Download to read offline
![Home
21
Microsoft is a multinational
computer technology corporation.
The history of Microsoft began on
April 4, 1975, when it was founded
by Bill Gates and Paul Allen in
Albuquerque.[1] Its current best-
selling products are the Microsoft
Windows operating system and
the Microsoft Office suite of
productivity software. In 1980,
Microsoft formed a partnership
with IBM that allowed them to
bundle Microsoft’s operating
system with IBM computers,
paying Microsoft a royalty for every
sale. Originally titled “Multi-Tool
Word”, Microsoft Word became
notable for its concept of “What
You See Is What You Get”, or
WYSIWYG. Word was also the first
application with such features as
the ability to display bold text.
It was first released in the spring
of 1983, and free demonstration
copies of the application were
bundled with the November 1983
issue of PC World, making it the
first program to be distributed on-
disk with a magazine.
Microsoft
Interactive Designer
1
4
3
2
1 Microsoft logo.
3 Windows 8 start screen with inter-
active iconic buttons.
2 Windows 8 phone also with interac-
tive iconic buttons.
4 Microsoft logo.
Design is not simply thrown together, but when multiple
pieces are together, a system is used to unite the pieces. Unity,
variety, and consistency are key to systems of design.](https://image.slidesharecdn.com/8451eaaa-46d2-4e81-9e10-83562f94a197-150520052733-lva1-app6891/75/Designing-Communication-new5-22-2048.jpg)
Designing Communication-new5
- 1.
- 2. Home 1 “Design is thefundamental soul of a human- made creation that ends up expressing itself in successive outer layers of the product or service.” -Steve Jobs
- 3. Home 2 Designing Communication A collectionof works consisting of Craft, Iteration, and Systems.
- 4.
- 5. Home 4 Acknowledgements A special thanksto the following artists for the use of their quote or work. Frank Chimero Mike Perry Bill GatesSteve Jobs
- 6.
- 7. Here 6 CRAFT p.8 • featurepage • work page ITERATION p.12 • feature page • work page SYSTEMS p.16 • feature page • work page RESOURCES & LINKS p.22 • sources
- 8. Home 7 “People ignore designthat ignores people.” -Frank Chimero
- 9.
- 10. Home 9 Frank Chimero Designer In 2010,Frank Chimero received the Art Directors Club Young Guns award. That same year, he was selected by Print Magazine for its annual New Visual Artists issue, highlighting twenty designers under the age of thirty. As a teacher, he has worked with undergraduates at Portland State and Missouri State University teaching typography, design systems, information design, and thesis courses. He has also taught graduate students at SVA’s Masters of Interaction Design department. He believes great design comes from sharp thinking and reflective practice, that some things are truly diminished when simplified, and every solution creates unexpected problems. 1 The Shape of Design is a meditation on the design process. Its interior is black and warm red, and its typeset is Quadrat.The cover was designed to scale well, so it’d be legible at small sizes on tablets. 3 Interactive design. 2 “Boredom is Extinct.” Each year, The Atlantic runs their “Ideas Issue.” In 2010, Frank was asked to illustrate each of the proposed ideas. “The job was a conceptual illustrator’s wet dream,” he says. 4 Poster for Chronicle Books’ Indie Rock Poster Book based on The National song, So Far Around the Bend. Royalties go to the host of admirable charities supported by Yellow Bird Project. 1 4 3 2
- 11. Home 10 Work Photoshop Outcome Craft iswhat makes a good idea successful or a failure, appealing or repulsing, a work of art or mediocre. Craft is the glue that brings the piece together and convinces the viewer of its worth. If the artwork lacked craft, the viewer could be turned off by the design. Even if the idea is good, the work still needs to look clean and beautiful. For the CRAFT project I was given repitles as my theme, and chose to use lizards in particular for their versatility, shape, and to use the branches which are in their evironment. I went with a serif typeface since reptiles have spikes, nails, etc for the serif and also that serifs can be hard and cold much like reptiles. Above you will see my process of manip- ulating the reptiles and finally arriving at the final outcome. This was probably the hardest project for me, and definitley not my best work, but I feel like I learned a lot about typography and the maniplua- tion of pictures with photoshop.
- 12. Home 11 “He painted hundredsand hundreds of paintings...I look at that kind of insanity and kind of obsessiveness and all of a sudden I’m like, well, I guess this is what I’m doing too.” -Mike Perry
- 13.
