per month over a 12 month period : £56K £683 £546 £418 £288 £151 Sale price (20%) £1,949 £1,949 £1,949 £949 £949 Install RRP £1,559 £854 10Mbps Symmetrical £1,559 £683 8Mbps Symmetrical £1,559 £522 6Mbps Symmetrical £759 £360 4Mbps Symmetrical £759 £189 2Mbps Symmetrical Sale price (20%) Monthly RRP Data Service
  • 13.
    Partner Support Presales Sales Post sales Marketing