The Story of




Team: CompCamp
Service: Technology education programs for youth
Industry: Education
Total customer interactions: 100+
Team: Rose Behar, Lead Business; Michael Johnston, Lead Curriculum; Taylor Quinn, Lead Social
The Beginning
            •   Startup Weekend
            •   Used computers
            •   Low-cost
            •   Community
                encouragement
Initial Hypotheses
• Validation through local orgs & biz
• Price point
• Non-profit vs. profit
  – SuperNOVA?
Customer Archetype
Customer Flow
Distribution Channel
Revenue Flow
Curriculum
• Meetings with Professors from
  Dalhousie/NSCC/SMU
• Program curriculum speed & topics
• Appealing to girls
Mid-summer crisis
• Entrepreneur’s Forum saves the day
  – Press and registrations
  – Youth and camp issues
  – Change to full day
CompCamp Summer 2012
•   Game Development
•   Social Media Unmasked X
•   Hardware & Structure
•   Web Development & Design
Press & Response
           • Exit evaluations
           • Parent feedback
           • Community response
Future Solutions
•   Girls Tech League
•   Reformatting
•   Non-Profit vs. profit (Take 2)
•   Future plans
Designed for:                                      Designed by:
                                                                                                                                       March 8th, 2013
                                                                                                                                        March 8th, 2013
                                                                                                                                       On: dd/mm/yyyy
CompCamp Canvas                                          CompCamp                                           Michael Johnston, Rose
                                                                                                            Behar, Taylor Quinn        Iteration #



 Key Partners               Key Activities                      Value Propositions           Customer Relationships           Customer Segments
 -Technology industry and   -Creating curriculum               -Custom curriculum and        -Providing a fun, safe           -Youth between 8-15
 business supporters                                           mentorship                    environment in which to learn    years old with an interest
                            -Training staff                                                                                   in technology
 -Local computer science                                       -Filling gap present in the   -Ensuring preparedness and
 departments at             -Seeking potential mentors         public tech education         skills of counsellors            -Parents who want their
 Dal/SMU/MSVU/NSCC          from community                                                                                    children to gain valuable
                                                               -Skill-based and hands-on     -Implement a feedback model to   career skills at a young
 -Various partner           -Setting up and running            programs for youth            ensure need is being fulfilled   age.
 organizations              programs                                                         week by week and programs
                                                               -Entrepreneurship skills      are enjoyable and educational
 -Public/private schools    -Development and                   training
                            expansion                                                        -Connecting participants with
                                                                                             new opportunities

                            Key Resources                                                    Channels

                            -Entrepreneurial community                                       -CompCamp website
                            in Halifax
                                                                                             -Social media / web presence
                            -Student funding
                            opportunities                                                    -Traditional press

                            -Open source teaching                                            -Word of mouth
                            resources

                            -Equipment

                            -Location

 Cost Structure                                                                  Revenue Streams
                                                      -Location rental costs                                  -Direct Sales                          -Grants

                                                   -Staff costs and training                                -Sponsorship      -Fundraising/crowdfunding

                                                          -Equipment costs


www.businessmodelgeneration.com

Comp camp bmc

  • 1.
    The Story of Team:CompCamp Service: Technology education programs for youth Industry: Education Total customer interactions: 100+
  • 2.
    Team: Rose Behar,Lead Business; Michael Johnston, Lead Curriculum; Taylor Quinn, Lead Social
  • 3.
    The Beginning • Startup Weekend • Used computers • Low-cost • Community encouragement
  • 4.
    Initial Hypotheses • Validationthrough local orgs & biz • Price point • Non-profit vs. profit – SuperNOVA?
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
    Curriculum • Meetings withProfessors from Dalhousie/NSCC/SMU • Program curriculum speed & topics • Appealing to girls
  • 10.
    Mid-summer crisis • Entrepreneur’sForum saves the day – Press and registrations – Youth and camp issues – Change to full day
  • 11.
    CompCamp Summer 2012 • Game Development • Social Media Unmasked X • Hardware & Structure • Web Development & Design
  • 12.
    Press & Response • Exit evaluations • Parent feedback • Community response
  • 13.
    Future Solutions • Girls Tech League • Reformatting • Non-Profit vs. profit (Take 2) • Future plans
  • 14.
    Designed for: Designed by: March 8th, 2013 March 8th, 2013 On: dd/mm/yyyy CompCamp Canvas CompCamp Michael Johnston, Rose Behar, Taylor Quinn Iteration # Key Partners Key Activities Value Propositions Customer Relationships Customer Segments -Technology industry and -Creating curriculum -Custom curriculum and -Providing a fun, safe -Youth between 8-15 business supporters mentorship environment in which to learn years old with an interest -Training staff in technology -Local computer science -Filling gap present in the -Ensuring preparedness and departments at -Seeking potential mentors public tech education skills of counsellors -Parents who want their Dal/SMU/MSVU/NSCC from community children to gain valuable -Skill-based and hands-on -Implement a feedback model to career skills at a young -Various partner -Setting up and running programs for youth ensure need is being fulfilled age. organizations programs week by week and programs -Entrepreneurship skills are enjoyable and educational -Public/private schools -Development and training expansion -Connecting participants with new opportunities Key Resources Channels -Entrepreneurial community -CompCamp website in Halifax -Social media / web presence -Student funding opportunities -Traditional press -Open source teaching -Word of mouth resources -Equipment -Location Cost Structure Revenue Streams -Location rental costs -Direct Sales -Grants -Staff costs and training -Sponsorship -Fundraising/crowdfunding -Equipment costs www.businessmodelgeneration.com

Editor's Notes