Cyber security is important in daily life to protect against various threats like identity theft, data breaches, phishing, and ransomware. It involves protecting information through practices that ensure confidentiality, integrity, and availability of data. Common attack methods include social engineering to trick users, malware that can spread through email attachments or links, and denial of service attacks that make systems unavailable. Organizations should implement security best practices like training users, strong passwords, backups, and patching systems. Footprinting gathers target information to identify potential vulnerabilities for an attacker or assess security for a defender.