- 14. Home 13 Born in Missouri,he started drawing at the age of four. As a designer and artist working in a variety of mediums, including books, magazines, newspapers, clothing, drawing, painting, and illustration, Mike Perry is compelled by the ways in which the hand-drawn informs and deepens contemporary visual culture. Perry works regularly for a number of editorial and commercial clients including Apple, The New York Times, Dwell, Target, Urban Outfitters, eMusic, and Nike. Perry has also published extensively; his first book, Hand Job, which focuses specifically on the relevance and beauty of hand-drawn type in the digital age. Some of his favorite things to use when he’s working are astrobright colored paper and fat-weight pencils. Most days, Perry can be found working away in his studio, ceaselessly mixing colors, pulling prints, building sculptures and exercising his belief in the transformative power of making things. Mike Perry Illustrator 1 4 3 2 1 Made for HIGHMATH a group show curated by Arkitip & Wood Wood in Berlin, Germany. It is a 3-color screen print with dimensions of 18 x 24 inches. 3 “An Open Door to Extraordinary Worlds” was a campaign illustration created for the 92nd Street Y. 2 Dwell asked Arkitip to curate a series of 10 original screen-prints based on their 10 favorite houses. This one is from the American House 08 by William Massie. 4 “Let’s go beyond;” pencil on paper, made in 2012, dimensions: 13.25 x 22in.
- 15. Home 14 Work Illustrator Outcomes Design isprocess.You will never reach the point in your work where it is perfect and doesn’t need iterating, but chances are your last idea is better than your first. For this project my object assigned to me was a thumbtack and the illustrator for this inspiration was Ben Newman. I incorporated a similar color scheme, and a 3-D effect with the overlapping of shapes. My next illustration was inspired by Mike Perry, which I attempted to imitate through the use of a hand-drawn background that contrast with a saturated object in the foreground as well as incoporating patterns. For this piece my inspiration was StrawberryLuna and I created a thumbtack bumblebee in order to mimic the picture of using animals as things, as well as show texture and flat colors.
- 16. Home 15 “I’m a greatbeliever that any tool that enhances communication has profound effects in terms of how people can learn from each other, and how they can achieve the kind of freedoms that they’re interested in.” -Bill Gates
- 17.
- 18. Home 17 Systems Dissection Interactive Design Header Flowline 3 column grid split in sections Bottom flow line
- 19. Home 18 Picture icon, Enlarged firstname as Header with last name as the subhead Interactive icons that represent the subject Gutter Thresholds in between sections divided in columns (gutter within sections)
- 20. Home 19 Systems Dissection Publication Design BoldedHeader Light Subhead Bolded subtitle spanning over two columns. Body Copy in a 3-col- umn grid structure. Image spanning over two columns with text wrap around it. First letter of the sentence bolded and enlarged with text wrap around it.
- 21. Home Images in a3-column grid structure. Smaller body copy or possible caption creating a two-column grid within a 3-column grid. Page Spread 20 Flow line Gutter
- 22. Home 21 Microsoft is amultinational computer technology corporation. The history of Microsoft began on April 4, 1975, when it was founded by Bill Gates and Paul Allen in Albuquerque.[1] Its current best- selling products are the Microsoft Windows operating system and the Microsoft Office suite of productivity software. In 1980, Microsoft formed a partnership with IBM that allowed them to bundle Microsoft’s operating system with IBM computers, paying Microsoft a royalty for every sale. Originally titled “Multi-Tool Word”, Microsoft Word became notable for its concept of “What You See Is What You Get”, or WYSIWYG. Word was also the first application with such features as the ability to display bold text. It was first released in the spring of 1983, and free demonstration copies of the application were bundled with the November 1983 issue of PC World, making it the first program to be distributed on- disk with a magazine. Microsoft Interactive Designer 1 4 3 2 1 Microsoft logo. 3 Windows 8 start screen with inter- active iconic buttons. 2 Windows 8 phone also with interac- tive iconic buttons. 4 Microsoft logo. Design is not simply thrown together, but when multiple pieces are together, a system is used to unite the pieces. Unity, variety, and consistency are key to systems of design.
- 23.
- 24. Erika Cole A notefrom the author: Thank you for exploring my first book, Designing Communication, and all my works throughout my first semester in the Communication Design program at the University of North Texas. It was truly a growing experience. “Design is in everything; only designers are really conscious of this. Everything has a purpose, is meant to evoke a response out of you, or is made to serve you.”