Tour
“A tour inwhich one returns to
the starting point, a circle trip
usually made for business,
leisure or education during
which many destinations are
visited and for which a tour
programis actually planned.”
.
3.
DEFINITIO
N
● According toWTO (1993) “Tourism
encompasses the activities of persons
travelling to and staying in places
outside their usual environment for not
more than one consecutive year for
leisure , business and other purposes.
● According to tourism society of
britain” tourism is the temporary
short period movement of people to
destinations outside the places where
they normally live, work; and activities
during their stay at these
destinations.” This definition includes
movement of people for all purposes.
4.
Tourism as
an Industry
●Today, tourism has been
widely recognised as a global
industry. However, recognising
tourism as an industry is a
debatable issue, because a few
scholars are against it,
whereas others consider
tourism as an industry.
● Chadwich (1981) argues that
tourism industry does not
exist because it does not
produce a distinct product.
● Kaiser and Helber (1978)
opined that it is not properly
an industry. opposing this
view, a number of scholars
5.
Tourism as
an Industry
●Robinson (1976) believed that
tourism is a dynamic industry;
Smith (1988) and medlik
(1988) , also accepted tourism
as an industry; Wahab (1995)
says that, “any product, whether
tangible, or intangible, that
serves to gratify certain
human need should be
considered as an industrial
product and that if a bond of
product unity exists between
various companies and
organisations in a way that
charactersed their overall
function and organisations in a
way that charactersed their
overall function and determines
their place in in economic life
6.
Tourism as
an Industry
Thus,the application of the term ‘
industry’ to tourism has also been
justified because of the “ modern
approach to the definition of
industry as a group of
companies/firms/organizations
producing identical goods, i.e.
which the consumer regards as
being perfect substitutes for one
another, although, they may be
physically differed.
7.
Structure of Tourism
Industry
BudgetOptions
Regional and local
Tourism Organisations
Tourism Industry National Tourism
Organisations
Travel Trade
Component/Sectors
Lodging Cost
Hotels Motels
Resorts
Other types of
Accomodation
Transportation Cost
Air Rail
Road
Sea/Water
Travel Trade
Organisations
Travel Agency
Tour Operation
Recreation and
Entertainment
organisations
Ancillary
enterprises
Public/Private
Service oraganisations
Health
Insurance
Banking Finance
Training and
Development
Travel
Agency
Travel agency isone of the most important
organization in the tourism private sector
which plays a significant and crucial role in the
entire process of developing and promoting
tourism in the country or at the destination. It
is a travel agency which packages and
processes all the attraction, accesses,
amenities and ancillary services of a country
and presents them to the tourists. It may
also secure travel insurance, foreign currency
for the traveling people.
10.
Travel
Agent
A travel agentis a professional that
specializes in assisting customers with
planning, booking, and organizing travel
arrangements. This includes offering
services such as booking flights, hotels, car
rentals, tours, and other travel-related
activities. Travel agents often provide
advice on travel destinations, offer
packages, and help navigate travel
requirements, such as visas and insurance.
11.
Historical Perspective
1855
Mr. Cookstarted
operating package
tours. He conducted
the world’s first
international tour from
England to the Paris.
This was an ‘inclusive
tour’ . In this way he
developed the concept
of ‘inclusive tour’. In the
next year he developed
the concept of the
‘Grand Tour’ by
organizing a grand
tour to the European
continent.
1878
In order to eliminate
payment in cash, Mr.
Cook
introduced two
systems:
● Traveller Cheque
● Hotel Vouchers
While American
express introduced
● Credit Cards
● Traveller Cheques
1880
Thomas Cook and Sons,
established offices in
Mumbai and Calcutta
and formed the
‘Eastern Princes
Department.’ in 1887,
this department
arranged the visit of
Indian Princess to
Queen Victoria’s Jublee
Celebration.
Till 1920, Thomas
Cook and Sons and
the American Express
Company were the only
big names in travel
trade business.
12.
Types of TravelAgencies
Retail Travel Agencies
A retail travel agency sells tourist products directly
to the public on behalf of the product suppliers
and in return gets commission. Some package tours
are sold in two ways i.e. , on a commission basis
and up price. When a travel agency sells a tour on
marked up price it means that first it mark up the
cost of a tour and then sell it at a higher rate.
The mark up price is the difference between retail
price and whole sale cost.
The main source of revenue for a retail travel agency
is the commission.
Wholesale Travel Agencies
These agencies are specialized in organizing package
tours, which are marketed to the customers/
tourists through the network of a retail travel agency
or directly to the prospective clients. A wholesale
travel agency purchase tourist product components in
bulk and designs package tours.
Inbound Tour Operators
Theseare also known as incoming tour operators.
Technically, the operators who receive guests,
clients/ tourists and handle arrangements in the
host country are called inbound tour operators.
For example a group of American tourists is
coming through TCI ltd. to India and the company
makes arrangements and handles the group in
India then TCI is called an inbound tour operator.
15.
Outbound Tour
Operators
Tour operatorswho promote tours to foreign
destinations, my be business tours or leisure tours
are called outbound tour operators.
Bangladesh’s outbound tourist traffic is growing at a
rate of 10 per cent annually.
However, Bangladesh’s outbound tourism is mainly
holiday oriented.
16.
Domestic Tour
Operators
Domestic touroperators are those who assemble,
combine tourist components into inclusive tours
and sell it to the domestic travelers.
In general, these tour operators provide travel
services within the tourist’s native or home
country. The domestic tour operators operate
within the boundary of home country and offer
package tours to the travelers viz. Domestic
inclusive tours or independent tours.
17.
Ground Operators
These arecommonly known as handling agencies and
their main function is to organize tour
arrangements for incoming tourists on behalf of
overseas operators.
When a tour operator himself promotes beach
holidays, wildlife holidays, adventure tours,
heritage tours, cultural tours at different places,
the difficulty arises.