Cosugi2010
Download as PPTX, PDF4 likes430 views
This document discusses the core purpose of libraries and how they can remain relevant. It argues that libraries should focus on addressing user needs and problems, not just library needs. Libraries must understand users' goals to provide services like learning opportunities, community building, access to information, and personalization. Technologies should solve user issues, not just be flashy for its own sake. The document stresses that libraries must innovate while keeping learning, interaction and community at their heart.
Cosugi2010
- 1. Wrapping It UpWhat is at the Heart of Libraries?Stephen Abram, MLS, FSLACOSUGI: Disney World FloridaMarch 5, 2010
- 2. These slides available Monday at Stephen’s Lighthouse blog
- 12. What Are Libraries Really For?Economic Impact – ($6.50 per $1, workforce preparedness, industrial attraction, quality of life, etc.)
- 13. Equity (digital divide, integrating population growth, generations, etc.)
- 14. Student Performance (up to 25 point increase)
- 15. Competitive Advantage (Canada, EC, India, China, etc.)
- 16. Social Glue
- 17. Community
- 18. Learning
- 19. InteractionASK YOURSELFWhat is more important:6% annual increases in circulation?100% increases in ILL?500% increases in website hits?1000% increases in database results?50% increases in customer satisfaction?
- 21. How Do You Capture Ideas?And Cultivate and Nurture Them?
- 23. You can’t wait for everyone to change at once.
- 24. Bricks, Clicks and Tricks
- 25. 5 Tricks You Can Do Right AwayNumber One:What are your top reference questions?
- 26. 5 Tricks You Can Do Right AwayNumber Two:Do a Signage Audit
- 27. 5 Tricks You Can Do Right AwayNumber Three:Get Some Widgets (Hint: API)
- 28. 5 Tricks You Can Do Right AwayNumber Four:Get Jiggy with GIS.
- 29. 5 Tricks You Can Do Right AwayNumber Five:Go Beyond StatisticsGoogle AnalyticsForesee
- 30. 5 Tricks You Can Do Right AwayLittle Gale Cengage Ad:Double Your Usage EVERY 18 months!Ask Us. We know how.We have a huge and growing widget library (hundreds and all Facebook enabled)We’ll build websites and landing pages for free (over 1,000 so far)We’ll install Google Analytics and Foresee for freeAccessMyLibrary iPhone app free (Hope Droid…)Ask me about strategic partnerships (examples)
- 31. Are we going to a totally build it yourself world?Imagine IKEA merging with GM...
- 34. Newspapers: Assemble them yourself.Re-imagine the textbook, coursepack, etc.
- 35. Yes, this is ancient marketing/sales wisdom: they aren't buying your hammer, they are buying the deck of their dreams. Help them build it.
- 36. Will Reading Matter?Are your staff confusing books and reading?Audiobooks, Cengage and eBooks . . . And Google
- 38. What does your best borrowed report look like?Is your Community different?http://www.flickr.com/photos/blu_blue/262096844/in/pool-booksandportraits
- 39. What does your book and article or website recommendation blog/RSS feed look like?Who is your star recommender?http://www.flickr.com/photos/matthk/2054262239/
- 40. How do your community contentreviews do?Who is your best teen reviewer?http://www.flickr.com/photos/cjanebuy/340249608/in/pool-booksandportraits
- 41. How are your web based communities doing?How many dozen are there?http://www.flickr.com/photos/mthiesson/176153663/
- 42. Do your users like your video author interviews?Your YouTube DVD trailers?http://www.flickr.com/photos/lori_an/319433801/
- 43. Do you offer podcasts?Do you record every story time?Every lecture?
- 44. Are you making sense of your collections in a community context?BiblioCommons
- 45. ChiliFresh
- 47. SOPAC, VuFind, Endeca, etc.
- 48. Delicious
- 49. Digg
- 51. Can you circulate books from anywhere? Like the parking lot, lecture hall, classroom, sidewalk sale, or nursing home?http://www.flickr.com/photos/library_mistress/525385533/
- 53. The thing about success, is that it’s not about things.Or 2.0 Technology
- 54. Make a list of your last 10 projects. Now describe them in terms that they only solved an end user problem – NOT a library problem.By any chance do youprioritize your needs overend users?
- 55. What problems do you solve?Are they librarian or end user problems?
- 56. Draw a 1 to 7 scale.1___2___3___4___5___6___7Plot all initiatives on it.One: Solves end-user problems from the end user’s perspectiveSeven: Solves library staff problems and pain points?
- 57. What do libraries want?RelevanceMaking a Difference
- 59. Can you describe end user pain points and dreams and desires in their terms?What are their real goals?
- 62. NO
- 63. OK – Now let’s ask ourselves what our users really, REALLY want.
- 65. NO
- 66. Context is King, not Content.
- 67. Do we truly understand their goals?
- 68. Can we at least agree that they don’t want whiz bang widgets, gadgets, shiny new tools or any other raw technology?Let’s address the human condition.
- 71. Learning StylesVisual/Spatial (Picture Smart)Verbal/Linguistic (Word Smart)Musical/Rhythmic (Music Smart)Logical/Mathematical (Number Smart)Bodily/Kinesthetic (Body Smart)Interpersonal (People Smart)Intrapersonal (Self Smart)Piaget, Bloom, Gardner, etc.
- 74. Diabetes OnlineYes, Stephen did just say Lizard Spit
- 76. Community
- 77. Conversations
- 78. Relationships
- 80. Life
- 81. Alerts
- 82. Connection
- 83. Personalization
- 84. Personalization
- 85. Personalization
- 86. I am unique.Understand me.It’s personal.
- 87. Don’t limit me!Who are you to limit me?
- 88. How many dead ends in your library?On your website?In your OPAC?
- 90. Comfort
- 91. Simplicity
- 92. Learning
- 93. LiteracyNews literacyTechnology literacyInformation literacyMedia literacyAdaptive literacyResearch literacyAcademic literacyEtc.Reading literacyNumeracyCritical literacySocial literacyComputer literacyWeb literacyContent literacyWritten literacy
- 94. Play
- 96. Growing up from books,Extending the experience
- 97. Where and When They Want It
- 101. Who Are Your Staff Stars?Do Your Users Know Their Names?
- 103. Progress
- 105. These are exciting times.Choose between achieving a dynamic and exciting future vision or longing for a nostalgic past.
- 106. What is at the heartof libraries?LearningInteractionCommunityInnovationPassionProgress
- 107. No Quick Fixes
- 111. Is it Frozen in Time?
- 112. The BIG Assumption“The Internet has now progressed to its infancy”Search, Social Networks, Learning, Commerce
- 113. LibrariesCreating the Third Path…
- 114. What is the scariest scenario for libraries?I have an archaeology background . . .
- 116. Re-Energizing Libraries
- 118. What is at the heartof libraries?Is it you?
- 119. Stephen Abram, MLS, FSLAVP strategic partnerships and marketsGale Cengage LearningCel: [email protected]’s Lighthouse Bloghttp://stephenslighthouse.com
Editor's Notes
- #53: New enhancements outlined for the portal: View/Search/Open cases Ability to search cases based on description, date range, status, or case number. Ability to keyword search and browse solutions. Sort capability of open and closed cases. View priority levels of cases (default will be 3 when you open a case, but will be updated once Client Care makes the final determination). Ability to close a case immediately via the portal, which will immediately move the open case to the closed case tab. When opening a new case, the Product Sub-Category field will be optional. Required fields will be signified by a red asterisk. Ability to add attachments to an existing or new case.Administrative capability New consortium user which allows an administrator to manage cases across multiple child institutions that exist in SalesForce.com. Administrators can change the contact of a case to another member within the institution. To stay current, administrators (super users or consortium users) will be able to regularly review and dynamically update personal contact information as well as other authorized portal users within the same institution. Portal users will only have access to that individual’s personal information and be able to update information. Super users and Consortium users will be able to view a read-only list of current assets owned and paid for by your institution. A read-only listing of test and production environment statistics will be viewable via the portal.